Joe Darler
West Melbourne,Australia
Summary
Decisive adaptable leader at Mars Petcare with a proven track record in project management and negotiation, achieving a 14% exceeding of GS targets. Expertise in business analytics complemented by successful international logistics optimizations, fostering collaboration across teams. Exceptional communication and strategic planning skills have driven significant savings and efficiency improvements across key accounts. Committed to continuous growth by overcoming challenges and enhancing team success.
Overview
9
9
years of professional experience
Work History
Customer Development Manager - Partner Customers
Mars Petcare
Melbourne, Australia
03.2022 - Current
- Managing all Digital aspects of Petbarn and Petstock accounts
- From managing digital product portfolio and providing service excellence
- Business analysis including maintaining key account sales and expenditure forecasts, running A/B testing
- New Product Development, identifying opportunities through customer data and presenting product strategy to R&D and brand Teams to bring ideations to launch
- Planning & negotiating new trading terms, aligning with specialist channel strategic goals, with key retail partners through joint business planning sessions
- Monthly reporting providing Sales & Marketing Directors key actionable data-driven insights on current industry trends
- Organizing supply collaboration between the supply team and key customer partners to ensure the consistent supply of key products
- Business administration for accounts, including processing and validation of claims
- Interstate travel including planning and attending essential quarterly customer account reviews and customer conferences
- Promotion from Customer Development Analyst Specialist Channel in January 2023 - Managing the wholesale specialist channel and 3 medium-sized accounts, including Budget Pet, Best Friends/My Pet Warehouse, and PetO
- Signing two new trading terms with Budget Pet and PetO, creating overall efficiencies and savings
- With Budget Pet account, exceeded GS target by 14% while maintaining trade investment below channel investment average
- Meeting customer target of 98% DIFOT in demand consensus planning through data sharing and collaboration with customer partners
- Project lead on merging Best Friends/My Pet Warehouse into PETStock Group including planning alignment of data, budgets, and cross-function
Inventory Control and Supply Coordinator
Health Lab
Melbourne, Australia
06.2021 - 03.2022
- Managing the inwards and outwards of all inventory within the business and keeping this within the OTB process
- Product Line management, ensuring Co-manufactures capacity on product runs to meet current demands
- Implemented EDI with key grocery partners
- Ensure product quality by implementing positive release process within all 3rd party manufacturers
- Packaging management, all packaging inventory management is delivered in full and on time for productions runs
Import and Inventory Product Manager
Best Friends Pets BFP Group/My Pet Warehouse
Melbourne, Australia
11.2018 - 06.2021
- Managing stock levels to OTB in the three sides of the business: My Pet Warehouse Online, My Pet Warehouse stores, and Pet Imports
- Sourcing alternative general merchandise and presenting in quarterly meetings, covering range, margin, and total forecasted net sales value
- Managing end to end supply chain from international suppliers to Pet Imports, the importing arm of the BFP Group
- Including creating and managing supplier POs, reporting on current cost liabilities and potential OOS
- Managed an OTB of $5 million for 13 stores and 4 DC locations for My Pet Warehouse Online and in-store, covering over fifty-five suppliers and more than six thousand active SKUs
- Monitored and managed orders generated by the system and direct to store suppliers on any stock issues through creating DIFOT reports
- Transitioned all domestic suppliers from Pet Imports to a DTS (direct-to-store) model which over a period saved the business $60,000 in freight costs
- Project Manage an international freight tender saving 15% on average per international order
- Maintained import lines at 90% in stock during the COVID-19 pandemic despite supply chain issues
Digital Concession Trade Analyst
David Jones
Melbourne, Australia
05.2018 - 11.2018
- Monitoring and advancing trade for twenty-five key concession partners for David Jones online store
- Using relationship-building skills and the ability to communicate with influence to work with key brand partners to improve online presence, offering, and trade volumes on the online store
- Proposed and implemented the endless aisle concept to Coach making available their complete range online
- This expanded Coach's online range by 40%, exceeding that within store, and increasing online store traffic
International Trade Assistant
Mountain Warehouse
London, United Kingdom
09.2017 - 05.2018
- Managing stock movement from DC to 40 stores in the North American Region (Canada and United States)
- Duties included weekly promotion allocation, weekly reporting to department managers on the current stock position, and updating the container delivery schedule
Various Store Manager
Kurt Geiger
10.2015 - 09.2017
- Promoted from Branch Manager to Supporting Manager for the region including Birmingham, Bristol, and Cardiff
- Role involved travel to stores to manage HR issues, provide training, and liaising with the head office department including Merchandise and Buying
- Managed the successful opening of a new Bournemouth store
Education
Google Digital Marketing & E-commerce Professional Certificate -
Coursera
01.2025
Storytelling in Business -
Pure Blue Ocean
05.2023
Essential Negotiator Training -
TOTAL NEGOTIATION GROUP
03.2023
Bachelor of Economics -
The Open University
01.2017
Business BETEC Extended Diploma -
Weymouth College
01.2014
A Level - Business and Economics, Government and Politics, Travel and Tourism, Photography
Budmouth College
01.2012
Skills
- Project Management
- Data management
- Data analysis
- Presentation of insights
- Category performance
- Advanced Excel skills
- Brand positioning
- Customer trend analysis
- Negotiation skills
- Highly organized
- Ability to prioritize
- Collaboration
- Business analytics
- Customer service
- Pricing strategies
- Ability to meet deadlines
- Market research
- Product sourcing
- Financial acumen
- Independent Project Execution
- Strong verbal and written communication
Activities
- Team Captain and Goalie for Surge Water Polo. Play in the Victorian State League level 5.
- I go to Body Fit Training six times a week.
- I am the head of the owners' committee for my building. Organizing all new works and priorities for the Owners Corps.
Timeline
Customer Development Manager - Partner Customers
Mars Petcare
03.2022 - Current
Inventory Control and Supply Coordinator
Health Lab
06.2021 - 03.2022
Import and Inventory Product Manager
Best Friends Pets BFP Group/My Pet Warehouse
11.2018 - 06.2021
Digital Concession Trade Analyst
David Jones
05.2018 - 11.2018
International Trade Assistant
Mountain Warehouse
09.2017 - 05.2018
Various Store Manager
Kurt Geiger
10.2015 - 09.2017
Google Digital Marketing & E-commerce Professional Certificate -
Coursera
Storytelling in Business -
Pure Blue Ocean
Essential Negotiator Training -
TOTAL NEGOTIATION GROUP
Bachelor of Economics -
The Open University
Business BETEC Extended Diploma -
Weymouth College
A Level - Business and Economics, Government and Politics, Travel and Tourism, Photography
Budmouth College
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