Summary
Overview
Work History
Education
Skills
Timeline
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Georgie Whitcroft

Gold Coast,QLD

Summary

Dynamic fashion retail entrepreneur with a proven track record at Cupcake Fashion, excelling in e-commerce management and sales strategy development. Successfully launched multiple locations, enhancing customer relations and driving revenue growth. Adept at team leadership and fostering a collaborative environment, ensuring high standards of service and operational efficiency.

Overview

23
23
years of professional experience

Work History

Fashion Retail Business Owner

Cupcake Fashion
01.2006 - 01.2025
  • Developed strong relationships with vendors, negotiating favorable terms for product purchases and deliveries.
  • Organized successful in-store events to drive foot traffic and boost sales during key periods throughout the year.
  • Launched an e-commerce platform to reach new customers and increase overall revenue.
  • Maintained a visually appealing store layout that encouraged browsing and increased the average transaction value.
  • Hired trained, and supervised a team of staff members to maintain a high standard of customer service and productivity.
  • Managed inventory efficiently, ensuring optimal stock levels and minimizing waste.
  • Enhanced employee morale by creating opportunities for growth through training programs focusing on skill development.
  • Maximized profitability by setting and enforcing stringent budgetary guidelines for the efficient allocation of product.
  • Trained and motivated employees to perform daily business functions.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Opened multiple locations across Sydney, Gold Coast, Brisbane, Melbourne and Bali.

Fashion Designer

The Games We Play
01.2010 - 02.2023
  • Sketched artistic and fresh designs for consideration.
  • Designed seasonal styles according to upcoming trends and popular color palettes.
  • Conducted market research to identify emerging trends, guiding the development of new collections accordingly.
  • Created unique and trendsetting garments, securing a loyal customer base and positive media coverage.
  • Worked closely with production teams to ensure high-quality manufacturing and timely delivery of products.
  • Selected fabrics, patterns and trims to use in final designs and meet desired aesthetics and quality standards.
  • Conducted fittings and adjusted designs to produce comfortable and appealing final products for clients.
  • Liaised with suppliers to secure competitive pricing on materials, reducing overall production costs without sacrificing quality.
  • Assisted photographers in styling photoshoots showcasing new collections effectively; increasing exposure through print and digital media.
  • Followed market trends and research to establish innovative product offerings for consumers.
  • Mentored junior designers, fostering a supportive work environment that encouraged creativity and innovation.

Warehouse Manager

Mink Pink
02.2004 - 02.2006
  • Conducted periodic audits of inventory levels to ensure accuracy, identifying discrepancies for swift resolution.
  • Cleaned and maintained warehouse in compliance with OSHA safety standards.
  • Maintained a safe work environment by enforcing strict adherence to OSHA guidelines and company policies.
  • Fostered a positive workplace culture that motivated employees to perform their best while maintaining high morale.
  • Streamlined operations for faster order processing by updating warehouse layout and organization.
  • Boosted customer satisfaction through timely order fulfillment and accurate inventory tracking.

Call Center Customer Service Representative

Sensis Yellow Pages
02.2002 - 02.2003
  • Managed a high volume of calls daily, maintaining composure under pressure while providing exceptional service.
  • Actively listened to customers, handled concerns quickly and escalated major issues to supervisor.
  • Demonstrated excellent multitasking abilities by simultaneously handling multiple tasks such as navigating systems, taking notes on calls, and answering inquiries from clients.
  • Helped large volume of customers every day with positive attitude and focus on customer satisfaction.
  • Adapted quickly to new technologies introduced into the call center environment, utilizing tools effectively during customer interactions.
  • Placed outbound customer service or customer satisfaction calls to follow up on issues.
  • Consistently met or exceeded performance goals, contributing to the overall success of the call center.
  • Provided empathetic support for customers experiencing personal difficulties, building rapport and trust in our brand.

Education

Advanced Diploma - Fine Arts Photography

TAFE NSW
NSW
01-2021

High School Diploma -

Holy Cross College
Sydney, NSW
01-1999

Skills

  • Store operations
  • Employee training
  • Sales strategy development
  • Business networking
  • Marketing expertise
  • E-commerce management
  • Customer service
  • Attention to detail
  • Entrepreneurial leadership
  • Driven and determined
  • Verbal and written communication
  • Team collaboration and leadership
  • Relationship building
  • Customer relations
  • Entrepreneurial personality
  • Strategic Decision-making
  • Operations management
  • Staff management
  • Social media marketing
  • Accounting management
  • Staff hiring
  • Sales planning
  • Business development
  • Business marketing

Timeline

Fashion Designer

The Games We Play
01.2010 - 02.2023

Fashion Retail Business Owner

Cupcake Fashion
01.2006 - 01.2025

Warehouse Manager

Mink Pink
02.2004 - 02.2006

Call Center Customer Service Representative

Sensis Yellow Pages
02.2002 - 02.2003

Advanced Diploma - Fine Arts Photography

TAFE NSW

High School Diploma -

Holy Cross College
Georgie Whitcroft