Donald Lin
Melbourne,VIC
Summary
Creates and implements successful sales and marketing strategies regardless of scale and budget. Excels at maximizing profits within limited budgets. Performs market research, develops strategic reports and organizes and promotes successful marketing campaigns. Aggressively pursues new sales leads resulting in high sales close rate. Understands importance of working with customers and other executives, as well as keeping staff informed and motivated.
Overview
16
16
years of professional experience
Work History
Director of Sales and Marketing
Binopoly P/L (Crypto)
06.2020 - 12.2023
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Analyzed sales and marketing data for improved strategies.
- Cultivated and maintained strategic alliances with key partners and vendors.
- Managed sales promotions and marketing strategies on major social media sites.
- Evaluated market data to develop and create business strategies and marketing plans.
- Suggested innovative ideas to increase sales and improve customer experience.
Real Estate Sales and Marketing Director
Stonesoft P/L
06.2011 - 06.2020
- Managed team of sales representatives, providing guidance, coaching and support.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Established pricing strategies to maintain competitive pricing and maximize profits.
- Managed sales promotions and marketing strategies on major social media sites.
Sales Manager
H&T Realty
03.2008 - 03.2011
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
Education
Master of Science - Computer Science And Technology
Monash University
Melbourne, VIC06.2006
Skills
- Customer Needs Assessments
- Collateral Design
- Social Media Digital Marketing
- Targeted Marketing Campaigns
- Social Media Platforms
- Global Sales and Marketing
- Promotions and Marketing Strategies
Languages
Chinese (Mandarin)
Native or Bilingual
English
Full Professional
Japanese
Limited Working
Timeline
Director of Sales and Marketing
Binopoly P/L (Crypto)
06.2020 - 12.2023
Real Estate Sales and Marketing Director
Stonesoft P/L
06.2011 - 06.2020
Sales Manager
H&T Realty
03.2008 - 03.2011
Master of Science - Computer Science And Technology
Monash University
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