Summary
Overview
Work History
Education
Skills
Timeline
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Jordan D'Alessandro

Jordan D'Alessandro

Blacktown,NSW

Summary

Sports management professional with experience in event coordination, logistics, and operations across grassroots, school, and professional sport. Skilled in organising sporting pathways, managing events, and ensuring seamless operations in dynamic environments. Strong administrative and teamwork abilities, with a sharp eye for detail and problem-solving under pressure. Proficient in Microsoft Office and data management, with a passion for enhancing sporting opportunities in educational settings.

Overview

2
2
years of professional experience

Work History

Digital Marketing Manager

MATE Communicate Pty Ltd
03.2024 - Current
  • Lead the development and implementation of successful digital marketing campaigns to increase brand awareness and drive customer conversion rates.
  • Established and maintained relationships with key stakeholders, including our digital media agency and web development team, to deliver successful execution of marketing initiatives.
  • Managed social media accounts (15k+ followers), driving engagement and building our marketing pipeline through content creation and audience focused social posts.
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals. (include increase percentage YoY)


Junior Programs Officer

Football Australia
04.2023 - 03.2024
  • Led the rollout of MiniRoos programs across NSW and ACT, including holiday clinics, after-school activities, term-based club sessions, and nursery programs. Collaborated with key stakeholders such as federations, associations, and grassroots clubs to drive year-on-year participation growth, with a special emphasis on growing participation for women and girls.
  • Managed Sporting Schools football program bookings in the ACT region, working directly with primary and secondary schools to design customised football programs that aligned with their funding and participant numbers. Ensured adequate coach support to deliver a positive and engaging experience for students.
  • Coordinated local player participation during national team fixtures (Socceroos and Matildas), facilitating activities like matchday mascots, halftime mini-games, and pre-kickoff stadium laps. These opportunities were offered to clubs and players demonstrating strong involvement in MiniRoos programs and a commitment to growing football in Australia.
  • Supported various internal departments, including Marketing and Media, Commercial, Technical, and National High Performance teams, providing assistance on ad hoc tasks and projects as needed

Casual Football Coach

Meriden Girls School
01.2023 - 04.2023
  • Led bi-weekly training sessions for Junior and Senior teams, focusing on fundamentals including ball control, passing, 1v1 and positional play.
  • Led and coached a junior team for their Saturday match, and managed all other related matchday activities.
  • Worked collaboratively with the Sports Coordinator and relevant faculty to ensure maximum engagement and student safety.


Education

Bachelor of Business - Sports Management

Torrens University Australia
The Rocks, NSW
04-2021

Skills

    Proficient communication and stakeholder engagement

    Autonomous with proven ability to work within a team

    Highly organised with strong attention to detail

Timeline

Digital Marketing Manager

MATE Communicate Pty Ltd
03.2024 - Current

Junior Programs Officer

Football Australia
04.2023 - 03.2024

Casual Football Coach

Meriden Girls School
01.2023 - 04.2023

Bachelor of Business - Sports Management

Torrens University Australia
Jordan D'Alessandro