John Ong
Perth,WA
Summary
Professional marketing specialist with experience driving product success in competitive markets. Strong background in strategic planning, market analysis, and campaign execution. Known for fostering team collaboration and adapting to shifting priorities. Skilled in brand management, customer segmentation, and digital marketing. Reliable team player focused on delivering impactful results.
Overview
5
5
years of professional experience
Work History
Product Marketing Manager
Lazada
01.2021 - 04.2023
- Developed and executed market strategies for product launches, ensuring alignment with business objectives.
- Conducted in-depth market research to identify customer needs, market trends, and competitor activities, using insights to inform actionable marketing plans and guide company development.
- Worked closely with product management, sales, and e-commerce development teams to align product listings with market demand, ensuring a seamless and competitive online shopping experience
- Supported sales teams by providing training and resources to verify product legitimacy, ensuring that products sold are authentic and compliant with platform standards
- Led the development and execution of marketing campaigns across Lazada’s digital platforms, optimising campaigns for higher customer engagement, traffic, and conversion rates, while continually monitoring performance to maximise sales.
- Tracked and analysed product performance using data analytics, customer feedback, and key performance indicators, offering recommendations to refine marketing strategies and improve product success.
Finance and Administration Senior Executive
World Auto Pte Ltd
10.2019 - 01.2021
- Managed accounts payable and receivable, ensuring timely processing, accurate recordkeeping, and effective follow-up on outstanding payments with suppliers and customers.
- Streamlined data entry processes for both customer and supplier invoices, improving traceability and financial accuracy.
- Spearheaded marketing initiatives through social media platforms like Instagram and Facebook, as well as developing pricing strategies for services, which successfully increased customer engagement.
- Maintained control over petty cash disbursements, ensuring accurate financial reporting and compliance with internal policies.
- Administered human resources tasks, including processing employee medical claims and overtime payments, ensuring compliance with company policies.
- Introduced a new revenue stream during the COVID-19 pandemic, significantly contributing to the company’s financial recovery and sustainability.
- Provided administrative support, including filing and data management, to ensure smooth daily operations across the organisation.
Operations Manager
Global Art Haus Pte Ltd
11.2017 - 10.2019
- Oversaw daily operations of the Enrichment Centre, ensuring smooth execution of programs and activities.
- Managed administrative and accounting tasks, including handling payments and overseeing customer transactions.
- Developed and implemented marketing strategies, driving customer engagement and increasing foot traffic to the Enrichment Centres.
- Led and supervised a team of full-time and part-time teachers, coordinating staff schedules and ensuring effective program delivery.
- Maintained high-quality standards, ensuring services and operations consistently met performance and customer satisfaction benchmarks.
Education
Master of Commerce - Management
University of Western Australia
Perth, WA01-2026
Bachelor of Commerce - Marketing
Curtin University
Perth, WA01-2024
Bachelor of Arts - Logistics And Supply Chain Management
Singapore University of Social Sciences
Singapore04-2022
Diploma - Information Technology
Temasek Polytechnic
Singapore04-2017
Skills
- Market intelligence
- New Product Channels
- Research and Development
- Product profitability analysis
- Critical Thinking
- Strategic Planning
- Negotiation
- Problem Solving
- Sales
- Communication
- Management
- Leadership
- Customer Satisfaction
- Digital Marketing
- Finance
- Inventory Management
- Event Planning
- Event Management
- Business Relationship Management
- Social Media
- Logistics Management
Languages
English
Native or Bilingual
Chinese (Mandarin)
Professional Working
Chinese (Cantonese)
Elementary
Timeline
Product Marketing Manager
Lazada
01.2021 - 04.2023
Finance and Administration Senior Executive
World Auto Pte Ltd
10.2019 - 01.2021
Operations Manager
Global Art Haus Pte Ltd
11.2017 - 10.2019
Master of Commerce - Management
University of Western Australia
Bachelor of Commerce - Marketing
Curtin University
Bachelor of Arts - Logistics And Supply Chain Management
Singapore University of Social Sciences
Diploma - Information Technology
Temasek Polytechnic
Similar Profiles
Aravindh SelvamAravindh Selvam
Manager, Systems Engineering at LazadaManager, Systems Engineering at Lazada
Christian DomantayChristian Domantay
Influencer Marketing Audience at LazadaInfluencer Marketing Audience at Lazada
Joshua Max Q. SantosJoshua Max Q. Santos
Delivery Assistant at LAZADADelivery Assistant at LAZADA