Summary
Overview
Work History
Skills
Timeline
Generic

David Petkovski

Lalor

Summary

A highly accomplished professional with extensive experience in developing day-to-day store operations to deliver remarkable customer experiences. Skilled in transforming business strategies into practical, deliverable practices that influence, engage, and implement the best methods for the customer. As an experienced leader, I excel in guiding teams, equipping them with the knowledge, skills, and abilities necessary to ensure full end-to-end development practices are firmly embedded in the business. With a strong background in account management, I pride myself on building exceptional working relationships that have contributed to my overall success.

Overview

16
16
years of professional experience

Work History

Account Manager - B2B Business Development

Beaver Brands
07.2023 - 12.2024
  • Implemented creative marketing strategies that led to increased brand visibility and awareness among target customers.
  • Developed in-depth understanding of industry trends, enabling better anticipation of client needs and staying ahead of competitors.
  • Secured new business opportunities through networking and relationship-building activities.
  • Nurtured long-term relationships with key clients, resulting in increased repeat business and referrals.
  • Generated revenue growth by identifying upselling opportunities within existing client base.
  • Provided exceptional customer service, consistently exceeding client expectations and fostering loyalty.
  • Collaborated with internal teams to develop comprehensive proposals tailored to specific client requirements.
  • Managed a diverse portfolio of clients, ensuring timely communication and effective project management.
  • Monitored performance metrics closely to identify areas for improvement in account management processes.
  • Increased client satisfaction by addressing concerns and providing customized solutions for their business needs.
  • Managed accounts to retain existing relationships and grow share of business.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.

Achievements:

  • Achieved Q1 Budget for 2024: $677k, 115% above budget, and 105% above budget on 1st Margin dollars.
  • Achieved 130% above budget on Mack Brand.
  • Conducted end-user and retail product training for Mack, Ninja Gloves, and B-SAFE.
  • Participated in project groups focusing on materials handling and developing bulk pricing offers to combat competitors' pricing in trade.
  • Organized and participated in Total Tools Insider Nights and trade shows.
  • Streamlined sales processes, improving overall efficiency and reducing time spent on administrative tasks.
  • Contributed valuable input during team meetings, offering innovative ideas for driving future growth.
  • Conducted market research to identify potential clients and developed targeted sales strategies.
  • Championed company values both internally and externally, serving as positive ambassador for the organization.

Account Manager - B2B Business Development

PAC Trading
05.2022 - 06.2023
  • Serviced 127 wholesale customers in North/West Victoria, including Warrnambool, Geelong, Mount Gambier, and South Australia.
  • Met with business owners, managers, and purchasing managers to discuss opportunities.
  • Collaborated with distributor sales teams, presented new NPD, and assisted with existing customer base meetings.

Achievements:

  • Nurtured long-term relationships with key clients, resulting in increased repeat business and referrals.
  • Implemented creative marketing strategies that led to increased brand visibility and awareness among target customers.
  • Secured new business opportunities through networking and relationship-building activities.
  • Developed in-depth understanding of industry trends, enabling better anticipation of client needs and staying ahead of competitors.
  • Secured month-to-month sales for October, November, and December totalling more than $710k per month.
  • Established volume deals with major wholesalers.
  • Facilitated new starter inductions and guided them on customer approach strategies.
  • Managed transport companies to ensure orders are DIFOT.

Sales Executive

Beaver Brands
10.2021 - 05.2022
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
  • Analyzed sales data regularly to monitor progress towards goals and make necessary adjustments to strategy as needed.
  • Managed 146 retail customers within North/West region of Victoria.
  • Sold in planograms, discussed pricing, and explored opportunities within retail stores.
  • Secured new business within area and promoted activities against each buying group.

Achievements:

  • Achieved average monthly sales of $304k.
  • Increased territory by adding 3 new customers monthly for four consecutive months.
  • Conducted product training for staff as needed.

Account Manager - COVID

Lavazza
01.2021 - 10.2021
  • Increased client satisfaction by building strong relationships and addressing their needs promptly.
  • Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
  • Managed diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
  • Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.

Achievements:

  • Averaged 1.7 tons of coffee sales monthly.
  • Increased territory by acquiring 7 new customers.
  • Conducted coffee tastings and equipment training for customers.

Account Manager - COVID

Bidfood
06.2020 - 12.2020
  • Increased client satisfaction by building strong relationships and addressing their needs promptly.
  • Managed diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
  • Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
  • Established clear communication channels between clients and internal teams, ensuring seamless project execution.
  • Maintained high client retention rate by providing exceptional customer service and anticipating client needs.

Achievements:

  • Liaised with chefs daily to sell new product lines and increase range.
  • Secured major accounts, including Simpson Burger Group and Grand Hyatt Melbourne.

Sales Executive

Southern Bay Brewery
04.2019 - 06.2020
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.

Achievements:

  • Managed 100+ customers in CRM.
  • Implemented North/East account management plan.
  • Secured orders from 80+ customers.

Owner Operator

Southside Espresso
07.2016 - 03.2019
  • Managed day-to-day business operations.
  • Provided exceptional customer service, addressing issues promptly to ensure customer satisfaction and repeat business.
  • Increased customer satisfaction by providing high-quality services and timely communication.
  • Managed daily operations for optimal efficiency, streamlining processes to reduce costs.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Established strong relationships with suppliers, ensuring consistent delivery of goods and services at competitive prices.
  • Ensured compliance with relevant regulations, maintaining proper documentation and licensing requirements.
  • Negotiated contracts with vendors to secure favourable terms for the business.
  • Contributed positively to local community through involvement in various events or charitable organizations.
  • Prepared annual budgets with controls to prevent overages.
  • Maintained consistent work levels by establishing large customer base and continuous pipeline of deliveries.
  • Completed regular inspections and maintenance actions, as well as basic equipment repairs, to keep equipment operating at peak levels.
  • Trained and motivated employees to perform daily business functions.
  • Implemented effective financial management practices, improving cash flow and profitability.
  • Assessed income and expenses and adapted plans to improve profit levels.
  • Developed and implemented successful marketing strategies, resulting in increased brand awareness and customer base.
  • Overseeing inventory management, reducing waste and maintaining adequate stock levels to meet demand.

Owner Operator

Freestyle Espresso
10.2014 - 04.2016

Business Development Executive

Coca Cola Amatil
11.2008 - 10.2014

Skills

  • Pipeline Management
  • CRM proficiency
  • Verbal and written communication
  • Data-driven decision-making
  • Relationship Management
  • Strategic account development
  • Contract Negotiation
  • Teamwork and Collaboration
  • Problem-Solving
  • Time Management
  • Reliability
  • Staff Training and Development

Timeline

Account Manager - B2B Business Development

Beaver Brands
07.2023 - 12.2024

Account Manager - B2B Business Development

PAC Trading
05.2022 - 06.2023

Sales Executive

Beaver Brands
10.2021 - 05.2022

Account Manager - COVID

Lavazza
01.2021 - 10.2021

Account Manager - COVID

Bidfood
06.2020 - 12.2020

Sales Executive

Southern Bay Brewery
04.2019 - 06.2020

Owner Operator

Southside Espresso
07.2016 - 03.2019

Owner Operator

Freestyle Espresso
10.2014 - 04.2016

Business Development Executive

Coca Cola Amatil
11.2008 - 10.2014
David Petkovski