GENEVIEVE WALLER
Summary
Organised and adaptable professional with over 10 years of experience in sales, administrative support, project coordination, and creative media. Skilled in managing operations, stakeholder relationships, and cross-functional team collaboration. Proven ability to enhance workflows, meet deadlines, and support strategic business goals in both corporate and creative settings.
Overview
11
11
years of professional experience
Work History
Marketing Coordinator
Cocktail Marketing
2025.01 - Current
- Coordinate integrated marketing campaigns across digital and print channels
- Liaise with clients and creative teams to ensure timely delivery of content and assets
- Oversee social media scheduling, analytics reporting, and basic content creation
- Assist with project timelines, internal briefs, and stakeholder updates
- Support campaign execution by managing mailing lists, events, and promo material distribution
Marketing Admin Assistant
Cocktail Marketing
2024.08 - 2025.01
- Provided administrative support to the marketing team, including diary management, invoicing, and reporting
- Assisted with campaign coordination and asset management across client projects
- Updated CRM and contact databases to ensure accurate client records
- Monitored inboxes and responded to general marketing enquiries
- Contributed to internal communication strategies and presentations
Project Administrator
Videopro
2023.11 - 2024.06
- Managed scheduling, procurement, and communications for AV projects across government and education sectors
- Maintained stakeholder engagement and ensured timely project delivery
- Reconciled invoices and handled logistics to streamline installation processes
- Awarded Employee of the Month (April 2024) for maintaining high productivity in a reduced team
Reception & Concierge Administrator
Videopro
2023.02 - 2023.11
- Front-of-house management for the head office, coordinating phone and mail systems
- Supported executive team with daily administrative tasks and office coordination
- Oversaw stock levels and reconciled customer payments to assist finance team
Head Videographer & Office Administrator
Sharp Shot Images
2017.02 - 2023.02
- Led a team producing multimedia content for ADF recruits, ensuring timely delivery to clients
- Developed workflows for digital delivery methods based on evolving client needs
- Managed customer support, sales orders, and backend operations using Xero and CMS platforms
Senior Sales Associate
Cotton On Mega
2014.02 - 2017.02
- Delivered exceptional customer service and assisted with daily operations
- Took on acting manager responsibilities during peak season, leading a team to meet sales targets
- Oversaw merchandising and end-of-day cash reconciliation
Education
Associate Degree - Communications
Charles Sturt University
2021-07
Skills
- Collaborative project management
- Stakeholder communication
- Office operations coordination
- Procurement management
- Content development and presentation
- Email and calendar coordination
- Microsoft Office Suite & Google Workspace
- Social media management
- Digital marketing
- Customer service
- Strategic planning
- Workflow coordination
- Adobe creative suite
- Team leadership
- Business administration
- Experience with CRM systems and Xero accounting software
Timeline
Marketing Coordinator
Cocktail Marketing
2025.01 - Current
Marketing Admin Assistant
Cocktail Marketing
2024.08 - 2025.01
Project Administrator
Videopro
2023.11 - 2024.06
Reception & Concierge Administrator
Videopro
2023.02 - 2023.11
Head Videographer & Office Administrator
Sharp Shot Images
2017.02 - 2023.02
Senior Sales Associate
Cotton On Mega
2014.02 - 2017.02
Associate Degree - Communications
Charles Sturt University