George Yaldho
Carlton
Summary
Hello, I'm George, currently pursuing a Master of Management from Monash University. I am a highly motivated and passionate individual with a strong background in digital marketing, SEO expertise, performance marketing, and content writing. Due to my father's role as a Colonel in the Indian Army, I was raised in disciplined and regimented environment. As a result, I have developed a strong determination and unwavering drive to accomplish any goal set before me.
Overview
4
4
years of professional experience
Work History
Paid Media Executive
GO MO Group
02.2022 - 05.2023
- Responsible for executing day-to-day paid media campaigns, setting bid strategies, performance monitoring, identifying and implementing optimizations(by the target audience, content, geographic area, etc), providing proactive recommendations and program insights
- Understanding performance objectives and KPIs and achieving monthly targets
- Analyze paid media performance using analytical tools like Google Analytics, Google Search Console AppsFlyer
- Present daily, weekly, and monthly performance reports to the clients
- Well-versed with SEO tools such as Ahrefs, Google keyword Planner, Screaming Frog, Moz, Sitechecker, Google Trends
- Create media decks and provide key insights for existing and potential clients
Retail Customer Service
D-Mart Shopping Centre
11.2021 - 02.2022
- Engaged with customers and recommended products based on needs and requests
- Attended to customer complaints and processed product return or replacement requests
- Unloaded delivery trucks and safely transported goods from stockroom to assigned floor
- Kept customer spaces clean, neat and organized for maximum appeal
- Stocked and replenished merchandise according to store merchandising layouts
Assistant Sales and Marketing Manager
St. Mary's Cement Centre Pvt. Ltd
07.2019 - 11.2021
- Entrusted with maintaining direct relationships with customers
- Identifying and meeting dealers for deeper market penetration and reaching an in-depth market share
- To monitor the requirements of existing customers and fulfill them on a priority
- Coordinated with the logistics and accounts team to ensure smooth business transaction
- Maintenance of accounts
Education
Bachelor of Commerce -
Maeer's Arts, And Science College
2019
Higher Secondary -
Army Public School
2016
Secondary School -
Army Public School
2014
Skills
- Facebook Ads
- DV360
- Sales
- Leadership
- Communication skills
- Programmatic Media Buying
- Football
- Google Ads
- Search Engine Optimization
- B2B Marketing Strategy
- Google Analytics
- Problem Solving
- Paid Media Strategy
- Microsoft Excel
- Content Writing
- Keyword Research
Accomplishments
- Represented the Army Public School, Pune in various football tournaments
- Worked with school staff to identify opportunities for improving sports and types of equipment in the school
- Helped in the preparation of school sports day and other intra-school sports events as well as special events
- Presented the year-end sports report to the sports teacher
- Cleared one of India's toughest examinations twice
- Was one of the 6552 candidates who cleared the examination; the total number of candidates who appeared for the examination - 10 lakh plus
School Sports Captain, Army Public School Pune
Cleared Combined Defence Services, UPSC
Websites
- https://itmunch.com/how-to-generate-quality-abm-content-syndication-leads/
- https://itmunch.com/offline-language-model-like-chatgpt-personal-computer-operating-guide/
- https://itmunch.com/everything-to-know-about-content-syndication-before-trying-it/
- https://itmunch.com/electric-cars-vs-hydrogen-cars-comparison-factors/
Languages
English
Hindi
Malayalam
Availibility
- Monday - Fully Available
- Tuesday - Available till 5pm
- Wednesday - Available after 6pm
- Thursday - Fully available
- Friday - Fully available
- Saturday - Fully available
- Sunday - Fully available
Timeline
Paid Media Executive
GO MO Group
02.2022 - 05.2023
Retail Customer Service
D-Mart Shopping Centre
11.2021 - 02.2022
Assistant Sales and Marketing Manager
St. Mary's Cement Centre Pvt. Ltd
07.2019 - 11.2021
Bachelor of Commerce -
Maeer's Arts, And Science College
Higher Secondary -
Army Public School
Secondary School -
Army Public School
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