Dynamic National Sales Manager with expertise in sales strategy, market analysis, and relationship management. Proven track record in budget management and negotiation, driving revenue growth and enhancing customer relationships.
Overview
11
11
years of professional experience
Work History
National Sales Manager
Confectionery Trading Co
Villawood, New South Wales
10.2014 - Current
Developed national sales strategies for confectionery products across diverse markets.
Analyzed market trends to identify growth opportunities in the confectionery sector.
Established strong relationships with key retailers to enhance product placement.
Collaborated with marketing teams to create promotional campaigns for new products.
Managed budgets and forecasts to ensure effective allocation of resources.
Monitored competitor activities and adjusted strategies to maintain market position.
Developed and implemented strategies to increase sales revenue.
Prepared monthly, quarterly and annual sales forecasts to effectively plan sales strategies.
Resolved customer complaints in a timely manner by providing satisfactory solutions.
Provided feedback to senior management on ways to improve sales processes.
Participated in industry events such as trade shows, conferences, seminars, in order to promote products and services.
Maintained sales volume and selling price by keeping current with supply and demand, changing trends, economic indicators and competitors.
Collaborated with marketing teams to create promotional campaigns and materials.
Education
High School Diploma -
St Mary's Senior College
St Marys
11-1996
Skills
Sales strategy
Market analysis
Relationship management
Budget management
Competitor analysis
Customer relationship management
Negotiation skills
Performance tracking
Key account management
Relationship building
Goal setting
Promotional sales events
Sales forecasting
Team collaboration
Conflict resolution
Accomplishments
Received Supplier of the Year in Private Label for SPAR Australia 2024