Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Timeline
Generic

Jessica Keating

Essendon,VIC

Summary

Dynamic leader with a proven track record at 68-South Pty Ltd, where I spearheaded sales strategies, boosting revenue through innovative digital campaigns and strategic partnerships. Founded Your Magic Helper, showcasing exceptional ability in sales and fostering a culture of creativity and engagement. Expert in sales pipeline maintenance and adept at nurturing significant business relationships.

Overview

10
10
years of professional experience

Work History

Sales

68-South Pty Ltd
01.2023 - Current
  • Boosted sales revenue by developing and implementing strategic sales plans and initiatives tailored to the organisation''s goals.
  • Create Sales Strategy
  • Work with Founder to establish brand and go to market strategy
  • Create go to market materials
  • Cold call CXO level of real estate agents
  • Create strategic alliances to fast track sales momentum
  • Undertake digital campaigns to back up sales efforts
  • Negotiate legals with strategic alliance partners
  • Create a channel plan and reseller remuneration structure

Founder and Director

Your Magic Helper
12.2014 - 01.2024
  • Founded Your Magic Helper to address epidemic of stressed working Australians who were trying to do it all.
  • Established and built YMH: A digital application, On-demand, mobile application
  • Market positioning: ReClaim your quality time.
  • Established automated recruitment systems whereby we could recruit hundreds of candidates at a time (automatically) and apply a professional online testing/filtering experience to ensure the final candidates who we met were of the standard needed for our clients.
  • Provided highly trained, emotionally engaged, trained and tested individuals to become the “right hand person” in the home.
  • Market packets: Affordable tiered services, grouped into packages which were marketed via digital campaigns and press.
  • Established and maintained strong relationships with customers, vendors and strategic partners.
  • Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
  • Built a positive organizational culture that fostered creativity, innovation, and employee engagement.

Education

Bachelor Or Business - Marketing

Swinburne University of Technology
Melbourne, VIC
10-1999

Skills

  • Sales pipeline maintenance
  • B2B sales
  • Digital campaigns to support sales efforts
  • Sales collateral and public relations
  • Sales techniques knowledge
  • Software sales
  • Enterprise software sales
  • Prepare sales agreements
  • Sales techniques training
  • Outbound sales

Accomplishments

  • 68-South Pty Ltd: Established the Sales Strategy for Vendor Paid Advertising application Socialmax.io
  • Cold called CXOs and Directiors of estate agents and commenced the CRM system
  • Formed a Strategic partnership with ReMag, founded by industry executive Justin Hodgson (achieved via a cold call).
  • Currently have 5 OBrien Real Estate Offices piloting the SocialMAX software
  • Via the strategic partnership, The Agency Real Estate have mandated SocialMAX software. The account is worth $500,000 to annually
  • Currently piloting with Barry Plant and have met the CIO.
  • In two years the company has started from $0 and is on track to earn AUD $1 million in 2025.

Interests

  • Reading
  • Volunteering for community initiatives to give back to local communities and make a positive impact
  • App Development
  • Camping
  • Fashion and Style
  • Avid Reader
  • Enjoy hobbies that combine physical activity with outdoor exploration

Timeline

Sales

68-South Pty Ltd
01.2023 - Current

Founder and Director

Your Magic Helper
12.2014 - 01.2024

Bachelor Or Business - Marketing

Swinburne University of Technology
Jessica Keating