Duvindra Corea
Summary
Highly motivated and visionary sales & marketing professional with over 15 years of experience in developing award-winning marketing and advertising campaigns. Successfully conducts domestic and international consumer and market research, leveraging insights to develop comprehensive strategies that position products, pricing, and marketing for targeted sales growth while upholding corporate and brand integrity. Exceptional communicator skilled at collaborating with all stakeholders. Demonstrates a talent for hiring and coaching highly engaged team members. Thrives in fast-paced environments, adept at balancing multiple deadlines while serving as both a leader and a team member.
Overview
17
17
years of professional experience
Work History
Tutor (Introduction to Business Analytics)
Edith Cowen University
07.2024 - Current
- Planning and executing the tutoring sessions and completing the required study area
- Briefing on assignments and guiding students
- Answering all questions relating to the subject content and assignment through one-to-one and e-mail
- Marking assignments and providing feedback
- Provided homework assistance using specific curriculum and materials.
- Supported students with helpful study habits and exam strategies.
- Motivated students towards learning and studying to build self-confidence and reduce fear of failure.
Part-time Office Cleaner
Westralian
06.2024 - Current
- The job includes cleaning 4 office floors including cleaning the toilet, taking out the trash, dusting and wiping office desks, and vacuuming
- Dusted and polished furniture, surfaces and equipment. to remove dust and grime.
- Cleaned desks, office equipment, walls, files, ledges, and countertops by dusting surfaces.
- Sanitized office spaces bathrooms and kitchens to maintain hygienic work environment for employees and visitors.
- Maintained high standards of cleanliness with thorough restroom sanitation, including scrubbing toilets, sinks, and floors.
Commercial Cleaner / Venue Cleaner
Cadin Cleaners
12.2023 - 06.2024
- Commercial cleaning mainly for clubs and pubs including Canopy, Pressure, Carpet, Window, Venue, and Inspection
- Executing the daily schedule and finishing work within the time given reporting the work through pictures and putting it into the system
- Venue cleaning included being fully responsible for 3 locations and cleaning them daily including toilet cleaning, vacuuming, mopping, window and taking out garbage
Chief Marketing Officer
Lanka Spice Pvt Ltd
11.2022 - 11.2023
- Developing the overall channel plan, Strategy, and action plan to achieve the channel revenue and profit
- Developing the Sales Target and Forecast of the Channel by directing the Demand planning team and communicating with the sales team
- Planning, Developing, and Directing the Execution of Sales Strategies to achieve the set target and the key KPI and monitoring the progress through the Sales Administration team
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
- Led product launch campaigns, ensuring timely delivery and strong market presence upon release.
- Developed and implemented B2B marketing strategy and overall communication plans to produce long-term partners.
- Streamlined internal communication channels, fostering collaboration among various departments within the organization.
Sales and Marketing Manager
Adamjee Lukmanjee and Sons
10.2021 - 10.2022
- Responsible for promoting and improving the market share and brand recognition of the N-Joy Brand (Coconut based edible products)
- Achieving the set revenue and profit target of the local SBU, while managing the operation in an effective and efficient manner
- Developing the short- and long-term business strategy for the local business unit by focusing on the Branded and Un-Branded Coconut oil market
- Developing and executing the individual sales and marketing plans for individual Brands Coconut Oil Branded and Unbranded Market, Virgin Coconut Oil) and Channels (Coconut Flour, NPD, E-Commerce Business & Channel Partner Management) and liaising with third parties for execution
- Conducting consumer and market research to continuously understand the consumer and to monitoring the brand performance while developing effective promotional campaigns
- Responsible for the procurement of necessary packaging material, staff recruitment and training initiatives
Brand Manager
Hemas Consumer
03.2022 - 09.2022
- Developed strategic brand plan and executed it to archive the set KPI (Revenue, Profit, Market Share and Brand KPI)
- Liaised with external agencies (Creative, Media, Digital and Research) to execute the promotional calendar and understand the brand positioning while making necessary amendments to marketing plans based on customer research
- Continuously monitored brand data points and presented to the senior management with possible action plans
- Prepared, Circulated and Presented Brand Reviews to key stake holders
Senior Manager – Marketing and Wholesale Channel
D Samson and Sons Pvt Ltd
06.2019 - 01.2020
- Lead the NPD team and worked closely with the Category and Design teams to execute the plan NPD and product improvements
