Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Languages
Timeline
Generic

HOWARD BLAIR

PORT KENNEDY

Summary

Dynamic Sales Representative with a proven track record at Wurth Australia, excelling in customer relationship building and upselling techniques. Recognized for consistently exceeding sales targets and enhancing client satisfaction through exceptional service. Proficient in CRM systems, I leverage strong interpersonal communication skills to foster long-term partnerships and drive revenue growth.

Results-oriented sales worker engages with customers to help establish rapport. Proven track record of building customer relationships and successfully closing sales. Committed to delivering exceptional customer service and exceeding sales goals.

Thorough team contributor with strong organizational capabilities. Experienced in handling numerous projects at once while ensuring accuracy. Effective at prioritizing tasks and meeting deadlines.

Overview

43
43
years of professional experience
1
1
Certification

Work History

Sales Representative FIFO

Wurth Australia
04.2003 - Current
  • Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
  • Generated additional sales opportunities with upselling and cross-selling techniques.
  • Expanded customer base through cold calling, networking, and relationship building.
  • Increased sales revenue by identifying and targeting high-potential accounts.
  • Consistently met or exceeded quotas by implementing strategic sales plans and effective time management.
  • Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
  • Increased repeat business by fostering trust-based relationships with key accounts through regular communication.
  • Developed tailored solutions in response to unique customer needs, increasing overall satisfaction rates.
  • Achieved top performer status consistently through dedication to meeting goals and exceeding expectations.
  • Exceeded sales targets through effective planning and goal setting.
  • Provided feedback from customers to product development team, influencing future product enhancements.
  • Managed portfolio of high-value accounts, ensuring they received exceptional service.
  • Built relationships with customers and community to promote long term business growth.
  • Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
  • Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
  • Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
  • Selected correct products based on customer needs, product specifications and applicable regulations.
  • Negotiated prices, terms of sales and service agreements.
  • Informed customers of promotions to increase sales productivity and volume.
  • Met with customers to discuss and ascertain needs, tailor solutions and close deals.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Achieved or exceeded company-defined sales quotas.
  • Maintained current knowledge of evolving changes in marketplace.
  • Met existing customers to review current services and expand sales opportunities.
  • Presented professional image consistent with company's brand values.
  • Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
  • Attended monthly sales meetings and quarterly sales trainings.
  • Recorded accurate and efficient records in customer database.
  • Stayed current on company offerings and industry trends.
  • Maintain stock levels ensuring that items are always available for use
  • Ensuring shelf locations are appropriately labelled and tidy for easy identification of the item
  • Filling item locations from the delivery on the previous call
  • Cultivated deep understanding of product features to answer questions and overcome objections.
  • Developed, maintained and utilized diverse client base.
  • Trained new employees in all aspects of the position, use of IT equipment, correct use of company forms to submit credit requests, special ordered items and opening of new accounts

Technical Sales Representative

Chemform
05.1995 - 04.2003
  • Developed robust pipeline of sales opportunities by maintaining accurate information in CRM.
  • Engaged large and medium end-users to deliver company's total value proposition to increase sales.
  • Maximized revenue opportunities by conducting thorough needs assessments during initial client consultations.
  • Collaborated closely with engineering team to ensure accurate product knowledge for successful client demonstrations.
  • Collaborated with customers and asked questions to assess needs and budgets.
  • Developed strong relationships with key industry players, enhancing company reputation and market presence.
  • Recommended Cleaning Chemicals and explained features and costs to help customers make educated buying decisions.
  • Increased product sales by effectively communicating technical specifications and benefits to potential clients.
  • Maintained up-to-date expertise in industry trends and competitor offerings, ensuring a competitive edge in negotiations.
  • Provided exceptional customer service, addressing technical inquiries and resolving issues promptly.
  • Generated and executed sales plans in existing customer base to meet profit increase goals.
  • Worked closely with support teams to coordinate timely deliveries of products while minimizing backorders or delays.
  • Furnished customers with exemplary service, helping build lasting, lucrative partnerships.
  • Championed new product lines by educating customers on features, advantages, and applications relevant to their businesses.
  • Consistently surpassed sales targets through strategic account planning and effective time management.
  • Secured high-value contracts with targeted customer presentations tailored to their specific needs.
  • Conferred with existing and potential customers to assess requirements and propose optimal solutions.
  • Proactively managed client correspondence and recorded tracking and communications.
  • Used consultative sales approach to understand and meet customer needs.
  • Serviced existing accounts on regular basis to maximize revenue.
  • Resolved order issues efficiently and enhanced customer satisfaction ratings.
  • Clarified customer requests, forwarded product information and answered questions to support sales operations.
  • Demonstrated products and specific features at customer locations and special events.
  • Participated in trade shows and conferences to expand professional network and increase company visibility within the industry.
  • Delivered comprehensive training sessions for new hires, equipping them with the necessary skills for success in a technical sales role.

