Summary
Overview
Work History
Education
Skills
Affiliations
Awards And Activities
Responsibilities and Achievements
Personal Information
References
Timeline
Generic

Judith (Jude) Gundry

Mont Albert North,Australia

Summary

Self-motivated Medical Sales Representative with history in account and territory management. Poised professional with background developing loyal, professional relationships with clients. Known for excellence in product knowledge, sales pipeline expansion and customer retention.

Overview

33
33
years of professional experience

Work History

Clinical Education Specialist

Masimo
03.2021 - 08.2023
  • Education and Opportunity Scouting of Clinical Monitoring Equipment in Theatre, ICU, General Medical, Maternity, NICU
  • Setting up evaluations and installations of patient monitoring equipment throughout hospitals including brain function, cerebral oximetry, somatic oximetry, peripheral oximetry, wireless parameters, and many others
  • Ongoing education and inservicing
  • Conversion of many customers to Masimo Newborn Sensors
  • Led successful 2 week evaluation of brain function monitoring and cerebral oximetry at large regional hospital theatre department.

Medical Sales Representative

FarmaForce
08.2018 - 01.2021
  • Contract role in Primary Care promoting various pharmaceutical products
  • Launch: Atypical novel mental health drug for treatment of adult schizophrenia
  • Drug for treatment of diabetes T2 (SGLT2i)
  • Supersaturated foam for psoriasis
  • OTC treatment for irritable bowel
  • 7 or more face to face calls with GPs every day, and 2 pharmacy calls every day
  • Increased main product (Schizophrenia drug) scripts by approximately 200 per month over 18 months
  • Regularly scored top mark for Persuasiveness and Commitment at monthly appraisal.

Territory Manager

IQ Medical
01.2018 - 07.2018
  • Extensive range of Ophthalmic instruments including IOLs
  • Promote products to Ophthalmic Surgeons
  • Oversee territory to maintain and grow business
  • Recruited large user and thereby increased monthly sales by 40K.

Product Specialist

Endotherapeutics
06.2013 - 12.2017
  • Endotherapeutics is a leading family owned Australian Distribution Company, offering a wide range of products across many specialities, including Urology, Obs and Gyn, ENT, Colorectal, General, Upper GI, focusing on surgical devices
  • Achieve or exceed business plan by identifying and influencing target customers
  • Educate surgeons and support theatre cases by direct attendance and supply of technical advice during operations
  • Build working relationships with key Specialist Surgeons to increase sales leverage
  • Regularly introduce and handle customer evaluations of new products
  • Attend Conferences and promote products to delegates
  • Handle logistical arrangements of products to hospitals for cases
  • Arrange and attend Cadaver WorkShops
  • Over 2 year tenure I have built a non performing territory to currently exceeding budget, with a growth of 18%
  • The $ value of the budget is 1.1M
  • 2013-14 End of FY – Won Encouragement Sales Award
  • 2014-15 End of FY – Won Sales Award for Outstanding Achievement
  • Successfully built relationships with many Specialist Surgeons
  • Educated myself on technical products without any Company support or training.

Account Manager

BD Medical
01.2008 - 06.2013
  • Manage key accounts in order to reach business objectives in the placement of a wide range of syringes, needles, infusion products, sharps collectors, diabetes and anaesthetic devices
  • Identify buying cycles including tenders and contracts
  • Locate gaps in customer device portfolios for which BD may have a suitable solution
  • Converted large Private Hospital Group to BD syringes from competitor, which involved working with Biomedical Staff to reset many varieties of infusion pumps and to train Clinicians
  • Over budget sales for 2 consecutive years at 6% growth on a 5M budget in a very competitive cluttered market
  • Successful launch of new product.

Product Specialist – Contract

Actelion Pharmaceuticals
07.2005 - 08.2007
  • Visit Cardiologists, often in cardiac catheter lab, in order to raise awareness of rare medical condition, pulmonary arterial hypertension, a condition previously untreatable, now successfully managed by Actelion’s product, Tracleer
  • Increased referral of suspect pulmonary arterial hypertensive patients by 200% (100 pts) within first six months of employment which resulted in 30 pts taking drug at 150K ea PA
  • Formulated and implemented clinical study.

