Summary
Overview
Work History
Education
Skills
Languages
Timeline
BusinessDevelopmentManager

Jenny Wu

Melbourne,VIC

Summary

Results-driven business development professional with extensive experience in the payments industry. Adept at building strong client relationships, identifying market opportunities, and executing strategic sales initiatives. Skilled in pipeline management, revenue forecasting, and competitive analysis. Proven ability to work independently and within a team, consistently achieving top performance in sales and business growth. Fluent in Mandarin and English, with deep cultural insights into Asian business markets.

Overview

2
2
years of professional experience

Work History

Business Development Manager

Bill Buddy
01.2025 - Current
  • Develop and expand the portfolio of merchants utilizing direct debit, BPAY, and online payment solutions.
  • Create sales decks and deliver product demonstrations to various industries, with a focus on professional services and accounting firms.
  • Execute outbound lead generation via cold calling (30 calls per day) and LinkedIn prospecting.
  • Build and maintain a sales pipeline while refining sales approaches for different verticals.
  • Establish and foster long-term business relationships through strategic engagement.

Business Development Manager

TrustyPay
03.2024 - Current
  • Sell CP & CNP payment solutions, driving business growth through outbound sales (cold calling, referrals, networking) with no inbound leads.
  • Build and manage a strong sales pipeline, identifying market opportunities and developing marketing strategies.
  • Work closely with Asian merchants, understanding their business culture, pain points, and payment preferences.
  • Analyze merchant statements, manage onboarding, and handle API integrations and gateway solutions.
  • Track performance and optimize sales using Excel, HubSpot, and CRM while achieving KPIs independently and within a team.

Tutor

Sedi EDU
01.2023 - 12.2023
  • Provided homework assistance using specific curriculum and materials.
  • Supported students with helpful study habits and exam strategies.
  • Collaborated with students to complete homework assignments, identify lagging skills, and correct weaknesses.
  • Motivated students towards learning and studying to build self-confidence and reduce fear of failure.
  • Customized lesson plans based on individual learning needs and academic goals.
  • Built strong relationships with students and parents, ensuring continuous progress and satisfaction.

Education

Bachelor of Arts - Psychology

Deakin University
01-2022

Bachelor of Economics And Finance - Business

RMIT University
01-2016

Skills

  • Business Development & Sales: Cold calling, outbound sales, account management, CRM proficiency (HubSpot, Pipedrive), pipeline management, lead generation, market research
  • Payments Industry Expertise: CP and CNP solutions, merchant statement analysis, onboarding processes, API and gateway integrations, competitive analysis, revenue forecasting
  • Relationship Management: Customer referrals, long-term engagement strategies, cultural adaptability, negotiation, and client retention
  • Analytical & Strategic Thinking: Sales strategy development, KPI tracking, market trend assessment, pricing analysis
  • Technical Proficiency: Excel, CRM systems, LinkedIn prospecting, digital marketing
  • Languages: Mandarin (Fluent), English (Fluent)

Languages

Chinese (Mandarin)
Native or Bilingual
English
Full Professional

Timeline

Business Development Manager

Bill Buddy
01.2025 - Current

Business Development Manager

TrustyPay
03.2024 - Current

Tutor

Sedi EDU
01.2023 - 12.2023

Bachelor of Arts - Psychology

Deakin University

Bachelor of Economics And Finance - Business

RMIT University

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Jenny Wu