Summary
Overview
Work History
Education
Skills
Campus Activities
Timeline
Generic
Jiayi Hu

Jiayi Hu

Sydney,NSW

Summary

Driven to learn quickly, and training in industry operations. Solid background in field and office settings supporting team needs. Flexible and hardworking team player focused on boosting productivity and performance with conscientious and detail-oriented approaches. With rich planning experience and organizational and coordinating ability, during the school period planning to participate in more than 30 large and small activities. With solid professional knowledge, can skillfully use PPT, Word, Excel and other office software, can use SPSS for data analysis, can skillfully use video editing and retouching software. IELTS score of 6.5. Passionate about the Internet industry, with good operational thinking and marketing ability, can be competent to operate the account tasks. Participate in group activities for many times, research group topics, strong execution, good at communicating with members. Experienced in social internships, such as fast food cashier and salesman, with outstanding communication skills and strong sales ability. Experienced in public relations and strong leadership. Received school-level leaders and municipal leaders for many times.

Overview

2
2
years of professional experience

Work History

Intern

Zhuhai Gree Company
07.2022 - 10.2022
  • To assist the official microblog and related brands to cooperate in the promotion of lucky draw activities, I was successfully responsible for the official number of the backstage initiated #China made, just the tide of the topic of the lucky draw activities, and 14 microblogging blue V cooperation, retweeting volume of more than 1.3w, comment volume of 1500 +, the number of views of more than 10w.
  • Writing daily product scripts and tweets of company's popular news, and assisting in the promotion of Gree's company-related information. Write weekly operation data statistical analysis and monthly operation report statistical form, responsible for GREE public number tweets layout, picture beautification. For example, "Ten years, you tell me ten years! which was retweeted and recognized by Gree CEO Mingzhu Dong.
  • Participate in weekly meetings to learn the latest new media marketing thinking, thinking about how to ensure high-quality content and increase the number of views and likes on WeChat Public, WeChat Video, Sina Weibo, Today's Headlines, and other platforms operated by the official number; optimize and adjust the content and related topics according to the data feedback and customer orientation.
  • Participate in the planning of online activities between Gree and other brands, such as the official number cooperation of Little Red Book and the cooperation program of Anmushi, etc.; Execute the feature production and copywriting of product releases, and adjust the promotional copy and produce posters according to the characteristics of the products and changes in the festival season to capture the customer's pain points.


Assistant Director of Marketing Operations

Beijing Oriental Rainbow Waterproofing Technology
05.2020 - 06.2020
  • Participate in understanding the daily operation process of the company, participate in weekly meetings, record the work content and assigned plans.
  • Participate in waterproof engineering related products marketing planning projects, assist in the development of planning programs, marketing activities, production of marketing posters, writing advertising slogans.
  • Analyze the current market situation and formulate marketing plan for the development trend during the real estate epidemic in Shenyang region. Closely monitor the sales situation of similar products, and analyze the data of major customers' behaviors, and push the product improvement.

Education

Master of Commerce - Marketing

University of New South Wales
Sydney, NSW
10.2024

MBA - Business Administration And Management

Macau University of Science And Technology
Macau China
06.2023

Skills

  • Microsoft Office Suite
  • Goal-oriented mindset
  • Quick learner
  • Adaptability and flexibility
  • Organizational skills
  • Self-motivation
  • Active listening
  • Creativity and innovation
  • Customer service orientation
  • Social Media

Campus Activities

  • 09/2019, 03/2022, Macao, 2020 onwards to participate in on- and off-campus public relations activities, participate in the organization and planning of school celebrations, graduation ceremonies, campus job fairs and other large and small events more than 30; team to participate in the exhibition of outstanding mainland film works, calligraphy works, Lotus TV in Macao, the opening ceremony of the Football Association and other activities; organization and participation in the reception of the Chief Executive of Macao, Mr. Yicheng He, and other large-scale public welfare and social activities , and participated in the planning and formulation of activity programs; Organize new members of the PR team and conduct regular PR skills training and assessment for team members on a quarterly basis.
  • 09/2021, 03/2022, Macau, Participated in the organization and planning of many on-campus activities during the term of office, such as Macau Orienteering Challenge (100+ students participated), Participated in the development of the association's management system and drafted the procedure for the evaluation of the replacement of the association; Relying on the association's daily meeting platform, strengthen the communication and cooperation with the school's large-scale fraternal associations, such as the General Union of Students, board game club, music association, etc., to ensure the smooth cooperation among the associations.
  • 10/2019, 11/2019, Macau, Together with three other team members, I was responsible for running a game booth, planning and implementing childhood games that are popular among children, distributing souvenirs, organizing and coordinating the order inside and outside of the booth, and distributing leaflets before and during the event, which attracted a lot of people from the surrounding area to participate in the event. The children were awarded MOP100 and recognized with certificates of appreciation.

Timeline

Intern

Zhuhai Gree Company
07.2022 - 10.2022

Assistant Director of Marketing Operations

Beijing Oriental Rainbow Waterproofing Technology
05.2020 - 06.2020

Master of Commerce - Marketing

University of New South Wales

MBA - Business Administration And Management

Macau University of Science And Technology
Jiayi Hu