Summary
Overview
Work History
Education
Skills
Accomplishments
References
Timeline
Generic

Jessica Hill

Sydney,NSW

Summary

Creative and strategic brand specialist with 7+ years of experience across digital marketing, content strategy, and now fashion. Founder of Nana-J, a small boutique fashion label blending nostalgic design with conscious storytelling. Proven background in delivering large-scale campaigns for brands like Amazon, Spotify, and Jean Paul Gaultier. Aesthetic-led thinker with strong organisational skills, a love for storytelling, and a unique ability to build both brands and community from the ground up.

Overview

7
7
years of professional experience

Work History

Founder & Director

Nana-J
Sydney, NSW
11.2024 - Current

Sydney | November 2024 – Present

*Registered business entity (not currently salaried)*

  • Running a small boutique fashion label rooted in retro aesthetics, storytelling, and slow living
  • Designing seasonal collections in collaboration with local Bali-based artisans and suppliers
  • Managing the Shopify backend, shipping logistics, inventory, and customer experience
  • Creating and scheduling weekly content across Instagram Reels, Stories, and feed posts
  • Building and nurturing influencer relationships and a growing customer community
  • Overseeing product budgeting, business admin, and sustainable packaging development

Freelance Social Media Manager

ANTE Agency
Sydney, NSW
11.2024 - 02.2025

Remote | November 2025 – January 2025

Clients: Blue Frog Breakfast, Haven

  • Creating and implementing social media strategies for lifestyle and wellness brands
  • Managing campaign scheduling, briefing creators and content teams
  • Reporting on growth metrics and supporting influencer marketing programs

Part Time Nanny

Self-Employed
Sydney, NSW
02.2025 - Current

Coogee, NSW | February 2025 – Present

  • Providing part-time care for two children (ages 2 and 4) alongside building Nana-J
  • Supporting daily routines, creative play, and outdoor activities
  • Maintaining strong communication and consistency with the family

Senior Campaign Manager

Amplify
Sydney, NSW
11.2023 - 05.2024

Sydney | November 2023 – May 2024

Amplify is a production and talent agency working with brands including Spotify, Instagram, Samsung & TikTok.

  • Managing the full lifecycle of campaigns across digital, gaming, and TV platforms
  • Leading projects for clients, including PepsiCo, Amazon, and HP, with full budget and KPI ownership.
  • Developing creative and marketing strategies aligned with client goals.
  • Pitching creators, supporting new businesses, and building internal and freelance teams.
  • Expanding and maintaining relationships across the creator and influencer network.

Senior Marketing Executive (Contract)

PUIG
Sydney, NSW
05.2023 - 11.2023

Sydney | May 2023 – November 2023 (Contract)*

Brands: Carolina Herrera, Jean Paul Gaultier, Charlotte Tilbury

  • Executing local marketing strategies across ANZ for prestige fragrance and beauty brands.
  • Managing retail marketing calendars and campaign communication with internal and external teams
  • Coordinating digital, social, and OOH campaign assets and influencer seeding
  • Preparing retail sales reports, post-campaign analysis, and competitor insights

Creative Strategy Lead

Universal Music New Zealand
Auckland
05.2018 - 05.2023

Auckland | May 2018 – March 2023

  • Leading creative strategy and content production for artist campaigns across UMNZ’s roster
  • Developing visual and digital assets for music videos, album art, social rollouts, and DSP campaigns
  • Creating campaign templates and evolving content based on analytics and performance
  • Managing a network of interns and freelance creatives, overseeing all briefing and feedback
  • Running “The Creative Collective,” a student team developing emerging artist content

Education

Master of Arts - Film And Video Production

Victoria University of Wellington
Wellington
05-2018

Bachelor of Design Innovation - Media Design

Victoria University of Wellington
Wellington
05-2017

Exchange Program - Media Design

Penn State University
Pennsylvania
05-2017

Skills

  • Product design
  • E-commerce management
  • Social media strategy
  • Campaign management
  • Budget management
  • Influencer marketing

Accomplishments

200H Yoga Teacher Training

Certificate of Completion

Basecamp Power Yoga (2021)

New Business Revenue and Diversification Winner

Universal Music Group Conference (2019)

Rookie of The Year Runner Up

The Rookies (2017)

Master of Fine Arts Scholarship

Victoria University of Wellington (2017)

References

References available upon request.

Timeline

Part Time Nanny

Self-Employed
02.2025 - Current

Founder & Director

Nana-J
11.2024 - Current

Freelance Social Media Manager

ANTE Agency
11.2024 - 02.2025

Senior Campaign Manager

Amplify
11.2023 - 05.2024

Senior Marketing Executive (Contract)

PUIG
05.2023 - 11.2023

Creative Strategy Lead

Universal Music New Zealand
05.2018 - 05.2023

Master of Arts - Film And Video Production

Victoria University of Wellington

Bachelor of Design Innovation - Media Design

Victoria University of Wellington

Exchange Program - Media Design

Penn State University
Jessica Hill