A student output-oriented Entrepreneur and marketer with proven creative skills and desire to learn more. Gained experience in overall business management from managing small businesses to company internships.
Overview
4
4
years of professional experience
Work History
Marketing Head
Gameville Sportsbar
10.2024 - 02.2025
Developed and curated the overall branding for Gameville Sportsbar, ensuring a strong and cohesive brand identity
Installed interior branding to enhance the bar's atmosphere and align with its branding strategy
Organized events and watch parties, driving engagement and boosting customer experience
Designed social media artwork and executed paid digital marketing initiatives
Managed social media accounts for optimal audience engagement and increased online presence.
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Marketing Head
Gameville Ballpark
06.2024 - 02.2025
Led a 7-person marketing team for the Philippine Badminton Open 2024, directing ads, designing Mizuno's booth, and collaborating with Smart & Cignal for media coverage
Directed marketing campaigns for ALAS Pilipinas x Mizuno, managing social media, and ensuring brand presence
Worked with top professional sports teams based in the Philippines such as Choco Mucho, Cignal HD, ALAS Pilipinas, PLDT on high-impact sports marketing
Produced full-production professional company videos for Gameville Ballpark and Gameville Sportswear
Business Owner
Pasala The Brand
02.2022 - 06.2024
Company Overview: A visionary fashion brand that addresses the need for cultural appreciation following by the CSR of funding local artists and accepting diversity in body sizing
Managed all aspects of the business including the business plan, marketing campaigns, financing, and hr activities
Conceptualized and designed all products and handled coordination with manufacturers who are local artisans and craftsmen in the Philippines
Marketing Intern
Gameville Sportswear
07.2021 - 08.2022
Launched Gameville's Official Tiktok account, garnering 761,000 views across 15 videos as well as produce, plan, edit the said digital ads
Managed a Facebook ad campaign with a budget of ₱282,000 achieving 495% return in 3 months
Assisted in organizing a badminton event with 400+ players
Created viral content for the Choco Mucho Flying Titans Volleyball Team with a 1M social media user reach, gaining 3,255 page followers
Education
Bachelor of Commerce - Business
Macquarie University
Sydney, NSW
12-2027
Accountancy And Business Management -
De La Salle University-Manila
Taft Avenue, Metro Manila
09-2024
Skills
Digital marketing
Social media marketing
Staff management
Customer relationship management (CRM)
Creative direction
Brand promotion
Marketing campaigns
Event management
Extra-Curricular Activities
SHAP Glee Club, President, 2017 Sacre Coeur, Photo Journalist, 2018 Sacre Coeur, Digital Artist, 2019 ABM Central Organization, Media Head, 2022-2024 DLSU-SHS HAVEN, Creatives Head, 2023-2024 DLSU Junior Paragon, Creatives Committee, 2023-2024 HoM Cheer Squad, Member Pasala, Business Representative