Van Sales Representative

Smiths Snackfood Company
03.1987 - 03.1995

Direct selling and stocking of snack foods to small supermarkets, delicatessens, licensed venues and education facilities from a sales van.


Consistently built relationships with store owners, managers and key personnel at venues


Senior relief salesperson covering vacant areas due to the employee being on leave


Relief salesperson for the major supermarket account for example Coles, Woolworths and larger independent supermarkets


Adhered to company policies, procedures, and ethical standards while representing the organization within the van sales industry.


Established strong business relationships with key accounts, fostering long-term partnerships for sustained revenue generation.


Enhanced brand reputation by delivering outstanding service and personalized attention during every customer interaction.


Successfully expanded client base through targeted prospecting, cold calling, and relationship-building techniques.


Trained new hires on best practices in van sales operations, contributing to overall team success and cohesion.


Boosted customer satisfaction by promptly addressing concerns and resolving issues effectively.


Managed inventory levels to ensure availability of products and timely delivery to customers.


Implemented up-selling strategies that resulted in increased average transaction values among existing clients.


Increased sales revenue by establishing rapport with customers and consistently providing exceptional service.


Performed cash, card, and check transactions to complete customer purchases.


Engaged in friendly conversation with customer to better uncover individual needs.


Stocked merchandise, clearly labelling items, and arranging according to size or colour.


Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.

Night Fill Manager

Coles Supermarkets
02.1983 - 03.1987
  • Managed and motivated employees to be productive and engaged in work.
  • Accomplished multiple tasks within established timeframes.
  • Maintained professional, organized, and safe environment for employees
  • Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
  • Maximized performance by monitoring daily activities and mentoring team members.
  • Cross-trained existing employees to maximize team agility and performance.
  • Controlled costs to keep business operating within budget and increase profits.
  • Improved safety procedures to create safe working conditions for workers.
  • Reduced operational costs through comprehensive process improvement initiatives and resource management.
  • Streamlined workflows by identifying bottlenecks in existing systems and implementing appropriate solutions.
  • Oversaw inventory management, optimizing stock levels, and reducing waste.
  • Evaluated employee performance and conveyed constructive feedback to improve skills.
  • Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.

Education

TAE Year 12 Completed With 5 Distinctions - Secondary Eduction

Rossmoyne Senior High School
Rossmoyne WA
11-1982

Skills

  • Customer service
  • Customer relations
  • Customer relationship building
  • Interpersonal communication skills
  • Relationship building
  • Product and service knowledge
  • Sales presentations
  • Sales closing
  • Complex Problem-solving
  • Customer retention
  • Client service
  • Negotiation tactics
  • Upselling and cross selling
  • Objection handling
  • Process improvement
  • Customer needs assessment
  • Customer success management
  • Account management
  • Cold calling
  • Staff training
  • Product promotions
  • Territory growth
  • CRM proficiency

Accomplishments

  • Whilst working with Wurth I grew my local based territory from $16000 to $210000 per month across 15 years
  • I also grew my FIFO territory from $5500 to $260000 per month, starting with 5 days per month and increasing time spent as FIFO to 16 days per month across 22 years.
  • Successfully onboarded Alcoa of Australia, Pilbara Iron PTY LTD and Citic Pacific Mining.
  • Ranked No. 1 salesperson of the year multiple times, I hold many of the milestone turnover records including the individual monthly turnover record.
  • Successfully introduced, demonstrated the Wurth conveyor belt repair product to mining and mining service companies, making it my number one product for turnover

Certification

Tertiary Admissions Examination 1982

5 Distinctions in English, Chemistry, Physics, Biology and Maths 3 (Calculus) and A+ in Maths 2 (Trigonometry and equations)


HACCP Food Safety Accredited


Inductions completed for Pilbara Iron Coastal Sites, Coates Hire, Onsite Equipment, Pilbara Ports Authority and QUBE Transport


Heavy Rigid (HR) Drivers Licence and Unrestricted Motorcycle Licence (R)

Languages

English
Full Professional

Timeline

Sales Representative FIFO

Wurth Australia
04.2003 - Current

Technical Sales Representative

Chemform
05.1995 - 04.2003

Van Sales Representative

Smiths Snackfood Company
03.1987 - 03.1995

Night Fill Manager

Coles Supermarkets
02.1983 - 03.1987

TAE Year 12 Completed With 5 Distinctions - Secondary Eduction

Rossmoyne Senior High School
HOWARD BLAIR