DANYANG LI
Sydney
Summary
The international education background gives more creativity and inspiration. The rich campus activities and internship experience give more experience. Growing through practice and improving through experience is my wealth.
Overview
4
4
years of professional experience
Work History
Marketing Coordinator
Greenwood Academy
08.2023 - 12.2023
- Established, initiated, and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Logged reports, expenses, receipts, and sales in a company database.
- Contributed to event marketing, sales, and brand promotion.
Marketing Intern
Encubator
01.2023 - 06.2023
- Managed social media platforms and utilized metrics to increase engagement and campaign performance
- Produced detailed proposals for events to document timelines, suppliers, and budgets.
- Successfully planned 7 events like EZZ TikTok influencer recruitment ceremony at Sydney Opera House
- Plan and host DFS Kids Concept event
Project Manager Intern
Ericsson
08.2022 - 11.2022
- Intern project manager
- Responsible for website project management, including making plans, assigning tasks, communicating alignment, monitoring progress, and reporting results
- Working with colleagues from India, Japan, Singapore, China
- Responsible for SharePoint content editing
- Responsible for finding, editing, and tracking sharepoint content
- Built and established strong partnerships with teams, vendors and contractors
HR Intern
Huawei
08.2021 - 01.2022
- Monitored web traffic to analyze website performance
- Internal culture construction
- For example: interview with core workers of Huawei, shooting the mv of human resources Festival, write script of Huawei President annual mv
- Plan and organize the activities
- For example: planned 1024 offline carnival of Engineers' Festival and the publicity posts reached 1w6 views within the department
- Monitored web traffic to analyze website performance
Radio Host
Dalian Radio
02.2021 - 07.2021
- Host the program in Dalian Radio
- Build a TikTok fans community and conduct classified research on the audience
- Engaged listeners through social media platforms to increase station visibility.
- The listening rate reached the first place during this period, and the total listening rate reached the second place in the whole station
Journalist Intern
Dalian Daily
11.2020 - 01.2021
- Participated in interviews and reports in fishery, agriculture and forestry areas
- Two articles appeared on the front page of Dalian Daily
- One of the articles has been read 24,000 times on the public account 'Grand View News'.
Marketing Intern
Castiglione
08.2020 - 10.2020
- Responsible for the daily content writing, planning, publishing, updating and management of the wechat official account 'Shining Art Master Class'
- Responsible for the network communication and promotion of 'Shining Art Master Class'
- Regularly track and feedback the marketing and promotion effects, and understand the market demand in detail
Marketing Intern
Vision Overseas
11.2019 - 02.2020
- Responsible for daily content writing, planning, publishing, updating and management of wechat official account
- Participated in the development of operation strategies of platforms such as TikTok, Dianping and Meituan, and participated in the planning of offline activities such as Dalian International Education Fair
- Developed, established and maintained various social media channels, such as cooperating with Dalian Evening News and Dalian TV Station
- Monitored web traffic to analyze marketing performance
Education
Master of Commerce - Marketing
The University of Sydney
12.2023
Bachelor of Arts - Psychology；Media and Communication
University of Melbourne
12.2021
High School -
Trinity College
12.2018
Skills
- Bilingual in Mandarin and English
- Project Management
- Team Leadership
- Planning Events
- Data Tracking and Trend Analysis
- Social Media Digital Marketing
- Activity Planning
- Dancing
Languages
Chinese (Mandarin)
Timeline
Marketing Coordinator
Greenwood Academy
08.2023 - 12.2023
Marketing Intern
Encubator
01.2023 - 06.2023
Project Manager Intern
Ericsson
08.2022 - 11.2022
HR Intern
Huawei
08.2021 - 01.2022
Radio Host
Dalian Radio
02.2021 - 07.2021
Journalist Intern
Dalian Daily
11.2020 - 01.2021
Marketing Intern
Castiglione
08.2020 - 10.2020
Marketing Intern
Vision Overseas
11.2019 - 02.2020
Master of Commerce - Marketing
The University of Sydney
Bachelor of Arts - Psychology；Media and Communication
University of Melbourne
High School -
Trinity College
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