Jacob Abraham

Duties:

• Actively worked with clients to understand their requirements and goals to guarantee their happiness and build long-term relationships
• Effectively oversaw the transfer of new company accounts, ensuring a smooth transition and preserving high client retention rates
• Created and implemented effective lead and sales acquisition methods that increased new business opportunities by 30%
• Oversaw requirements collecting, planning, and coordination as part of project management initiatives, ensuring that projects were completed on time and under budget
• Carried out in-depth research on customer preferences and trends, using the results to enhance targeting and campaign strategies
• Evaluated and approved designers' creative work while offering helpful criticism to improve overall design quality and client alignment
• Streamlined workflow and increased output efficiency by coordinating with staff members
• Helped the marketing manager create advertising plans that raised consumer awareness and successfully reached target audiences

Achievements:

• Successfully launched 10+ high-performing websites on WordPress and Shopify, boosting clients’ online presence and driving business growth
• Led successful marketing campaigns across Facebook, Instagram, and Google Ads, significantly increasing customer enquiries for businesses in sectors such as trade & construction, hospitality, and more
• Received positive client feedback, as reflected in excellent reviews on Planet Media’s Google page, highlighting my commitment to delivering outstanding service and results
• Trained interns at Planet Media who have the drive of marketing for social media and shared ideas on how to build content and design posts

• Develop and implement effective marketing strategies to attract new clients and expand existing clients
• Conduct market research to identify target customer segments
• Create sales proposals and presentations for prospect
• Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
• Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
• Educated customers about product features and benefits to aid in selecting best options for each individuals' needs.

Duties:

• Delivering exceptional and consistent customer service
• Delivery of quality and profitable sales according to the sales budget
• Working collaboratively as part of a team to deliver day-to-day store operations
• Selling the latest electronic products and services

Achievements:

• Consistently met the target sales goals for every month
• Top 4th salesman for 2024 at City, Canberra.
• Achieved the highest sales in November in the whole store
• Received good feedback from customers for providing excellent service

Duties:

• Company Overview: On contract from Andor Tech (http://www.andortech.com/) to Yahoo
• Managing ad quality on Yahoo Home pages based on regional (legal) policies
• This includes planning, developing, and organising advertising policies and campaigns to support sales objectives
• Reporting on Campaigns and advising executives and clients on advertising strategies and campaigns to reach target markets & create consumer awareness
• Making presentations and analytics reports to support Account Managers' discussions with clients
• (provide optimisation strategies)
• Work with Account Managers and clients to improve campaign spend
• Trend analysis of client advertisement budgets helps the team forecast and prepare for upcoming campaigns
• Research past trends to predict the future and forecast
• Coordinating production of advertising campaigns involving specialised activities, such as artwork, copywriting, media scripting, television and film production, and media placement, within time and budget constraints
• Process streamlining- fixing errors and bugs in the UI and beta testing for the internal UI
• Worked closely with product & engineering teams to resolve bugs in Ul
• Reviewed advertisement domains and display ads before serving them on Yahoo web pages
• Handled Quality check process for Yahoo Display Quality team
• Reviewed apps and websites for media on the video SSP platform
• Worked on real-time bidding inventory where the advertising is bought and sold on a per-impression basis in real-time
• When they create new updates on Rtb inventories, some media (sites or apps) go to the pending or rejection section
• Our team reviews the media and approves it based on the rules under the connection policy
• Handled clients like AT&T, Frontier, and Verizon and ensured that apart from their country policies, we also went ahead and developed our own policies with the policy team and worked with the engineering team to create an automation solution where they banned competitor ads on respective partner websites
• Identified outliers and patterns through observation and reasoning
• On contract from Andor Tech (http://www.andortech.com/) to Yahoo

Achievements:

• Managed ad quality on Yahoo Home pages, ensuring compliance with local policies
• Developed and organised advertising policies and campaigns to support sales
• Reported on campaigns and provided strategic recommendations to executives and clients
• Collaborated with clients to optimise campaign spend and improve ROI
• Conducted trend analysis of client budgets to forecast and prepare for campaigns
• Identified and resolved UI bugs and errors through collaboration
• Reviewed advertisements before serving on Yahoo web pages

Duties:

• International marketing and sales
• Liaising with existing and new clients to maintain ongoing working relationships in China and India
• Negotiator for Indian clients in China
• Sourcing furniture and many products for hospitals, individual homes, indigo live bar
• Promoting online through Facebook
• Content writing for social media platforms like Facebook
• Designing the website for

Achievements:

• Drove successful international expansion, growing sales and market share in China and India
• Cultivated and managed a portfolio of key client relationships across multiple markets
• Served as the lead negotiator for Indian clients, securing favorable contract terms and driving profitable partnerships
• Sourced high-quality, innovative furniture and products for diverse business and consumer clients
• Developed and executed impactful online marketing campaigns on Facebook, driving brand awareness and sales
• Created engaging content for social media platforms that resonated with target audiences
• Designed a visually-appealing, user-friendly website that enhanced the company's online presence and customer experience

Duties:

• Developed and executed marketing strategies and campaigns for products
• Worked closely with professional photographers to create display images for online ad campaigns
• Content writing for multiple advertising platforms, including but not limited to video ads for cinema theatres, short ads on radio stations, and display ads on online platforms
• Planned and developed online and offline promotions to create brand awareness and increase product sales
• Researched new smart gadgets and identified daily user-friendly products
• Prepared target audience segmentation for marketing purposes
• Analysed live ad campaigns to implement optimised strategies to target the right audience to continue bringing in a constant flow of customers
• Advised the sales team on the best methods to bring in new clients

Achievements:

• Developed and executed successful marketing strategies and campaigns that drove product awareness and sales
• Collaborated closely with photographers to create high-impact display images for online ad campaigns
• Produced creative content across multiple advertising platforms, including video ads, radio spots, and display ads
• Planned and executed both online and offline promotions that effectively built brand awareness and increased product sales
• Researched new smart gadgets and identified daily user-friendly products to expand the product portfolio
• Prepared detailed target audience segmentation analysis to guide more effective marketing efforts
• Analysed live ad campaign performance and optimised strategies to consistently reach the right audience and drive customer acquisition
• Provided strategic guidance to the sales team on the most effective methods to acquire new clients