Driven and motivated individual seeking a Merchandiser position at Nestlé, where I can leverage my passion for sales and marketing to contribute to the company's mission of enhancing the quality of life and promoting healthier futures. With a commitment to excellence and a strong work ethic, I aim to build strong relationships with clients and drive impactful results.
Overview
3
3
years of professional experience
Work History
Brand Manager
Chemist Warehouse
Melbourne, VIC
01.2023 - Current
+60% LFL growth weekly for INC Sports Nutrition through out my tenure
+40% LFL growth weekly for Bondi Protein Co
Generated sponsorships with related and partnering entities to enhance marketing objectives.
Incorporated product changes into marketing messages to drive customer engagement and maximize profits.
Planned, implemented, and tracked sales and marketing strategies to promote brand products.
Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
Organized and delivered training sessions for new product content and technological advancements.
Consulted with product development teams to enhance products based on customer interest data.
Researched and identified new opportunities for new product development.
Created and managed budgets to maximize brand reach and engagement.
Marketing Coordinator
OTR
270 The Parade, Kensington South Australia 5068
10.2021 - Current
Coordinated biggest campaigns in OTR history such as Go a Moes, Happy Car Happy Wash, Shop Campaign
Worked with category and operational manager to develop campaign objectives, strategy and deliverables
Planned and executed internal and external marketing events.
Leveraged different market research strategies to investigate new products and enhance campaign planning.
Created and published marketing content to social media platforms, push notifications, eDM and websites
Conducted Market Research to identify channels of improvement for new products in key occasions segment
Analyzed sales data using financial and statistical tools
Prepared marketing activity reports and metrics for measuring campaign success
Conducted competitor analysis to monitor spend, media type and advertising intelligence
Communicated with media and creative agencies for coordinating activations and tactical marketing promotions
Manage budgeting and invoicing for media and creative agencies
Store Team Member
OTR
OTR Peterhead
03.2021 - 10.2021
Maintained guest-friendly environment to drive sales, repeat business and service.
Maintained general knowledge of departments to help customers quickly locate products and merchandise.
Trained and coached multiple team member to achieve company and store goals.
Provided excellence and compliance in all operational activities
Interacted positively with team members and customers to promote commitment to organization's vision and values.
Increased profit by streamlining operations.
Organized and recovered shelves, put away returns and cleaned spills and messes to maintain high standards throughout sales floor.
Used cash register to tally purchases, collect payment and execute fast and friendly check-out experiences.
Used point of sale system knowledge to process transactions, perform product lookups and verify inventory availability.
Coordinated with day management regarding on-going issues.
B2B Marketer
Dematec Automation
Melrose, SA
01.2021 - 03.2021
Understand changes in B2B buying process and suggest approaches to increase conversion rate
Executed flawless promotional activities
Identify new channel opportunities through data-driven analysis
Increase market share in both volume and value by channel expansion
Improve margin by channel optimization
Increase brand online footprint and create effective lead generation