Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
Generic

Franco Andres Apablaza Gonzalez

Brisbane

Summary

Proactive and adaptable Bachelor of International Business student (graduating November 2025) with a completed Diploma in Business. Skilled in international marketing, market research, and data analysis, with proficiency in tools such as Excel and HubSpot. Experienced in supporting business development and client relations through my role as a Commercial Assistant at MatGeo SpA. Recognized for strong teamwork, cross-cultural communication, and problem-solving abilities, with a proven capacity to thrive in international and multidisciplinary environments. Passionate about applying ethical and sustainable business practices to create value in global markets.

Overview

3
3
years of professional experience

Work History

Marketing Consultant (Academic Project)

QUT
01.2024
  • Led a market research project for Aussie Surf, focusing on U.S. market entry and consumer behavior.
  • Developed innovative marketing solutions using the Metaverse and VR experiences.
  • Created strategies for brand positioning, customer segmentation, and partnerships.
  • Analyzed industry trends to align business goals with emerging digital opportunities.
  • Strategic Market Research & Branding

Marketing & CSR Consultant (Academic Project)

QUT
01.2024
  • Investigated ethical and sustainability challenges in outsourcing production to Indonesia.
  • Developed a market entry strategy for Germany, aligning with CSR and sustainability trends.
  • Created ethical branding and marketing recommendations to improve consumer trust and loyalty.
  • Presented findings and strategic recommendations to a panel of marketing and ethics experts.
  • Ethical Business Practices & International Market Strategy

Commercial Assistant

MATGEO
02.2023 - Current
  • Supported commercial management and client administration.
  • Prepared reports and conducted data analysis to optimize processes.
  • Coordinated commercial activities and followed up on business opportunities.

Additional Projects & Certifications Support

MatGeo SpA
02.2023 - Current
  • Participating in CORFO-funded projects to support MatGeo’s ISO 9001 (Quality Management) and ISO 45001 (Occupational Health and Safety) certification processes.
  • Assisting in documentation, compliance tracking, and coordination with internal teams to ensure standards are met.
  • Contributing to continuous improvement initiatives aligned with international standards.

Education

Bachelor in International Business -

University QUT
Brisbane, QLD
12.2025

Diploma of Business - Business

Queensland University of Technology
Brisbane, QLD
11-2023

Skills

  • Data analysis and report generation

  • Advanced proficiency in Microsoft Excel

  • Project management and international logistics

  • Risk assessment and regulatory compliance

  • Effective communication and teamwork

  • HubSpot CRM

  • Canva (basic)

  • Adobe Creative Suite (basic)

  • Project management

  • Customer segmentation

  • Public and media relations

Accomplishments

Assisted in business development by preparing market analysis reports and supporting meetings with international trade organizations (AUSCHAM, Codelco, etc.).

Languages

Spanish: Native
English: Advanced (C1)

Timeline

Marketing Consultant (Academic Project)

QUT
01.2024

Marketing & CSR Consultant (Academic Project)

QUT
01.2024

Commercial Assistant

MATGEO
02.2023 - Current

Additional Projects & Certifications Support

MatGeo SpA
02.2023 - Current

Bachelor in International Business -

University QUT

Diploma of Business - Business

Queensland University of Technology

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Franco Andres Apablaza Gonzalez