Summary
Overview
Work History
Education
Skills
Websites
Awards
Phone
Certification
References
Languages
Timeline
Generic

Ganesh Dhilip Kumar

Sydney,Australia

Summary

Lead UI/UX Expert with a proven track record in delivering user-centered, visually engaging interfaces. Skilled in guiding teams through the design process, from UX research to UI implementation. Adept at building scalable design systems, aligning user needs with business goals, and fostering collaboration to create high-quality digital experiences across platforms.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Lead UI/UX Expert

Wipro
Sydney, Australia
11.2022 - 05.2023
  • I was gathering requirements from stakeholders from our client, Imperial Brands Australia, to determine UX strategy for the e-commerce store.
  • I was working closely with the Dev team to understand Salesforce feasibility check and incorporate wireframes and visual design based on the user story and competitor analysis given by the client
  • Delivered: Develop better user experience and user flow on website per business objectives to generate demand and build brand awareness
  • Create brand kit for websites (e.g., color palette, typography, iconography, button/CTA design, etc.)
  • Update brand guidelines accordingly.
  • Create mockups of new website and landing page templates and layouts
  • Support ad hoc graphic design needs for content creation on web, print, social media, email marketing, and more

Senior Designer/Brand Manager

LongtailUX
Sydney, Australia
12.2021 - 05.2022
  • Company Overview: LongtailUX is a Customer Acquisition Platform, which provides services that enable major online businesses like Myer, Woolworths, Dan Murphy and more
  • Creating a business-driven brand strategy and brand book that provides a clear understanding of the client’s brand core, positioning and persona
  • Work closely with the content manager and report directly to the CEO and Senior Manager
  • Delivered: High Fidelity UI Design for Desktop, Web and Mobile compatible digital products
  • A comprehensive UI component library (using Figma)
  • Responsible for the digital UX/UI guidelines and maintained a process for working to ensure that timelines are consistently met, stakeholders are engaged properly, and processes are efficient as well as cost effective
  • Delivered the Brand book in less than 3 weeks
  • Consistent branding across all channels & platforms

Creative Director, ART

ReadiNow Innovation
Sydney, Australia
01.2016 - 11.2021
  • Company Overview: ReadiNow is a No-code platform
  • Collaborated with developers to ensure compatibility between design and technical implementation.
  • Conducted usability tests to identify any design issues in existing products.
  • Created wireframes, storyboards and site maps to define the structure of a website or application.
  • Worked closely with Directors/ Brand Managers to ensure that clients' needs were met
  • Developed user interface mockups and prototypes that clearly illustrate how sites function and look like.
  • Delivered: 75% increase leads through UI content
  • New ReadiNow website, in less than a month
  • 200% Increase in website traffic(which enabled us to conduct more webinars that converted to potential leads later)
  • Consistent branding across all channels & platforms

Senior Art Director

Enterprise Data Corporation
Sydney, Australia
01.2013 - 01.2015
  • Company Overview: Enterprise Data is a data center company, based in Sydney
  • Developed creative concepts and visual strategies for campaigns across multiple channels.
  • Revolutionised the branding and packaging of the Enterprise Data Corporation
  • Developed and authored ideas in collaboration with colleagues in the Creative team under the guidance of the Creative Director
  • Conducted research into art trends, styles, methods, and materials used in various media industries.

Education

Masters of Animation -

UTS, University of Technology Sydney
01.2013

Some College (No Degree) - Advance UI/UX Design

Aspira Design
05-2024

Bachelor of Design & Visual Communication -

University of Madras
Chennai, India
01.2008

Skills

  • User Research & Analysis
  • Wireframing & Prototyping
  • Interaction Design
  • UI Design
  • Information Architecture
  • Responsive Design
  • Design Systems
  • Stakeholder Collaboration

Websites

Awards

  • Code of Business Conduct, Wipro, 2023
  • Australian Information Commissioner - Privacy in Practice, 2021
  • HubSpot - Inbound Marketing Certified, 2020
  • Chief Guest - Event #Medios19, Ethiraj College For Women INDIA, 2019
  • ReadiNow Platform crown winner, Alpha launch Original Team, 2017
  • Software Platform.com - Original 20 Core Team, 2014

Phone

AU, +610433252542

Certification

  • Advance UI/UX Design Certified
  • Inbound Marketing Certified
  • Privacy in Practice Certified

References

References available upon request.

Languages

English
Full Professional

Timeline

Lead UI/UX Expert

Wipro
11.2022 - 05.2023

Senior Designer/Brand Manager

LongtailUX
12.2021 - 05.2022

Creative Director, ART

ReadiNow Innovation
01.2016 - 11.2021

Senior Art Director

Enterprise Data Corporation
01.2013 - 01.2015

Masters of Animation -

UTS, University of Technology Sydney

Some College (No Degree) - Advance UI/UX Design

Aspira Design

Bachelor of Design & Visual Communication -

University of Madras

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Ganesh Dhilip Kumar