Summary
Overview
Work History
Education
Skills
Timeline
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Karen Smith

BUTLER,WA

Summary

I am a Methodical Visual Merchandiser offering several years of experience creating memorable and effective visual displays for a variety of applications specialising in all things fashion. I'm skilled in acquiring and applying product knowledge to drive sales, create awareness in brand or product newness and managing overstocks. I aim to use these skills to fulfill your requirements to contribute immediate value to your team. I do not shy away from more responsibility and in my opinion your team is a representative of you and your work ethics.

Overview

10
10
years of professional experience

Work History

Visual Stylist/ Merchandiser

MYER
Joondalup, Western Australia
10.2018 - Current
  • Monitor and replenish display inventory and restructure according to available stock.
  • Manage aesthetically pleasing displays to showcase company products and increase sales.
  • Enhanced overall store appearance by applying careful consideration to product and display locations.
  • Created visual marketing and styled window displays according to current trends or company directives.
  • Organise store merchandise racks by size, style and colour.
  • Promote seasonal products and trends to move stock and prepare for incoming inventory.
  • Developed merchandising strategy to efficiently move overstock.
  • Supervised team of up to 6 merchandising employees and monitored adherence to company standards.
  • Review company merchandising standards to increase customer traffic and product exposure.
  • Partner with sales representatives and managers to co-ordinate delivery and merchandising schedule.
  • Contribute to floor design for large store format to more effectively present products to patrons.
  • Presented store update suggestions and layouts to management.
  • Quickly learnt new skills and applied them to daily tasks, improving efficiency and productivity.
  • Carried out day-day-day duties accurately and efficiently.
  • Built strong and lasting rapport with clients through consistent delivery of requested services and exceptional results.
  • Monitored current trends to understand fashion and trends to better serve customer needs.
  • Processed payments, entering sales in register for prompt customer service.
  • Created interior displays to promote products in alignment with company objectives.
  • Arranged consistent pads, departments and rails by brand by following established planograms or to maximise customer engagement.

Brand Ambassador

Retail Safari
Various, Western Australia
05.2015 - 10.2018
  • Increased brand awareness through event marketing, demonstrations, sales and brand promotion.
  • Communicated product information with confidence and educated consumers about company.
  • Engaged, educated and befriended customers to deliver amazing shopping experience.
  • Showed understanding of customer's personal style and preferences when offering product advice.
  • Assisted with daily opening and closing tasks to maintain clean, neat and professional store.
  • Executed brand activations to standards and with professionalism.
  • Communicated successes, competition trends, deals, product introductions, potential accounts, resets and demo opportunities via recaps.
  • Collaborated with local field sales to drive visibility and sales.
  • Identified key high-traffic, consumer-centric locations and events to deliver brand awareness and implemented team test driving experiences.
  • Achieved competitive brand placements at retail locations for existing and new products for a variety of well known brands such as Coles, Woolworths, nespresso, Nivea and more.
  • Data entry through Microsoft windows and excel.

Visual Merchandiser

Lindt & Sprungli
North East Perth, W.A.
02.2010 - 02.2013
  • Monitored and replenished display inventory and restructured according to available stock.
  • Coordinated communication with merchandise operations and vendors for PO creation and maintenance.
  • Organized and tracked departmental receipt flow for new and reordered merchandise.
  • Promoted seasonal products and trends to move stock and prepare for incoming inventory.
  • Enhanced overall store appearance by applying careful consideration to product and display locations.
  • Developed merchandising strategy to efficiently move overstock.
  • Partnered with sales representatives and managers to coordinate delivery and merchandising schedule.
  • Created visual marketing and styled window displays.
  • Arranged consistent shelves, bins and racks at [Number] locations by following established planograms.
  • Managed aesthetically pleasing displays to showcase company products and increase sales.
  • Created interior displays to promote products in alignment with corporate sales objectives.
  • Organized store merchandise racks by size, style and color.

Education

Certificate IV - Business Management

Central Tafe
Perth City

Padbury Senior High School
High School Graduation
1999

Skills

  • Strong understanding of trends and Styling Experience
  • Visual Displays
  • Mannequin and Prop Maintenance
  • Adaptability and Flexibility
  • Originality and Creativity
  • Maintaining Clean Work Areas
  • Seasonal Promotions
  • Pricing and Signage Updating
  • Interior and Window Display Maintenance
  • Passion for Visual Merchandising
  • New Display Creation
  • Brand Targeting
  • Flexible and Adaptable
  • Collaboration
  • Self-motivated professional
  • Active Listening
  • Independent Decision Making
  • Proven attention to detail

Timeline

Visual Stylist/ Merchandiser

MYER
10.2018 - Current

Brand Ambassador

Retail Safari
05.2015 - 10.2018

Visual Merchandiser

Lindt & Sprungli
02.2010 - 02.2013

Certificate IV - Business Management

Central Tafe

Padbury Senior High School

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