Summary
Overview
Work History
Education
Skills
Additional Information
Websites
References
Timeline
Generic

Jessica Kroumer

Melbourne,Australia

Summary

Highly motivated and ambitious Account Manager with 8 years of Sales experience within the FMCG industry. Currently seeking opportunities to work internationally, where I can expand my skill set and gain valuable insights into the workings of a mature and advanced market. Skilled in building relationships, negotiating terms and brand launches, as well as a proven track record of achieving sales performance goals.

Overview

8
8
years of professional experience

Work History

NATIONAL BUSINESS MANAGER - CHEMIST WAREHOUSE

L'OREAL AUSTRALIA - L'OREAL DERMATOLOGICAL BEAUTY
01.2023 - Current
  • Managing Chemist Warehouse (CWH), largest Pharmacy retailer in Aus: $270M Gross Sales and 60% of turnover for the division.
    Highlights: Leading and supporting the commercial team in the absence of a Commercial director for a year.
  • FY 23, +50% Sell in growth, +42% Sell out contributing to +$39M Net sales. CAGR of +38.4% across 3 years
  • Negotiated shared promotional funding for CeraVe to maintain trade spend
  • CeraVe brand launch into Priceline
  • Highlights: Negotiating favourable terms for L'Oréal, -2.4% vs budgeted terms & -14.6% vs retailers average in the category.
  • Launching Dercos by Vichy into the Australian Market
  • Highlights: Negotiating structural terms savings of -4.05% vs budgeted terms for launch, as well as shared funding model on all promotions.

SENIOR NATIONAL ACCOUNT MANAGER - PHARMACY

L'OREAL AUSTRALIA - L'OREAL DERMATOLOGICAL BEAUTY
08.2021 - 12.2022
  • Managing the Pharmacy channel for the division, making up 71% of the turnover in 2022($170M Gross Sales).
    Highlights: +39% total growth across the managed retailers.
  • Space gains across both key retailers. CWH - Dual siting's into Body, Men's & Facial Skincare - +63% share of shelf. Priceline +33% share of shelf to obtain a full branded bay for La Roche-Posay.

NATIONAL BUSINESS MANAGER - COLES GROUP

BEIERSDORF AUSTRALIA - NIVEA & ELASTOPLAST
10.2020 - 07.2021
  • Looking after the Coles Group, managing a portfolio in excess of $81M Gross annually. Through this I developed an effective working relationship with the second largest grocery retailer to achieve sustainable sales and profitability for both Beiersdorf and the retailer.
  • Highlights: $1M incremental CNS for $60K investment.

BUSINESS MANAGER - PHARMACY

BEIERSDORF AUSTRALIA - NIVEA
11.2019 - 10.2020
  • Maintaining an efficient customer relationship with Pharmacy Accounts & Wholesalers in order to meet agreed Sales & Profitability targets. Within this role I had to manage declining retailers severely impacted through COVID, while ensuring EBIT targets were met for Beiersdorf.

ACCOUNT EXECUTIVE/ SALES INTERN - PHARMACY

BEIERSDORF AUSTRALIA - NIVEA
05.2016 - 10.2019
  • Supportive role to the Commercial team providing assistance to major Pharmacy accounts such as Chemist Warehouse, Priceline & Terrywhite Chemmart.
  • Lead on category reviews for smaller Pharmacy accounts as well as support in strategy development within the Pharmacy channel.

Education

BACHELOR OF BUSINESS (LAW) -

Monash University
06.2018

Skills

  • Sales management
  • Trade spend management
  • Negotiation
  • Ability to partner int/ext
  • Team Leadership
  • Cross-functional Team Coordination
  • Strategic Planning

Additional Information

Advanced Negotiation Training

Transition to Management

L'Oreal Momentum Leadership Advanced

References

Upon Request

Timeline

NATIONAL BUSINESS MANAGER - CHEMIST WAREHOUSE

L'OREAL AUSTRALIA - L'OREAL DERMATOLOGICAL BEAUTY
01.2023 - Current

SENIOR NATIONAL ACCOUNT MANAGER - PHARMACY

L'OREAL AUSTRALIA - L'OREAL DERMATOLOGICAL BEAUTY
08.2021 - 12.2022

NATIONAL BUSINESS MANAGER - COLES GROUP

BEIERSDORF AUSTRALIA - NIVEA & ELASTOPLAST
10.2020 - 07.2021

BUSINESS MANAGER - PHARMACY

BEIERSDORF AUSTRALIA - NIVEA
11.2019 - 10.2020

ACCOUNT EXECUTIVE/ SALES INTERN - PHARMACY

BEIERSDORF AUSTRALIA - NIVEA
05.2016 - 10.2019

BACHELOR OF BUSINESS (LAW) -

Monash University

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