Finbarr Curtis Rock

Began current position at Chapman Tours during a critical juncture of business development, with the business expanding from a local tour operator to a provider of tourism products and services across Australia.

• Played a key role in the success during of period, including a TripAdvisor Travellers' Choice Award win where we outperformed larger competitors. Developed marketing strategy for the new Chapman Tourism 'Exploring Australia' brand positioning . This includes carrying out campaigns for a variety of new products, conducting website redesign, and publishing dozens of content pieces to improve SEO.
• Completed day-to-day logistical work, including planning tour experiences people for up to 60 people and three buses per day
• Performed exemplary guest communication and customer service for up to 60 people per day

• Skillfully analysed software reports to refine and boost bookselling efficiency
• Created dynamic social media content to grow social media presence by 60%
• Drove customer loyalty and consistent sales through friendly service and knowledgeable assistance
• Completed end-of-day procedures including cash counting, book balancing, software back-up, and locking up shop

• Improved students' written and verbal English skills through personalized learning programs.
• Enhanced students'' reading and writing skills by implementing interactive and engaging lesson plans.
• Developed personalized tutoring sessions based on student needs, leading to improved academic performance.
• Tutored students to develop deeper comprehension of English course materials and better understanding of assignments to improve academic success.

• Used extensive logistical skill to organise multiple concurrent tours
• Used knowledge of area, local events, trends and other market research to capture attention and generate event attendance.
• Greeted event participants and provided engaging experience..
• Demonstrated strong organizational and time management skills while managing multiple touring projects.

• Operated espresso machines and commercial coffee brewers to create beverages.
• Trained new employees, sharing knowledge and expertise of coffees, teas, and merchandise.
• Kept bar presentable and well-stocked to meet customer needs.
• Implemented drink prep procedures, significantly reducing wasted stock.
• Followed alcohol awareness procedures for preventing excessive guest intoxication.
• Followed strict recipes and drink measurements to minimize product used.

• Developed original content for blog posts and website articles.
• Drafted pitches to be emailed to various journalists and media outlets.
• Responded to media inquiries, monitored media coverage and created press reports to influence public narrative on behalf or various clients.