Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Karen Beltran

Sydney,NSW

Summary

Business graduate with a proven marketing track record. Skilled in collaborating with cross-functional teams to manage diverse client portfolios. Expertise in developing and optimizing marketing strategies, digital content management, loyalty and incentive programs to enhance customer experiences.

Strong communicator and relationship builder, with a proactive approach to drive team success and business growth. Eager to make a meaningful impact in new opportunities and stay at the forefront of industry trends.

Overview

7
7
years of professional experience

Work History

MARKETING & EVENT ACCOUNT EXECUTIVE

EVT MARKETING
03.2023 - Current

- Focus on delivering successful programs and events in alignment with timelines and communication plans.

- Partnering with the Travel and Events Director, contributing to the development and implementation of travel and event initiatives, from inception to delivery and sourcing.

- Involved in producing various program communications, including emails, website content, and app notifications.

- Contribute to the achievement of program objectives, ensuring seamless coordination and execution for optimal outcomes.

MARKETING OFFICER

EXPLORA EDUCATION ADVISORS
03.2019 - 01.2020

- Creating content for social media accounts based on strategy.

- Controlling social media accounts.
- Brainstorm and develop ideas for creative marketing campaigns.
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, website etc.)
- Undertake individual tasks of a marketing plan as assigned.

MARKETING MANAGER

LA FABRICA STRATEGIC MARKETING
11.2016 - 11.2018

- Successful planning and execution of a diverse range of events, such as trade shows, product launches, and conferences. Utilizing exceptional project management and organizational abilities, I ensure flawless event delivery within timelines.

- Proficient in crafting engaging and persuasive content for clients spanning various business sectors. Including creating compelling website copy, feature articles, blogs, newsletters, and captivating social media content.

-Continuously research industry trends to drive impactful online campaigns. In my capacity as a Key Account Manager, I adeptly handle reports and budgets, effectively aligning client objectives with project deliverables.

Education

Advanced Diploma of Business - Marketing

Academy of Entrepreneurs
Sydney, NSW
11.2023

Diploma of Marketing And Communications - Marketing

Jenard College
Sydney, NSW
03.2023

Diploma of Business -

Academy of Entrepreneurs
Sydney, NSW
2022

Certificate IV Marketing And Communications - Marketing

International House Business College
Sydney, NSW
2020

Master's Degree International Affairs - International Affairs

University Externado De Colombia
Colombia
2019

Bachelor International Business - Business

University Piloto De Colombia
Colombia
2012

Skills

- Marketing Strategy: Proven expertise in developing and optimizing marketing strategies to achieve business objectives and enhance customer experiences

- Digital Content Management: Proficient in overseeing and managing digital content

- Loyalty and Incentive Programs: Skilled in designing and implementing loyalty and incentive programs that foster customer loyalty and drive sales

- Strong communication skills, both verbal and written, enabling effective interaction with clients, team members, and stakeholders

- Relationship Building: Adept at building and nurturing strong relationships with clients and colleagues

- Adaptability: Ability to adapt to changing priorities and work in a fast-paced and dynamic environment

Languages

Spanish
Native or Bilingual
English
Full Professional

Timeline

MARKETING & EVENT ACCOUNT EXECUTIVE

EVT MARKETING
03.2023 - Current

MARKETING OFFICER

EXPLORA EDUCATION ADVISORS
03.2019 - 01.2020

MARKETING MANAGER

LA FABRICA STRATEGIC MARKETING
11.2016 - 11.2018

Advanced Diploma of Business - Marketing

Academy of Entrepreneurs

Diploma of Marketing And Communications - Marketing

Jenard College

Diploma of Business -

Academy of Entrepreneurs

Certificate IV Marketing And Communications - Marketing

International House Business College

Master's Degree International Affairs - International Affairs

University Externado De Colombia

Bachelor International Business - Business

University Piloto De Colombia
Karen Beltran