Em Phoenix
Bonbeach,VIC
Summary
Dedicated Marketing Coordinator offers detailed planning, scheduling and monitoring of marketing campaigns to optimize team proficiency and boost results. Experienced in orchestrating development of collateral. Well-organized and diligent with good communication, and creative skills. Passionate about storytelling, and motivated to build strong working relationships and progress my career.
Overview
5
5
years of professional experience
Work History
Marketing Coordinator
Cranbourne Golf Club
Cranbourne, VIC
01.2023 - Current
- Facilitated effective communication and coordination between different functions within the organization by fostering valuable connections with top-level executives such as the Operations Manager, Finance Manager, CEO, Functions Coordinator, Director of Golf, and General Committee.
- Executed marketing strategies in collaboration with events and membership teams for enhanced membership and local company engagement using SEO, SEM, social media promotions, and display advertising campaigns.
- Streamlined processes for event enquiries, membership and golf enquiries, social media updates, EDM (email campaigns for events and membership), SEO and ad campaigns. Also responsible for handling day-to-day office adhoc tasks for the administration and events team.
- Performed diverse adhoc administrative responsibilities that involved managing calls, attending to walk-ins, handling emails efficiently and ensuring a well-organized filing system.
- Implemented EVP for current and new employees in a closing business model
- Organisation of staff events, birthdays, internal communications and monthly staff Newsletters
- Additional club-closure related financial support to the CEO and Finance Manager.
- Coordinate staff team meetings, monthly updates, birthdays, work events and onedrive/file share.
- Monitored competitors' activities to stay ahead of industry trends. Evaluated success of campaigns by tracking relevant KPIs and metrics.
- Provided support in the planning, coordination, and execution of promotional campaigns.
Chiropractic Assistant
Indah Health Studio
Frankston, VIC
04.2022 - 12.2022
- Provided patient care and services including greeting patients and collecting their information upon arrival at studio, as well as updating patient records.
- Managing the clinic's daily operations, including: scheduling patient appointments, processing payments, providing customer service, performing administrative tasks, weekly ordering of supplies and maintaining inventory.
- Coordinated social media efforts on Instagram, Facebook, and LinkedIn, including creating reels, posts and ads, responding to all comments and inboxes.
- Spearheaded content creation using a combination of Canva, Wordpress, and the Adobe Suite.
- Website Maintenance; updating crucial information, photography with personal equipment for staff photos, keeping content fresh and updated as required.
- Assisting the chiropractor with treatments and therapies as required.
Bar Supervisor
Urban Ground and St Felix Distillery
Mordialloc, VIC
02.2019 - Current
- Staff Rostering and daily team management
- Event management; welcoming customers, setting up suppliers and entertainment, creating tabs for wristbands, design and set-up of the room for the night, announcements and assistant running the night
- Supervisor of staff alongside co-supervisor
- Opening and closing of tills, supporting food truck vendors in and out of the venue, customer complaints and compensation
- Trained in the St Felix Distillery and venue bar
- Managed parties/functions in the distillery for tastings and cocktails
- Closing and opening bar alone, re-stocking fridges and opening new kegs
Content Creator (Freelance)
UnFunk'd Food
Frankston, VIC
06.2021 - 04.2022
- Gained practical experience in an entry-level position while pursuing a university education.
- Successfully oversaw day-to-day operations and growth of Instagram account for small business start-up.
- Managed weekly scheduling for social media posts, reels, stories, and engagement activities.
- Engaged with local and international 'raw foods' community, conducting research on local brands/businesses and hashtags terminology.
- Creative Software: Adobe Illustrator, Adobe Lightroom, Canva, Wordpress
- Maintaining an online presence whilst keeping a strong business model present; including researching relevant hashtags and creating fresh and interesting posts daily.
- Bringing in a local and related network to engage with the page and boost sales.
- Applied marketing skills from my Media and Communication course, such as utilizing design techniques for editing photos and animation in reels.
Education
Bachelor of Media and Communications - Creative Writing and Literature
Swinburne University of Technology
Hawthorn07-2022
Skills
- Database administration
- SEO, SEM, EDM (email)
- EVP implementation
- Creative planning and strategising
- Social media coordination
- Office management
- Crisis communications
- Computer literacy
- Team support and adhoc
- Editing
- Proofreading
- Content writing
- Proficient in Excel
- Microsoft & Adobe Suite
References
- Naomi Cox, 0432 851 293, ncoxcopywriting@gmail.com, Communication Specialist, Mentor
- Matthew Kay, 0487 243 169, mattykay97@gmail.com, Golf Operations Manager, Manager at Cranbourne Golf Club
- Jas Sarah, 0401 799 469, Owner of Urban Ground
Timeline
Marketing Coordinator
Cranbourne Golf Club
01.2023 - Current
Chiropractic Assistant
Indah Health Studio
04.2022 - 12.2022
Content Creator (Freelance)
UnFunk'd Food
06.2021 - 04.2022
Bar Supervisor
Urban Ground and St Felix Distillery
02.2019 - Current
Bachelor of Media and Communications - Creative Writing and Literature
Swinburne University of Technology
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