- Discussed, developed and Implemented the Retail promotional calendar and brand promotional calendar in order to achieve the set objectives
- Continuously monitored marketing activities (TV Campaigns, Digital media, Promotions, Activations and Merchandising) while analyzing effectiveness and ROI suggestions for improvements
- Monitored the operation of the e-commerce website in terms of order receiving, preparation and on time delivery while working with the team to improve customer satisfaction and user experience
- Continuously monitored the Digital KPI's and worked with the internal and external teams to improve and achieve the set KPI's
- Developed the overall channel plan, strategy and action plans to achieve the channel revenue and profit of the whole sale operation
- Managed the annual P&L and the cost contributions to ensure business targets are achieved
- Attended to all HR related matters in terms Incentive, Allowances, Training and other key areas in order to motivate and drive the team
Brand Manager / Category Manager / Marketing Manager
Maliban Biscuit Manufactories Pvt Ltd
02.2012 - 05.2019
- Developed and executed the business, category and brand Plan with strategies and action plans to achieve the set business objective
- Conduct market and consumer research in order to improve the current product offering, NPD and to develop the brand positioning
- Responsible for management and execution of the marketing budget and while monitoring the effectiveness of the activities executed
- Involved and developing the CRS Initiating ‘Maliban Abayadanaya'
Assistant Business Development Manager
Richard Pieris Distributors
05.2007 - 04.2011
Education
Master of Marketing and Innovation Management - Marketing
Edith Cowen University
Joondalup, WA11.2025
Advance Diploma - Management Accounting
Chartered Institute of Management Account
12.2016
Master of Business Administration -
ICFAI University
12.2011
Professional Postgraduate Diploma - Marketing
Chartered Institute of Marketing
06.2009
Skills
- Business Strategy
- Marketing and Brand Strategy
- Business Analytics
- Sales Management
- Key Account Management
- Marketing Research
- Trade Marketing & Category Management
- Digital Marketing
- New Product Development
- Problem Solving
- Emotional Intelligence
- Empathy
- Listening
- Leadership
- Teamwork and Interpersonal Communication
- Time Management
- Creativity
- Continuous Learning
- Resilience
- Mindfulness
- Project Management
Otheremployment
- Part-time Lecturer, Next School of Business, 2013 to 2022, Lectured in CIM in Marketing, Marketing Planning, Managing people and Marketing Matrix, Was in the lecture panel for BBA undergraduate offered by Birmingham University and was responsible for the subject Making Sense of Organization
- Parttime Trainer, 2018 to 2022, Marketing and Customer service for SME – Volunteering and paid projects
- Marketing Consultant, 2018 to 2022, Providing Marketing consultation for SME, Working with creative agencies on creative projects as an external member
Awards
- SLIM Brand Excellence winner, 2015 and 2016, Winning the Turnaround Brand of the Year for Maliban Inguru and Maliban Hical Gold and Nomination for Local Brand, CSR, and Innovative Brand of the Year during 2015, 2016, 2017 & 2018
- Winning the People Awards, 2012, 2016 and 2018, Conducted by AC Nielson
- Winner of the National Quality Award, Represented Sales and Marketing functions
Volunteer Experience
- Registered blood Donor, Australian Red Cross Lifeblood, 6865117
- Participating as a volunteer, Averley festival Ellenbrook, 04/20/24
- Volunteering for Mother's Day Classic, 05/12/24, In the registration and bib collection
References
Provided upon request
Leadership Experience
- Senior Prefect, 2005/06
- Senior Corporal of the School Western Cadet Band, 2006
- Team captain, Corporate Badminton team at Arpico and Maliban
- Captain, Maliban debate team
- Representative, School in Cricket U13,U15 and U17 and in Badminton U16 and U19
Affiliations
- Chartered Institute of Marketing
- Mindvally Community
Languages
English
Full Professional
Interests
- Food Blogging
- Volunteering
- Camping
- Participate in Badminton and Kick Boxing, as recreational activities to maintain physical fitness
Timeline
Tutor (Introduction to Business Analytics)
Edith Cowen University
07.2024 - Current
Part-time Office Cleaner
Westralian
06.2024 - Current
Commercial Cleaner / Venue Cleaner
Cadin Cleaners
12.2023 - 06.2024
Chief Marketing Officer
Lanka Spice Pvt Ltd
11.2022 - 11.2023
Brand Manager
Hemas Consumer
03.2022 - 09.2022
Sales and Marketing Manager
Adamjee Lukmanjee and Sons
10.2021 - 10.2022
Senior Manager – Marketing and Wholesale Channel
D Samson and Sons Pvt Ltd
06.2019 - 01.2020
Brand Manager / Category Manager / Marketing Manager
Maliban Biscuit Manufactories Pvt Ltd
02.2012 - 05.2019
Assistant Business Development Manager
Richard Pieris Distributors
05.2007 - 04.2011
Advance Diploma - Management Accounting
Chartered Institute of Management Account
Master of Business Administration -
ICFAI University
Professional Postgraduate Diploma - Marketing
Chartered Institute of Marketing
Master of Marketing and Innovation Management - Marketing
Edith Cowen University
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