Dragos Neacsu

- Contributed to the enhancement of email campaign effectiveness by delivering strategic insights across 6 business verticals

- Delivered valuable insights to Marketing Managers through in-depth analysis of customer and product trends, patterns, and outliers

- Suggested astute campaign improvement recommendations by implementing and evaluating A/B and Control Group Tests

- Improved Marketing Self-Serve Reporting by creating dynamic and automated Tableau dashboards using SQL Scripts

- Established a seamless and time-efficient flow of information by troubleshooting and optimizing SQL Queries and Tableau functionalities

- Ensured campaign success by adeptly managing stakeholders through clear presentations and collaborative efforts

- Successfully maintained operational continuity during a 6-month tenure as Strategic Insights Manager

- Drove informed decision-making and provided sharp insights by conducting data and statistical analysis for HP's global marketing team

- Facilitated seamless reporting by extracting and analysing data from various sources, such as SalesForce, Google Ads, LinkedIn Campaign Manager, and Adobe Analytics

- Optimized reporting processes by providing valuable input to refine Spreadsheet templates and create more effective Tableau dashboards

- Ensured campaign performance clarity by fostering close relationships with Marketing stakeholders and delivering comprehensive presentations

- Sustained international audit efficiency by conducting thorough financial statement analysis using SQL and Excel

- Ensured data quality for financial reports by running ad-hoc tests in SQL

- Managed team’s access to databases by granting and revoking access using Data Control Language

- Maintained a close relationship with main stakeholders to solve data-related issues and translate technical details to non-technical partners

- Assured accurate data extraction by leveraging ELT processes in SAP

- Fulfilled the international customers' needs by introducing, updating, and validating item requests and purchase orders based on procurement practices and legislation

- Accomplished a successful delivery of commodities by solving delivery issues and daily communicating and interacting with clients and suppliers

- Maintained regular database updates and ensured records were compliant with procurement practices and legislation

- Increased YoY ROI by approximately 15-20% through comprehensive financial analysis and strategic implementation of new investment plans

- Proposed new financial initiatives and communicated analysis results to the executive board through compelling presentations

- Assured the company’s legal and financial security by scrutinizing and validating commercial contracts

- Managed the customer relationship through daily interaction and communication regarding ongoing projects

- Helped reorganize Human Resources and Product Structure to Optimize the Construction Projects and Penetrate New Markets