AIB
Profitability increase from $180k - $2.6m
Reduced withdrawal rates from 12% to 7%
Wrote and implemented a Sales Methodology program for the business
Wrote and implemented a Retention program
Overhauled and re worked the Induction program for new employees
Reduced staff turnover from 32% - 18%
Implemented a new commission structure to reward high performance
Majestic Hotels and Apartments
Created a cohesive Sales and Marketing team who live by our trademarks we set as a team – Communication, Supportive, Passionate, Inspiring and Strategic
Increase total occupancy for all properties to over 93% for March and 90% for April and 92% for May
Successfully created a campaign with SATC – Create your Majestic Experience in conj with SA experience providers with a 47:1 ROI
Completed SEO for new website
Increased visibility on Google for Google Ads, moving generic search from page 9 to page 2
Worked with partners to promote Majestic in print and through digital channels – Australian Traveller, Adelady, GLAM Adelaide
Signed a sponsorship deal with Hockey SA for 3 years
Created out of the box thinking for all team members
VetPartners
Created a cohesive SA Support team who lives by the trademarks we have set as a region
Care, Accountable, Respectful, Empowerment.
Increased revenue by 20% above budget in first year
Implementation of Customer Experience strategy
Flight Centre - GM
Created a cohesive SA Support team who lives by the trademarks we have set as a nation
Unified, Accountable, Respectful, Courageous.
Staff turnover has reduced from 37% to 32%.
Implemented a significant culture change within SA.
SA Expo Sales increased by $2.7m increasing by 142%.
Implementation of Customer Experience strategy focussing on No Mans Land, – CONNECTION AND OUTCOME.
Implementation of Sales training throughout SA.
Design, deploy and implementation of Customer Service minimum standards
Reconfigured E-Customer allocation to ensure better response times and action by relevant area.
Facilitated and help in the preparation of the opening of the new FCBT store in SA.
Increased marketshare through key relationships.
Only state to have increased Turnover through downtime in travel industry.
Flight Centre - Area Manager
Orion Improvement of TSA by 4% in first 6 months – Highest in SA.
Orion Increased commission sales by 4% in first 6 months.
Orion Expo sales increased by 160%.
Improvement of TSA by 8% in first 7 months – Double digit growth for last 4 months – number 1 in VICMANIA.
Increased commission sales by 8.5% in first 7 months – number 1 in VICMANIA.
Number 1 NAC in VICMANIA.
Profit growth of 138% in first 7 months.
Expo sales improvement by over $2m in sales, from implementation of Regional info Days prior to event.
Staff turnover annualised at 26%.
Marketing strategy implemented in all businesses with local communities, SMS blasts, pre Expo events.
Sourcing of Radio and TV advertising for regional area’s – with contra deals.
Successful Implementation of Sales strategy focussing on No Mans Land, being the leader in Customer focus within Vicmania – CONNECTION AND OUTCOME.
Turnaround area from ($402k) to $325k profit.
Improvement of CAC by $400pp.
Improvement of NAC by $400pp.
Opening of 4 new teams.
Successful Implementation of Sales strategy focussing on No Mans Land – CONNECTION AND OUTCOME.
Successful implementation of Expo Marketing strategy to increase sales.
Lowest staff turnover of 28% in Nation.
Performance Management to ensure right skillset in leadership group.
Vicmania Hall of Fame award.
Turnaround area from ($165k) to $253k profit.
Increased Turnover to new record first time exceed $100mil.
Improvement of CAC by $700pp.
Improvement of NAC by $800pp.
Record Commission first time exceed $9m.
Opening of 2 new stores – Beaumaris, RTW Specialist.