Business Unit Manager

Bayer Diagnostics
05.2003 - 06.2005
  • Manage development of point of care market for placement of blood gas capital equipment to icu’s, cardiac catheter labs, ed’s, operating theatres across Victoria, Tasmania, SA & WA (inc Eastern Health Network, RMH and affiliates, Royal Perth)
  • Implement customer trial of products
  • Identify business opportunities
  • Analyse competitor activity
  • Increase business for other products: blood gas instrument heparinised collection syringes, urinalysis equipment and dipsticks, diabetes HbA1c measurement equipment
  • Develop market for foetal distress monitoring and clinical training IT software
  • Develop relationships with point of care key opinion leaders
  • Work productively with internal customers (marketing and service staff)
  • Forecast to attain budget
  • Devise and present sales proposals
  • Finalise completion and outcome of sales presentations and tender bids
  • Attained budget to 98%
  • Won several large contracts each worth between 100 and 900K
  • Placed 3 foetal software IT programs to value of 400K each
  • Inception of Newsletter, targeting clinicians.

Freelance Writer (Part Time Concurrent)

Mitec
01.2003 - 06.2005
  • Freelance Medical Writing of patient information brochures for College of Surgeons and Australian Dental Association.

Senior Product Specialist-Oncology

Janssen-Cilag Pharmaceuticals
06.2000 - 05.2003
  • Product promotion in areas of Oncology, Haematology and Chronic Cancer Pain Management
  • Suggestions for future marketing materials
  • Event management
  • Report writing
  • Sustained growth in Victoria from mature product
  • Successfully developed market in Tasmania, with some areas showing 57% growth
  • (National average approximately 17%)
  • Best “call rate” in team, averaging 7 calls per day (National average 5 calls per day)
  • Development of Newsletter, targeted at patients.

Medical Representative – Women’s Health

Schering AG Pharmaceuticals
06.1998 - 06.2000
  • Build professional relationships with GP’s and Specialists
  • Product promotion in area of Women’s Health
  • Manage activities within Victorian territory
  • Launched new oral contraceptive
  • Achieved top 10% of sales – sold 2 units of product to every 1 of competitor’s
  • National average 1.1 : 1 respectively
  • Awarded sizable bonus accordingly
  • Best “call rate” in team, averaging 9 calls per day (National average 6 calls per day).

Sales Consultant

First Training
06.1997 - 06.1998
  • Telephone sales of video based training packages
  • Demonstration of training aids to customers
  • Building new business by telemarketing and arranging preview of videos
  • Made at least 150 sales calls each day.

Practice Manager

Russell Corlett - Plastic Surgeon
05.1996 - 06.1997
  • Advising patients of complete pre and post surgical procedure
  • Patient billing
  • Diary management
  • Compilation of theatre lists
  • Banking
  • Reception
  • Typing and filing
  • Wrote first draft of patient information brochure on breast reduction surgery.

Practice Manager

Melbourne Clinic
06.1990 - 10.1995
  • Dealing with fragile and unstable psychiatric patients
  • Reception
  • Patient Billing
  • Typing of medico-legal reports
  • Set up medico-legal practice for Dr B Hutchinson, Psychiatrist
  • Grew medico-legal business by promotion of practice to insurance companies
  • Developed and implemented anonymous filing system for psychiatric patient files.

Education

Master of Marketing -

Deakin University Business School
Melbourne, Victoria
01.2008

Various Sales Skills Courses
01.2006

Post Grad Certificate of Business Administration -

Deakin University Business School
Melbourne, Victoria
01.2005

Post Grad Diploma, Statistics -

Swinburne Institute
Melbourne, Victoria
01.2002

Bachelor of Arts, Public Relations, with extra Journalism Major -

Deakin University
Melbourne, Victoria
01.1999

Registered Nurse (Div 2) -

Anne Caudle Centre
Bendigo, Victoria
01.1988

Skills

  • Clinical Group Instruction
  • Account and Territory Management
  • Problem-Solving
  • Relationship Building and Collaborative Teamwork
  • Pipeline Management and Prioritisation
  • Consultative Selling
  • Contract Negotiation
  • New Business Development
  • Prospecting and Cold Calling
  • Salesforce CRM
  • Technical Product Demonstrations

Affiliations

  • Public Relations Institute of Australia
  • Australasian Medical Writers Association
  • Golden Key Society for Academic Excellence

Awards And Activities

  • Admitted to elite “Golden Key Society”
  • Successfully completed “Australian Pharmaceutical Manufacturers Association” scientific course with a Distinction average.
  • Mentor to Honours Art Student through participation of mentoring program run by Deakin University.
  • Freelance Medical Writing of patient information brochures for College of Surgeons and Australian Dental Association, via Mitec Pty Ltd.
  • Former volunteer for Delta Pet Partners, involving visiting children and stroke victims at Box Hill Hospital with my dog, Abbey.

