Francisco Correa
Pascoe Vale,Vic
Summary
Accomplished Graphic Designer with more than 10 years of experience designing high visual solutions. Demonstrated success in pitching concepts, scoping work and delivering assets on time. Fluent in Adobe Creative Suite with high degree of expertise in Illustrator and Photoshop.
Overview
23
23
years of professional experience
Work History
Graphic Designer
Will World Education
Melbourne, Australia
04.2020 - 03.2022
- I collaborated with the marketing team on all graphic and visual communication pieces for digital media, campaigns, and promotional videos
- I managed Will World Education's change of image and a new and improved graphic line for implementing the brand in digital media
- I utilized advanced skills in graphic design, advertisements, corporate identity, and motion graphics to develop compelling visual assets.
Graphic Designer
OID Giraffe Ad Makers
Melbourne, Australia
02.2017 - 12.2018
- Studied design briefs and determined requirements for conceptualising and designing visuals for social media, digital and print
- Corporate identity design
- Applied a strategic branding approach, developed new brands, assessing colour choices, logos, icons, and style guides
- I effectively managed the art direction of the "Sister Works" social media campaign, securing the business operation's continuity as it was a way to engage with partners and stakeholders.
Freelance Graphic Designer
ALFAGRES S.A.
Colombia
06.2013 - 05.2018
- Designed collection catalogues, brochures, marketing material, product shots and digital retouching
- Demonstrated expertise in creating visually stunning and thoughtful designs for promotional displays, marketing brochures, and product artwork, aligning with brand communication needs.
Freelance Graphic Designer
CORONA FLOORS & WALLS
Colombia
02.2009 - 06.2013
- Conceptualized and executed projects from ideation to completion, following corporate guidelines
- Created advertising, institutional videos, marketing material, Catalogues design, brochures, product shots, and digital retouching
- Design for social media, digital and print
- Employed a self-starting approach with meticulous attention to detail to deliver creative ideas and shape visual concepts based on project requirements.
Graphic Designer
TORO LOVE
Colombia
02.2012 - 11.2012
- Created brand-specific advertisements based on target audiences, guidelines, and value propositions for Corferias, DisToyota, Solinoff
- Managed multiple projects simultaneously in fast-paced environments, exhibiting excellent planning, organizational, and time management skills.
Graphic Designer
ToroMoraFisher America
Bogota, Colombia
11.2006 - 09.2009
- Created graphic direction for SAB Miller’s beers Aguila and Aguila Light
- Ensured the final graphics and layouts were visually appealing and on-brand
- Liaised with internal stakeholders to take briefs and feedback on design solutions to meet deadlines
- Attended all still & video shoots and art direct all visual outputs
- Translated creative briefs into impactful design concepts and communication pieces, effectively meeting client needs and target audience expectations.
Graphic Designer
YOUNG & RUBICAM
Colombia
12.2004 - 11.2006
- Worked on designing artwork from translating a campaign brief to deliver compelling and integrated content for print, tv, digital and social outputs (still images, gifs, video) for Telecom
- Collaborated with cross-functional teams, including account managers and creative staff, to ensure the timely and high-quality delivery of projects within budget.
Graphic Designer
PMP McCANN ERICKSON
Colombia
01.2003 - 12.2004
- Developed all kinds of graphic material based on requirements for General Motors, Nestlé, Best Buddies, Coca-Cola, El Tiempo, Lafam Vision Center, among others.
Graphic Designer
FOOTE CONE BELDING
Colombia
01.2002 - 12.2003
- Created and edited marketing collateral for print, online & social media for Roche, Hewlett Packard, Royal, and Aventis Pasteur.
Graphic Designer
LEO BURNETT Colombiana
Colombia
08.2001 - 12.2002
- Attended various still and video shoots and art-directed many visual outlets for McDonald's, Procter and Gamble, Alkosto, and Direct TV.
Graphic Designer Trainee
McCANN ERICKSON
Colombia
01.1999 - 08.2001
- Collaborated with minor touch-ups to product images and colour correction, keyframes, and illustrations for General Motors, Coca-Cola, El Tiempo, Nestlé and more.
Education
Diploma and Advanced Diploma of Screen and Media -
Australian City Design College
12.2023
Diploma and Advanced Diploma in Business and Entrepreneurship -
Insight Academy
12.2020
Advertising and Marketing -
Universidad Central
12.2009
Skills
- Extensive understanding of graphic design, corporate identity, advertisements, and motion graphics
- Excellent planning and organizational skills, thriving in fast-paced environments
- Proficient in design software such as Illustrator and Photoshop and understanding After Effects and Premiere
- Demonstrable graphic design skills with a strong eye for visual composition
- Strong communication, conceptual thinking, typography, photography, and design abilities
- Collaborative team player with effective time management skills and the ability to meet deadlines
- Skilled at translating briefs into concepts and communication
- Image manipulation
- Logo creation
- Graphic and Media Design
- Adobe Creative Suite
- Branding
- Advertising understanding
- Art Direction
- Video Editing
- Deadline Adherence
Professional Overview
Highly skilled Graphic Designer with over 10 years of experience managing design projects from concept to implementation. Proficient in creating visually appealing graphics for promotional displays, marketing brochures, and various product and service categories. Strong track record of translating brand communication needs into impactful visual assets that support marketing strategies. A self-starter with great attention to detail, capable of delivering creative ideas and shaping visuals based on requirements. Possesses well-developed aesthetic skills and a solid portfolio showcasing design expertise.
References
References on request.
Timeline
Graphic Designer
Will World Education
04.2020 - 03.2022
Graphic Designer
OID Giraffe Ad Makers
02.2017 - 12.2018
Freelance Graphic Designer
ALFAGRES S.A.
06.2013 - 05.2018
Graphic Designer
TORO LOVE
02.2012 - 11.2012
Freelance Graphic Designer
CORONA FLOORS & WALLS
02.2009 - 06.2013
Graphic Designer
ToroMoraFisher America
11.2006 - 09.2009
Graphic Designer
YOUNG & RUBICAM
12.2004 - 11.2006
Graphic Designer
PMP McCANN ERICKSON
01.2003 - 12.2004
Graphic Designer
FOOTE CONE BELDING
01.2002 - 12.2003
Graphic Designer
LEO BURNETT Colombiana
08.2001 - 12.2002
Graphic Designer Trainee
McCANN ERICKSON
01.1999 - 08.2001
Diploma and Advanced Diploma of Screen and Media -
Australian City Design College
Diploma and Advanced Diploma in Business and Entrepreneurship -
Insight Academy
Advertising and Marketing -
Universidad Central
Similar Profiles
SHELBY DUNSCOMB, MSML-ODD, LSSGB, CSMSHELBY DUNSCOMB, MSML-ODD, LSSGB, CSM
Revenue Operations Manager at World Education ServicesRevenue Operations Manager at World Education Services
Ariel AlburoAriel Alburo
Administrative Officer at World EducationAdministrative Officer at World Education
Dimpal MishraDimpal Mishra
Primary assistant teacher at World education trustPrimary assistant teacher at World education trust