Eva Alaydrus
Greenacre,NSW
Summary
Marketing professional with background in creating and executing effective marketing campaigns. Known for delivering impactful results that elevate brand presence and customer engagement. Reliable team player with focus on collaboration and adaptability, bringing skills in digital marketing, content creation, and strategic planning.
Overview
12
12
years of professional experience
Work History
Marketing Specialist
Voltage Investment Pty Ltd
09.2024 - Current
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Streamlined communication processes, leading to improved collaboration between departments.
- Boosted lead generation through the creation of engaging content for social media platforms.
- Elevated brand reputation through the development of compelling public relations strategies and media outreach efforts.
- Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
- Onboarded new team members and coached personnel in marketing tasks.
- Increased lead generation with creation and implementation of innovative email marketing campaigns.
- Analyzed campaign performance data to refine marketing tactics and strategies continuously.
Jurlique Counter Manager
David Jones
11.2017 - Current
- Promoted brand loyalty by creating personalized experiences for each customer during their visit.
- Participated in special events or promotions as needed to boost sales and increase brand visibility in-store or online platforms.
- Maintained cleanliness and organization of counter area, adhering to company standards at all times.
- Developed strong relationships with clients, resulting in repeat business and referrals.
- Sold merchandise through effective customer service techniques and professional selling skills to reach productivity goals.
- Achieved sales goals through effective communication and demonstration of products.
Marketing Executive
Engineering Solutions and Services Pty Ltd
10.2017 - 09.2024
- Responsible for noticeable increase in online traffic and conversion rates
- Responsible for well-executed digital marketing strategies that effectively target and engage potential customers. This included leveraging SEO, social media marketing, and content creation to draw in an audience looking for energy-efficient solutions.
- Enhance the company's brand recognition and solidify its reputation as a leader in the energy-efficient solutions market.
- Responsible for keeping the company at the forefront of industry trends by successfully integrating market trends and customer feedback into ongoing marketing strategies.
- Responsible for the design and delivery of end-to-end marketing and communications strategies.
- Assist in analysing marketing data to help shape future marketing strategies.
- Support business growth and development through the preparation and execution of marketing objectives, policies and programs.
Analyst Client Due Diligence
ABN AMRO Corporate Headquarters
07.2016 - 11.2016
- Performing clients’ surveys. Analyse data from clients to identify the person are is on the sanctions list and /or Politically Exposed Person list.
- Execute the CDD Center program in accordance with AML Policies and Procedures.
- Perform periodic AML / ATF client due diligence reviews of existing clients and applicants in accordance with the Global AML / ATF and Sanctions Policy and in the Client Due Diligence and Acceptance Procedures.
- Actively works with clients to identify potential AML program element gaps and remediation plans.
- Ensure close communication and information sharing with client teams.
- Participate in AML/Sanctions and Compliance team meetings.
Administrative Assistant
Tax Office
03.2016 - 05.2016
- The job entailed handling appeal letters
- Generating and/or maintaining highly confidential files and report
- Assisting with the department's databases and collecting and inputting data with appropriate judgment and a high level of accuracy
- Utilizing programs such as Excel, Word, and/or Access to file and track department records and documentation as requested
Warehouse Assistant Supervisor
Colette Hayman
09.2015 - 01.2016
- Managed documentation for inbound and outbound shipments, maintaining regulatory compliance.
- Supported continuous improvement efforts by participating in warehouse process analyses and recommending changes as needed.
- Provided on-the-job training to new hires, enhancing their productivity and skill sets.
- Assisted in inventory management, ensuring accurate counts and minimizing discrepancies.
Warehouse Worker
Soap Solutions Manufacturer
03.2015 - 08.2015
- Loaded, unloaded, and moved material to and from storage and production areas.
- Operated various types of warehouse machinery safely, adhering to all relevant guidelines and protocols.
- Contributed to achieving team goals with consistent punctuality, reliability, and adherence to established performance standards.
- Maintained clean workspaces by enforcing strict housekeeping guidelines for storage areas, dock bays, and equipment zones.
- Reduced order processing times with streamlined picking, packing, and shipping procedures.
Intaker/Customer Service Assistant
ABN AMRO Corporate Headquarters
12.2012 - 08.2014
- checking if the person is a client of the bank
- Maintained up-to-date knowledge of product and service changes.
- Responded proactively and positively to rapid change.
- digest mutations in the administration
- Helpdesk receive inbound calls
Administrative Assistant
Money You/ABN AMRO
09.2012 - 12.2012
- Maintained strict confidentiality while handling sensitive client information according to company guidelines and legal regulations.
- Demonstrated adaptability by quickly learning new software programs and adjusting to changes in database structures or requirements.
- Reduced errors in reports by thoroughly reviewing entered data and making necessary corrections before submission.
- Increased efficiency by automating repetitive tasks using Excel macros and formulas.
Education
Diploma of Project Management -
Greenwich Management
05.2022
Certificate IV Marketing Communication -
Greenwich Management
05.2021
Certificate IV Business -
Greenwich Management
05.2020
Advanced Diploma of Leadership and Management -
Mercurry Colleges Pty Ltd
04.2019
Diploma of Leadership and Management -
Mercurry Colleges Pty Ltd
04.2018
Law courses -
Vrije Universiteit
01.2013
Bachelor of Law -
Hogeschool Van Amsterdam
01.2008
MBO - Administratief Juridische medewerker Openbaar Bestuur
ROC Zaandam
01.2004
Skills
- Social media management
- Digital marketing
- Customer research
- Analytics and SEO
- Business development
- Time management
- Campaign management
- Direct mail campaigns
- Promotional planning
Languages
English
Dutch
Indonesia
Timeline
Marketing Specialist
Voltage Investment Pty Ltd
09.2024 - Current
Jurlique Counter Manager
David Jones
11.2017 - Current
Marketing Executive
Engineering Solutions and Services Pty Ltd
10.2017 - 09.2024
Analyst Client Due Diligence
ABN AMRO Corporate Headquarters
07.2016 - 11.2016
Administrative Assistant
Tax Office
03.2016 - 05.2016
Warehouse Assistant Supervisor
Colette Hayman
09.2015 - 01.2016
Warehouse Worker
Soap Solutions Manufacturer
03.2015 - 08.2015
Intaker/Customer Service Assistant
ABN AMRO Corporate Headquarters
12.2012 - 08.2014
Administrative Assistant
Money You/ABN AMRO
09.2012 - 12.2012
Certificate IV Marketing Communication -
Greenwich Management
Certificate IV Business -
Greenwich Management
Advanced Diploma of Leadership and Management -
Mercurry Colleges Pty Ltd
Diploma of Leadership and Management -
Mercurry Colleges Pty Ltd
Law courses -
Vrije Universiteit
Bachelor of Law -
Hogeschool Van Amsterdam
MBO - Administratief Juridische medewerker Openbaar Bestuur
ROC Zaandam
Diploma of Project Management -
Greenwich Management
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