Responsibilities and Achievements

  • Masimo, Education and Opportunity Scouting of Clinical Monitoring Equipment in Theatre, ICU, General Medical, Maternity, NICU. Setting up evaluations and installations of patient monitoring equipment throughout hospitals including brain function, cerebral oximetry, somatic oximetry, peripheral oximetry, wireless parameters, and many others. Ongoing education and inservicing., Conversion of many customers to Masimo Newborn Sensors. Led successful 2 week evaluation of brain function monitoring and cerebral oximetry at large regional hospital theatre department.
  • FarmaForce (contract), Contract role in Primary Care promoting various pharmaceutical products. Launch: Atypical novel mental health drug for treatment of adult schizophrenia. Drug for treatment of diabetes T2 (SGLT2i). Supersaturated foam for psoriasis. OTC treatment for irritable bowel., 7 or more face to face calls with GPs every day, and 2 pharmacy calls every day. Increased main product (Schizophrenia drug) scripts by approximately 200 per month over 18 months. Regularly scored top mark for Persuasiveness and Commitment at monthly appraisal. Typical remarks from Manager: “Judith, you are able to relay our key selling messages in a short time. This is a real skill.” “You show flexibility in changing your approach according to your customer. Nice work.” “Judith I was so proud of the presentation that you gave at the lunch today.”
  • IQ Medical, Extensive range of Ophthalmic instruments including IOLs. Promote products to Ophthalmic Surgeons Oversee territory to maintain and grow business, Recruited large user and thereby increased monthly sales by 40K.
  • Endotherapeutics, Endotherapeutics is a leading family owned Australian Distribution Company, offering a wide range of products across many specialities, including Urology, Obs and Gyn, ENT, Colorectal, General, Upper GI, focusing on surgical devices. Achieve or exceed business plan by identifying and influencing target customers. Educate surgeons and support theatre cases by direct attendance and supply of technical advice during operations. Build working relationships with key Specialist Surgeons to increase sales leverage. Regularly introduce and handle customer evaluations of new products. Attend Conferences and promote products to delegates. Handle logistical arrangements of products to hospitals for cases. Arrange and attend Cadaver WorkShops., Over 2 year tenure I have built a non performing territory to currently exceeding budget, with a growth of 18%. The $ value of the budget is 1.1M. 2013-14 End of FY – Won Encouragement Sales Award. 2014-15 End of FY – Won Sales Award for Outstanding Achievement. Successfully built relationships with many Specialist Surgeons. Educated myself on technical products without any Company support or training.
  • BD Medical, BD is a medical technology company that serves healthcare institutions, life science researchers, clinical laboratories, industry and the general public. BD manufactures and sells a broad range of medical supplies, devices, laboratory equipment and diagnostic products. BD is headquartered in the United States and has offices in nearly 50 countries worldwide. Manage key accounts in order to reach business objectives in the placement of a wide range of syringes, needles, infusion products, sharps collectors, diabetes and anaesthetic devices. Identify buying cycles including tenders and contracts. Locate gaps in customer device portfolios for which BD may have a suitable solution., Converted large Private Hospital Group to BD syringes from competitor, which involved working with Biomedical Staff to reset many varieties of infusion pumps and to train Clinicians. Over budget sales for 2 consecutive years at 6% growth on a 5M budget in a very competitive cluttered market. Successful launch of new product.
  • Actelion Pharmaceuticals, Actelion concentrates on bringing solutions to often overlooked niche areas of healthcare. Visit Cardiologists, often in cardiac catheter lab, in order to raise awareness of rare medical condition, pulmonary arterial hypertension, a condition previously untreatable, now successfully managed by Actelion’s product, Tracleer, Increased referral of suspect pulmonary arterial hypertensive patients by 200% (100 pts) within first six months of employment which resulted in 30 pts taking drug at 150K ea PA. Formulated and implemented clinical study
  • Bayer Diagnostics, Bayer Diagnostics, a member of the worldwide Bayer Health Care Group, was one of the largest diagnostic companies in the world, supporting customers in more than 100 countries. Now owned by Siemens. Manage development of point of care market for placement of blood gas capital equipment to icu’s, cardiac catheter labs, ed’s, operating theatres across Victoria, Tasmania, SA & WA (inc Eastern Health Network, RMH and affiliates, Royal Perth) Implement customer trial of products Identify business opportunities Analyse competitor activity Increase business for other products: blood gas instrument heparinised collection syringes, urinalysis equipment and dipsticks, diabetes HbA1c measurement equipment Develop market for foetal distress monitoring and clinical training IT software Develop relationships with point of care key opinion leaders Work productively with internal customers (marketing and service staff) Forecast to attain budget Devise and present sales proposals Finalise completion and outcome of sales presentations and tender bids, Attained budget to 98% Won several large contracts each worth between 100 and 900K Placed 3 foetal software IT programs to value of 400K each Inception of Newsletter, targeting clinicians
  • Janssen-Cilag, Janssen-Cilag is a multinational pharmaceutical company owned by Johnson & Johnson. Janssen-Cilag performs research in areas such as mental disorders, chronic pain, fungal infections and duodenal ulcers. Product promotion in areas of Oncology, Haematology and Chronic Cancer Pain Management Suggestions for future marketing materials Event management Report writing, May 2002: won sales competition from nine colleagues. Prize was a trip to USA Sustained growth in Victoria from mature product Successfully developed market in Tasmania, with some areas showing 57% growth. (National average approximately 17%) Best “call rate” in team, averaging 7 calls per day (National average 5 calls per day) Development of Newsletter, targeted at patients
  • Schering AG, Schering is an International Research based Pharmaceutical Company with headquarters in Germany. The company’s key areas of activity centre on its three Strategic Business Units: Diagnostics, Fertility Control, and Hormone Therapy. Build professional relationships with GP’s and Specialists Product promotion in area of Women’s Health Manage activities within Victorian territory, Launched new oral contraceptive Achieved top 10% of sales – sold 2 units of product to every 1 of competitor’s. National average 1.1 : 1 respectively Awarded sizable bonus accordingly Best “call rate” in team, averaging 9 calls per day (National average 6 calls per day)
  • First Training, First Training was a small Sydney based company that sold and rented educational multi media packages designed for in-house corporate interpersonal training. The company no longer exists. Telephone sales of video based training packages Demonstration of training aids to customers Building new business by telemarketing and arranging preview of videos, Made at least 150 sales calls each day
  • Russell Corlett - Plastic Surgeon, Advising patients of complete pre and post surgical procedure Patient billing Diary management Compilation of theatre lists Banking Reception Typing and filing, Wrote first draft of patient information brochure on breast reduction surgery
  • Melbourne Clinic, Dealing with fragile and unstable psychiatric patients Reception Patient Billing Typing of medico-legal reports, Set up medico-legal practice for Dr B Hutchinson, Psychiatrist Grew medico-legal business by promotion of practice to insurance companies Developed and implemented anonymous filing system for psychiatric patient files

