With a Master degree of Finance at Deakin University since 2014, and drawing on 10 years of experience across the financial services, media, marketing and real estate industries, I always stay highly energetic towards outcome-driven business development, marketing and sales, enabled with strong experience delivering strategic plans and negotiating with different stakeholders to manage multiple projects.
I think around corners to discover prospects in places you might not have looked, or where you’ve failed to get results so far. And when I’ve found them, I’ll probe into their patterns and preferences, to ensure value-oriented strategies based on behavior, not imagination.
A P2E (Play-to-Earn) blockchain game that allows gamers to play
against each other or team up with other players and earn income by
earning native tokens and purchasing in-game digital assets.
• Сreate press releases, key messages and PR materials together
with Content team.
• Promote the MechCraft brand globally among gamers, investors
and brands.
• Conceptualize and execute offline events.
• Manage Key PR promotional directions: P2E at Guild, Airdrop, NFT
acquisition deals, Metaverse partnerships, B2B cooperation.
A capital raising platform offering crowd-sourced funding
(CSF), IPO and Private Placement services to Australian
companies
• Facilitate capital raises of over A$12m since inception, including
A$5m IPO raise for leading Malaysia-based aquaculture operation,
West Coast Aquaculture.
• Define and develop the business strategies and services for local
and overseas investor communities.
• Create detailed strategy and execution plan for marketing,
advertising and content creation for clients – identify the strategy,
tone, and voice for the company.
• Increase followers and engagement on social media, assist with
connecting Chinese Australians investors and client relationship
management.
The No.1 Media service platform for Australian and Chinese
entrepreneurs, with four major marketing channels, namely the
bilingual Business Circle magazine, WeChat official account,
official website, and newsletter featuring character IP and event
planning
• Work closely with management team and related departments
from clients’ side, providing assistance to management, and keep
them updated on team performance.
• Manage and lead marketing and editorial department,
communicate company goals, project marketing, and deadlines
to team. Motivate team members and assess performance.
• Client portfolio management.
• Project management of BC large conference.
• Vendor and sponsor management.
• Business development, featuring business growth, research on
market potential, and improvement of buyer experience.
• Contribute towards the achievement of company’s strategic and
operational objectives.
• Manage all staff across sales, operations, finance and marketing.