

Commercial leader with more than 20 years' experience delivering strategic revenue growth, leading high-performing teams and building commercial partnerships across tourism, hospitality and destination management. Recognised for translating organisational strategy into measurable commercial outcomes, I have successfully led international sales functions, developed growth strategies, influenced executive decision-making and built strong relationships across industry, government, tourism bodies and corporate stakeholders. My leadership style combines commercial thinking with operational understanding, enabling me to identify opportunities, solve complex business challenges and deliver sustainable growth.
Award-Winning Tourism Development
Contributed to the launch and commercial success of NRMA Turtle Sands Nature Resort, recipient of the Queensland Tourism Awards 2025 New Tourism Business Award and the Australian Tourism Awards Gold Award for New Tourism Business. The resort was recognised for its conservation-led design, sustainable tourism model and exceptional guest experience.