Karen Daniela Baez
Adelaide,Australia
Summary
Dynamic marketing professional with proven adaptability and problem-solving skills, honed through diverse roles at companies like Showpony. Excelled in digital marketing and Adobe Photoshop, driving brand awareness and customer engagement. Demonstrated leadership in collaborative projects, significantly enhancing online presence and client acquisition.
Overview
7
7
years of professional experience
Work History
Marketing Intern
Showpony
Adelaide, SA
12.2024 - Current
- Contributed to the development of case studies and success stories for marketing use.
- Assisted teams with aligning marketing strategies and objectives based on data-driven insights.
- Assisted in video and photo shoots for marketing materials, ensuring brand consistency.
- Collaborated closely with team members to achieve project objectives and meet deadlines.
- Participated in brainstorming sessions with designers and developers regarding innovative ideas for upcoming projects.
Content Creator
Bean Bar
Adelaide, Australia
11.2023 - 06.2024
- Create engaging content for social media platforms, increasing online presence and customer engagement
- Stay up-to-date with industry trends and adapt content strategy accordingly
- Develop and implement social media campaigns to drive sales and brand awareness
- Collaborate with the team to ensure consistent brand voice and aesthetic
Marketing Intern
ONDA Group
Adelaide, Australia
12.2023 - 04.2024
- Played an important role in client acquisition at ONDA Group through the creation of compelling presentation
- Utilized proficiency in Canva, Adobe and Microsoft 365 to craft visually engaging materials showcasing company offerings
- Collaborated with a website designer to enhance the company's online presence
- Provided valuable insights, contributed to ideas, and assisted with copy-writing for website content
- Directly contributed to expanding the company's client base and strengthening its brand image
Barista
Bean Bar
Adelaide, Australia
06.2022 - 11.2023
- Provided exceptional customer service, handling cash register and transactions with accuracy
- Prepared and served high-quality beverages and food items, maintaining a clean and organized workspace
- Developed strong communication skills, working effectively with colleagues and customers in a fast-paced environment
- Managed cash handling, operated point-of-sale systems, and maintained a clean and organized workspace
In-house marketing designer
Cumbia
Adelaide, Australia
04.2022 - 06.2023
- Conducted updates to social media profiles to boost company online presence
- Wrote engaging and successful in site marketing
- Researched and evaluated potential new markets and products
- Created customized marketing materials to increase product awareness
- Utilized specialized software to capture and process data
Customer Service Associate
Amazon
Bogota, Colombia
03.2018 - 07.2019
- Helped large volume of customers every day with positive attitude and focus on customer satisfaction
- Actively listened to customers, handled concerns quickly and escalated major issues to supervisor
- Provided product and service recommendations to guide customers on products to meet varying needs
- Offered advice and assistance to customers, paying attention to special needs or wants
- Utilized internal software and tools to meet customer needs and resolved issues promptly
Education
Marketing Specialist - Bachelor of Business with a focus on Marketing
Torrens University Australia
Adelaide, Australia05.2024
International Businesses -
UDES
Colombia05.2020
Skills
- Decision Making
- Problem Solving
- Fast Learner
- Adaptability
- Time Management
- Microsoft PowerPoint
- Leadership
- Computer Skills
- Customer Service
- Communication Skills
- Microsoft Office
- Adobe Photoshop
- Google Analytics
- Digital Marketing
Hobbies and Interests
- Painting
- Writing
- Cooking
- Traveling
- Photography
- Videography
- Reading
- Gardening
References
- Kjay You, ONDA Group, 0426952969
- Jess Girolamo, Bean Bar, 0411596181
- Jherson Peña, Cumbia, 0468537977
Languages
- Spanish
- English
Languages
English
Professional
Spanish
Professional
Timeline
Marketing Intern
Showpony
12.2024 - Current
Marketing Intern
ONDA Group
12.2023 - 04.2024
Content Creator
Bean Bar
11.2023 - 06.2024
Barista
Bean Bar
06.2022 - 11.2023
In-house marketing designer
Cumbia
04.2022 - 06.2023
Customer Service Associate
Amazon
03.2018 - 07.2019
Marketing Specialist - Bachelor of Business with a focus on Marketing
Torrens University Australia
International Businesses -
UDES
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