A data-driven and analytical thinker with a strong foundation in statistics, data analysis (Excel, Python, SPSS), business management and economics. Passionate about leveraging data insights to drive business efficiencies and inform strategic decision-making. Skilled in data visualization (Tableau), problem-solving, and stakeholder engagement.
Overview
1
1
year of professional experience
Work History
Category Operation Assistant
Rainbow Digital Commercial Co., Ltd.
06.2022 - 10.2022
Conducted daily data analysis and integration by applying pivot tables, summation, filtering and other basic functions on excel and VLOOKUP
Set up spike activities and selected products based on sales, exposure, conversion rate, brand, strength and timing weekly
Posted keyword advertisements and launched distribution campaigns according to the seller's marketing plans weekly or monthly
Responsible for the webpage design and maintenance, updating activity pictures, advantageous and top-selling commodities and ensuring the proper display of information
Managed customer service for approximately 200 merchants by checking their online service hours and reminding them to respond promptly to negative reviews
Team CFO
Student Project
02.2022 - 05.2022
Drafted a pricing proposal after comparing the prices of competing products through cost pricing
Made sales forecast, costing and the analysis of the statement and profit forecast
Discussed the approach of first-round financing, equity allocation, exit mechanisms and risks
Gathered and mobilised the team and drafted a preliminary timeline based on the competition requirements
Recipient of the 2nd Prize in the National College Student Innovation, Originality, and Entrepreneurship Challenge
Team CFO
Student Project
02.2022 - 05.2022
Drafted a pricing proposal after comparing the prices of competing products through cost pricing
Made sales forecast, costing and the analysis of the statement and profit forecast
Discussed the approach of first-round financing, equity allocation, exit mechanisms and risks
Gathered and mobilised the team and drafted a preliminary timeline based on the competition requirements
Recipient of the 2nd Prize in the National College Student Innovation, Originality, and Entrepreneurship Challenge
Education
Master of Commerce (Extension) - Data Analytics For Business And Economics
University of Sydney
Sydney, Australia
04-2026
Bachelor of Management - E-Commerce
Guangdong University of Foreign Studies
Guangzhou, China
06.2023
Skills
Critical Thinking
Effective Problem Analysis
Effective Communication
Stakeholder Engagement
Lifelong Learning
Effective Team Collaboration
Agile Adaptability
Strong Enthusiasm
Dedication to Goals
Resilient Problem-Solving
Strong Ethical Standards
Energy
Creativity
Curiosity
Thoughtfulness
Independence
LEADERSHIP EXPERIENCE
Team Lead – Digital Industry Project(Three-week project with an Australian organisation), 2024
Led a team of six members from three different countries, acting as the key intermediary to ensure smooth collaboration.
Organised and facilitated regular group meetings, outlining tasks, setting deadlines, and ensuring accountability.
Developed customer personas, conducted competitor analysis, and formulated actionable digital marketing recommendations to address business challenges.
Maintained clear communication with the project manager from the organisation, gathering key insights and clarifying project requirements.
Summarised meeting discussions, tracked progress, and ensured timely submission of the final project.
Team CFO, Team Leader, 2022-2023
Drafted a pricing proposal after comparing the prices of competing products through cost pricing
Made sales forecast, costing and the analysis of the statement and profit forecast
Discussed the approach of first-round financing, equity allocation, exit mechanisms and risks
Gathered and mobilised the team and drafted a preliminary timeline based on the competition requirements
Recipient of the 2nd Prize in the National College Student Innovation, Originality, and Entrepreneurship Challenge(2022)
Interests
Exploring famous landmarks, historical sites, and cultural attractions in a new destination
Participating in various sports activities for physical activity, camaraderie, health and personal growth
Embracing outdoor adventures such as coastal walking
Getting involved in local advocacy groups to promote positive change in the community
Photography
Reading
Creative Writing
LANGUAGES
Chinese (Cantonese)
Native or Bilingual
Chinese (Mandarin)
Native or Bilingual
English
Professional Working
REFEREES
Will provide these details later on
Timeline
Category Operation Assistant
Rainbow Digital Commercial Co., Ltd.
06.2022 - 10.2022
Team CFO
Student Project
02.2022 - 05.2022
Team CFO
Student Project
02.2022 - 05.2022
Master of Commerce (Extension) - Data Analytics For Business And Economics
University of Sydney
Bachelor of Management - E-Commerce
Guangdong University of Foreign Studies
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