Summary
Overview
Work History
Education
Skills
REFERENCES
Timeline
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Erika Luu

Riverhills,Queensland

Summary

Marketing and Interactive/ Visual Design student currently studying at the Queensland University of Technology. Friendly and reliable, offering top-notch sales and marketing expertise, customer service skills and relationship-building strengths. Dedicated to welcoming clients and catering to all needs, providing comprehensive service. In-depth understanding of sales strategy, merchandising and marketing techniques. Swiftly adapts to shifting seasonal needs, demands and priorities. Communicates trends and recommendations to clients and provides feedback. Applies effective teamwork, customer and sales skills simultaneously. Always applies good judgement when performing duties.

Overview

2
2
years of professional experience

Work History

Retail Sales Associate

My Chocolate Boutique
Indooroopilly Shopping Centre, Brisbane, QLD
12.2017 - 06.2019
  • Organised racks and shelves to maintain store visual appeal, engaged customers and promote specific merchandise
  • Implemented up-selling strategies such as recommending accessories and complementary purchases to boost revenue
  • Provided accurate information about promotions, customer programs and products, helping drive high customer retention
  • Offered each customer top-notch, personal service and polite support to boost sales and customer satisfaction
  • Kept areas clean, tidy and professional in appearance to maximise worker efficiency and promote customer engagement
  • Organised store merchandise racks and displays to promote and maintain visually appealing environments
  • Cultivated customer loyalty, promoted repeat customers and improved sales
  • Assisted customers by answering questions and fulfilling requests
  • Maintained clean professional appearance, modeled store’s aesthetic in outfits when working.

Social Media Manager and PR

Hope Vale X QUT
Brisbane, QLD
04.2021 - 10.2021
  • Managed the project’s online presence, and increased audience engagement through various social media platforms.
  • Created engaging content by developing strategies to reach maximum exposure
  • Assisted on photoshoots, fulfilled role as makeup artist and stylist on-set
  • Acted as the communication point between the Hope Vale
  • Artists and the QUT designers
  • PR: Reached out to Magazine Publications to promote the collection
  • Connected and organised collaboration with QUT’s fashion magazine ‘Frocket Zine” to produce content for their third issue.
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Curated and segmented editorial content.

Retail Sales Associate

Hype DC
Indooroopilly Shopping Centre, Brisbane, QLD
11.2021 - Current
  • Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
  • Carried out day-day-day duties accurately and efficiently.
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Worked flexible hours; night, weekend, and holiday shifts.
  • Greeted customers and helped with product questions, selections and purchases.
  • Helped customers complete purchases, locate items and join reward programs.
  • Maintained clean sales floor and straightened and faced merchandise.
  • Monitored sales floor and merchandise displays for presentable condition, taking corrective action such as restocking or reorganizing products.

Education

Bachelor of Business -

Queensland University of Technology
Brisbane, QLD
2023

Bachelor of Creative Industries -

Queeensland University of Technology
2023

Diploma of Interior Design -

Interior Design Institute
06.2022

High School Diploma -

Centenary State High School
Jindalee, QLD
10.2018

Diploma of Business -

Barrington College
11.2018

Skills

  • Excellent people skills
  • Product knowledge and understanding
  • Building Customer Relationships and Loyalty
  • Goal-Driven
  • Merchandising and Display
  • Attention to Detail

REFERENCES

Stephanie Chx, My Chocolate Boutique Store Manager: 0435 094 051

My Nguyen, My Chocolate Boutique Store Owner: 0488 821 783

Alanah Small, Hype DC (Current Store Manager): 0423 240 747

Timeline

Retail Sales Associate

Hype DC
11.2021 - Current

Social Media Manager and PR

Hope Vale X QUT
04.2021 - 10.2021

Retail Sales Associate

My Chocolate Boutique
12.2017 - 06.2019

Bachelor of Business -

Queensland University of Technology

Bachelor of Creative Industries -

Queeensland University of Technology

Diploma of Interior Design -

Interior Design Institute

High School Diploma -

Centenary State High School

Diploma of Business -

Barrington College

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Erika Luu