Jane Merrett

Marketing Consultancy

As a marketing consultant, my responsibilities encompass a diverse range of tasks, including but not limited to:

• Developing and executing comprehensive marketing plans tailored to specific brands, encompassing both new and existing products for both B2B and B2C sales initiatives.
• New Product development and sourcing.
• Brand development and design
• Tailoring custom marketing strategies for distributor and customer bases.
• Creation of marketing collateral such as printed brochures, television commercials (TVCs), social media campaigns, and sales training modules.
• Developing digital marketing strategies and implementing online campaigns to enhance brand visibility and engagement.
• Manage and implementing initiatives to drive top-line growth and enhance return on investment.
• Designing compelling call-to-action advertising campaigns aimed at generating prospects for consultant conversion.
• Establishing continuity incentive and rewards programs.
• Developing customised CMS that serviced finance, operations, client relations, distributors and marketing
• Organising and overseeing seminars, conferences, and events at the international, state, and local levels, catering to audiences ranging from 100 to 2,000 attendees.

Direct Selling Clients I have worked with include:

Juice Plus, ARRIX, Partner Co., Direct Selling Australia Norwex, Mannatech, Nutrimetics, Creative Memories, Avon, Partylite, Creata Direct, Guthy Renker at Home, Direct Cellars

Direct Selling Corporate Roles

1995 – 1999 Marketing Director Nutrimetics

1991 – 1995 Business Development Manager Avon Products

Additional clients include:

Burkert Australia, Grain Growers, Australian Institute of Food Science and Technology, Avery Products, Central Coast Leagues Club, Sony, LG, Westfield, Sara Lee, Deacons, Breville, Douwe Egberts, Coffey, Nortel, Manicare, PKF, Agribusiness Australia