Tannu Agarwal

Marketing professional with 3+ years of experience in digital marketing, communications, and event management across education, technology, and professional services sectors. Skilled in CRM communications (EDM, SMS, customer journeys), campaign strategy, and loyalty marketing with proven success in boosting engagement, conversions, and customer retention. Adept at balancing creative storytelling with data-led optimization to deliver measurable outcomes. Recognized for strong stakeholder engagement, attention to detail, and ability to deliver under tight deadlines.

Revenue SA, Adelaide | Marketing Intern | 06/2020 – 09/2020

• Developed and implemented a social media strategy, increasing consumer engagement by 50% in Q4.
• Launched 3 digital campaigns across Facebook, Twitter, and Instagram, strengthening community reach.
• Conducted website traffic analysis to identify customer experience gaps and recommended improvements, leading to a 3-point increase in site ratings (on a 5-point scale).

Broken Compass Travel Agency, India | Marketing Intern | 03/2018 – 05/2018

• Contributed to marketing strategy and business research, doubling campaign target reach.
• Designed and executed a referral marketing program across 3 territories, acquiring 50 new customers and boosting revenue by 20%.
• Collaborated with influencers/bloggers, resulting in a 25% engagement boost.

Avon, India | Marketing & Sales Intern | 12/2017 – 02/2018

• Generated 25 qualified leads and converted 110 customers, increasing sales revenue by 7%.
• Delivered product demonstrations and addressed customer queries to strengthen brand trust.
• Conducted follow-ups with leads, improving retention and loyalty.

• International Peer Mentor & Study Adelaide Mentor Program – Supported and guided 150+ international students, helping them adapt to university life and local culture. Developed strong cross-cultural communication and mentoring skills.
• Global IQ Connect Mentor – Collaborated in a cross-cultural peer program, strengthening cultural intelligence, interpersonal communication, and teamwork in diverse environments.
• Innovation & Collaboration Centre Participant – Partnered with 50+ industry professionals on collaborative projects, demonstrating leadership, adaptability, and critical thinking while driving innovative solutions.