Summary
Overview
Work History
Education
Skills
Accomplishments
Additional Information
References
Languages
References
Timeline
Generic

Gaya Tharmal

Melbourne,Victoria

Summary

Tertiary qualified and Digital Marketing Specialist with over 7 years' experience. Strengths in inbound marketing, project management, and project improvement. Proven skills in inbound sales and digital project management. Reliable Mentor prepared to take on new role focused on developing emotional, social and life skills. Strengths include communication, activity planning and problem solving. Well-versed in working with [Children or adults] living with [Diagnosis].

Overview

11
11
years of professional experience

Work History

Employment Mentor

AMES Australia
07.2022 - 06.2023
  • As an Employment Mentor, provided individualised support, assistance and guidance to job seekers from diverse backgrounds, addressing barriers to employment and ensuring suitable employment opportunities.

Digital Marketing Specialist

Synotive Technologies
07.2019 - 01.2022
  • Worked on various digital projects, including websites, branding, social media, and other digital marketing engagements
  • Collaborated with a team of SEO Specialists, Designers, and Developers.

PR and Marketing Specialist

Red Consulting
05.2013 - 05.2017
  • Responsible for marketing plans and PR coverage for clients
  • Arranged client meetings, pitched for media coverage, and produced content based on campaigns and promotions.

Marketing Coordinator

Xerago
12.2012 - 03.2013
  • Developed and posted organizational content on the company website
  • Monitored team content, developed editorial guidelines, and coordinated the execution of creatives for promotions and campaigns.

Education

Presently training in Adobe Suite -

01.2023

Tafe Cert 3 In Travel & Tourism Management -

William Angliss Institute
01.2019

Masters in Media Management -

University of Madras

B.Sc. Visual Communication -

University of Madras

Skills

  • Project Management
  • Client Communication
  • Inbound Customer Acquisition
  • Content Creation (POS & SEO)
  • Web Analytics & Reporting
  • Market Research
  • Lead Management
  • Maintaining CMS Platforms
  • Press Release
  • Digital Marketing
  • Relationship Building
  • Transition Management
  • Effective Leadership
  • Social Integration
  • Team Building Exercises
  • Skill Development
  • New Client Management
  • Staff Management
  • Interpersonal Communication

Accomplishments

  • Accountable for establishing a transformed digital experience
  • Built out a positive web presence for our clients and have produced a 90% increase in traffic
  • Have launched web development projects successfully and converted potential web development clients to sign Digital Marketing contracts
  • Have catered for a plethora of client requests
  • Accountable for setting a benchmark and increasing the PR visibility for a regional brand by 85%.
  • Received numerous accolades for conducting events and campaigns successfully within the planned budget and generating a positive indicator on a Cost-Benefit scale.
  • Analysed the market trends, competition, and consumer data.
  • Made creditable recommendations to contract management.
  • Developed and coordinated promotional activities.

Additional Information

Australian Citizen, Exp. 2024, Exp. 2025, True

References

Available on request

Languages

English
Native/ Bilingual
Malayalam
Native/ Bilingual
Hindi
Professional
Tamil
Full Professional

References

References available upon request.

Timeline

Employment Mentor

AMES Australia
07.2022 - 06.2023

Digital Marketing Specialist

Synotive Technologies
07.2019 - 01.2022

PR and Marketing Specialist

Red Consulting
05.2013 - 05.2017

Marketing Coordinator

Xerago
12.2012 - 03.2013

Presently training in Adobe Suite -

Tafe Cert 3 In Travel & Tourism Management -

William Angliss Institute

Masters in Media Management -

University of Madras

B.Sc. Visual Communication -

University of Madras

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Gaya Tharmal