Summary
Overview
Work History
Education
Skills
Timeline
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Harriet Murray

Woollahra,NSW

Summary

As a Senior Account Manager with over 5 years of experience in the advertising industry, I excel at building and nurturing long-term client relationships while delivering impactful, data-driven campaigns across multiple channels. My expertise in strategic planning, budget management, and cross-functional collaboration enables me to drive results, optimise client satisfaction, and lead high-performing teams. I am committed to delivering innovative solutions that align with client goals and elevate their brand presence in the market.

Overview

6
6
years of professional experience

Work History

Senior Account Manager

Bashful Group
Sydney , NSW
10.2021 - Current

Accounts include - July Luggage, Zimmermann, OPSM Luxottica and Coles Liquor Group

  • The day-to-day management of clients’ marketing and advertising campaigns
  • Pro-active leadership that encourages teams to perform
  • Regular communication and liaison with clients at a senior level and internal teams
  • The organisation of client feedback
  • Pitching fresh and innovative ideas to clients
  • Completing projects to a specific schedule and within an agreed budget
  • Using my skills to push clients, the team and the agency in the most productive direction

Business Manager

DDB
Sydney , NSW
09.2019 - 10.2021

Working across the McDonalds Australia account.

Account Executive

WhiteGrey
Sydney , NSW
06.2019 - 09.2019

Working across the GSK-Panadol Account and KCA-U by Kotex Account.

Education

Bachelor of Communications Digital And Social Media -

University of Technology Sydney
Sydney, NSW
01-2017

HSC -

Abbotsleigh
Sydney, NSW
11-2014

Skills

1 Client Relationship Management

  • Skill Details: I excel in establishing, building, and maintaining long-term relationships with clients I have significant experience managing key accounts, addressing client needs, and acting as the primary point of contact I’m skilled in negotiating contracts, upselling, and managing customer expectations to ensure high client satisfaction

2 Strategic Account Planning

  • Skill Details: I have experience developing and executing strategic account plans that align with both client goals and company objectives I understand client industries, their challenges, and how my company’s products and services can meet their needs I emphasise clear goal-setting, progress tracking, and adjusting strategies as necessary

3 Leadership and Team Management

  • Skill Details: I have a strong background in managing and mentoring junior account managers and other team members I’m passionate about inspiring, leading, and coaching teams to success I’ve also been involved in hiring, training, and fostering a positive, collaborative team culture

4 Problem-Solving and Conflict Resolution

  • Skill Details: I am skilled at navigating challenging situations with clients, resolving conflicts, and finding mutually beneficial solutions I’ve successfully turned difficult situations into opportunities, maintained client trust, and ensured satisfaction, even during setbacks

5 Financial Management

  • Skill Details: I have a strong ability to manage client budgets, forecast, and ensure profitability across accounts I’m experienced in monitoring the financial aspects of client accounts, managing billing, and negotiating pricing I also have expertise in pricing strategies, revenue forecasting, and profitability analysis

6 Communication and Negotiation Skills

  • Skill Details: My communication skills—both written and verbal—are essential for managing relationships with clients, vendors, and internal teams I have a proven ability to deliver clear, persuasive presentations, negotiate contracts, and handle high-stakes conversations to positively influence outcomes

7 Customer Retention and Satisfaction

  • Skill Details: I focus heavily on customer success, ensuring high retention rates through regular check-ins and addressing any issues promptly

8 Marketing and Branding Knowledge

  • Skill Details: I’ve worked closely with marketing teams and supported clients' marketing efforts I have a strong understanding of branding, campaign strategies, and how to align account objectives with broader marketing goals to drive results

9 Time Management and Organisational Skills

  • Skill Details: As a Senior Account Manager, I’m adept at juggling multiple priorities and managing my time effectively I prioritise tasks, meet deadlines, and manage competing demands from both clients and internal teams My organisational skills have consistently helped me stay on top of projects and maintain high standards of service

Timeline

Senior Account Manager

Bashful Group
10.2021 - Current

Business Manager

DDB
09.2019 - 10.2021

Account Executive

WhiteGrey
06.2019 - 09.2019

Bachelor of Communications Digital And Social Media -

University of Technology Sydney

HSC -

Abbotsleigh
Harriet Murray