Open To Work
Eliot Thompson
Yahoo DSP
Bardon,QLD
Work Preference
Job Search Status:
Open to work
Desired start date:
Open to discussion
Desired Job Title
Head of SolutionsHead of DigitalCMOHead of Product
Work Type
Full Time
Location Preference
HybridRemote
Location:
Melbourne, VICBrisbane, QLD
Open to relocation:
Yes
Important To Me
Company CultureWork from home optionStock Options / Equity / Profit Sharing
16
Years of experience
Digital media expert with a track record of both product and business success tied directly to impactful advertising strategies leveraging programmatic solutions.
Known for fostering high performing teams by empowering them to be highly adaptable, resilient, and relationship-driven with the performance to back it up.
With over a decade of experience in technology and automation, my mission is to enable data-driven media decisions that go beyond traditional metrics to ensure real business outcomes.
Work History
Head of Product Solutions
6 Months- Produced first-to-market Performance approaches designed to capitalise on the gap left by the SEM impact of AI.
- Increased business RNOT by 20% QoQ.
Head of Solutions & Product Strategy
8 Months- Designed and trained the team on Go-To-Market for DSP products released in the AU market.
- Pioneered an updated approach to product rollout designed to pair clients with ideal product opportunities to maximise client success and business RNOT, resulting in a 40% increase in RNOT.
Head of Solutions
2 Years 2 Months- Managed the Solutions team and streamlined approach with a prioritisation structure that allowed us to quadruple revenue per head without investing in additional tech or offshore resource.
- Pivoted our product approach from Performance-only to Brand-first, increasing our CTV share by 20x over two years.
Senior Solutions Lead
1 Year 6 Months- Lead client education, cross-selling and upselling for all VIC clients.
- Shortlisted for Ad Tech Salesperson of the Year 2022 off the back of $8M in new business personally acquired.
Media & Tech Lead
3 Years- Lead product innovation, testing, adoption and best practice across all digital channels, catapulting us from a team of 5 to 35 over just three years.
- Worked closely with key client stakeholders to assess their needs, influence planning and decision-making, and execute a meaningful media vision.
- Built and executed innovative strategies for media implementation and measurement to prioritise real business outcomes over traditional media metrics.
Head of Programmatic
9 Months- Managed relationships with new and existing advertisers and agencies to book and execute programmatic advertising delivery, growing revenue 91% year on year.
- Overhauled reporting structure and process for key sponsorship advertiser, cutting reporting time sink and turnarounds in half with more meaningful outputs.
- Launched strategy to improve our tech stack exchange waterfall that reduced ad quantity and increased ad quality, improving user experience and creating net gain in ad revenue.
Operations Manager
11 Months- Managed a team of programmatic digital marketers for key Tier 1 clients, specialising in strategic planning and execution for direct response.
Senior Operations Executive
11 Months- Managed programmatic digital marketing campaigns for Tier 1 clients, generating actionable insights to generate and demonstrate value.
Operations Executive
1 Year 3 Months- Managed programmatic digital marketing campaigns for dozens of clients, managing up to 50 campaigns active campaigns, awarded Vizeum Partner of the Month for outstanding work.
Intern, Sales Effectiveness
1 MonthIntern, Alliance Operations Assistant
Timeline
Head of Product Solutions
Yahoo DSP
02.2026 - CurrentRead More
Head of Solutions & Product Strategy
Yahoo DSP
06.2025 - 02.2026Read More
Head of Solutions
Yahoo DSP
04.2023 - 06.2025Read More
Senior Solutions Lead
Yahoo DSP
10.2021 - 04.2023Read More
Media & Tech Lead
Half Dome
10.2018 - 10.2021Read More
Head of Programmatic
Sportsmate Technologies
03.2018 - 12.2018Read More
Operations Manager
Amnet Group, Dentsu-Aegis Network
04.2017 - 03.2018Read More
Senior Operations Executive
Amnet Group, Dentsu-Aegis Network
04.2016 - 03.2017Read More
Operations Executive
Amnet Group, Dentsu-Aegis Network
12.2014 - 03.2016Read More
Intern, Sales Effectiveness
Salesforce
01.2012 - 02.2012Read More
Intern, Alliance Operations Assistant
Salesforce
02.2010 - 02.2010Read More
University of Melbourne
Bachelor's of Commerce from Economics & Finance
Read More
Skills
Digital Media
Programmatic
Sales
Strategy
Data & Analytics
MMM
DMP
DSP
SSP
CRM
Advanced Attribution