Personal Information

Nationality: Australian

References

CONTACT DETAILS AVAILABLE ON REQUEST

Timeline

Clinical Education Specialist

Masimo
03.2021 - 08.2023

Medical Sales Representative

FarmaForce
08.2018 - 01.2021

Territory Manager

IQ Medical
01.2018 - 07.2018

Product Specialist

Endotherapeutics
06.2013 - 12.2017

Account Manager

BD Medical
01.2008 - 06.2013

Product Specialist – Contract

Actelion Pharmaceuticals
07.2005 - 08.2007

Business Unit Manager

Bayer Diagnostics
05.2003 - 06.2005

Freelance Writer (Part Time Concurrent)

Mitec
01.2003 - 06.2005

Senior Product Specialist-Oncology

Janssen-Cilag Pharmaceuticals
06.2000 - 05.2003

Medical Representative – Women’s Health

Schering AG Pharmaceuticals
06.1998 - 06.2000

Sales Consultant

First Training
06.1997 - 06.1998

Practice Manager

Russell Corlett - Plastic Surgeon
05.1996 - 06.1997

Practice Manager

Melbourne Clinic
06.1990 - 10.1995

Master of Marketing -

Deakin University Business School

Various Sales Skills Courses

Post Grad Certificate of Business Administration -

Deakin University Business School

Post Grad Diploma, Statistics -

Swinburne Institute

Bachelor of Arts, Public Relations, with extra Journalism Major -

Deakin University

Registered Nurse (Div 2) -

Anne Caudle Centre
Judith (Jude) Gundry