Katie Thomas
Orange
Summary
I came over to Australia from the UK in October 2023, i lived out in a small town called Coolatai for a few months working as a station hand, and Au Pair for two small children. I then moved on and was a Au pair for three small children in Orange, as well as a farm hand and horse riding teacher in Lucknow. Once my job came to an end there i was lucky enough to find my current role still based in Lucknow.
I have over 15+ years experience in retail, customer service, PR/Events and social media, so am looking for my next role in which i can utilise any of the above experience.
Overview
2026
2026
years of professional experience
Work History
Media Manager
Lucknow Skin Shop and Boot Barn
06.2024 - Current
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Increased brand awareness by developing and implementing effective social media strategies.
- Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
- Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
- Streamlined content creation processes, improving efficiency while maintaining quality standards.
- Developed targeted advertising campaigns, driving website traffic and generating leads.
- Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
- Curated diverse range of content, from informative blog posts to engaging videos, to cater to different audience preferences.
- Work with sponsored bullriders, travel to events to capture content
- Design new brand logos, for merchandise and branding
- Edit and upload product imagery to website
- Create new products and acept POs
- Work daily with Shopify, Canva and Klavio
- Create EDMs
- Crafted compelling copy for social media ads, driving increased website traffic.
- Negotiated partnerships with other brands for co-promotional activities, expanding audience reach.
- Analyzed competitor social media activities to identify opportunities for brand differentiation.
- Increased follower engagement with interactive content and timely responses to comments.
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
- Created engaging content for Pinterest, Facebook, and Instagram.
- Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
- Improved overall site aesthetics through the use of high-quality graphics, typography choices, colour schemes, and layout principles.
- Promoted brand identity by creating company logos and delivering attractive, user-friendly and unique website.
PR/Creative and Buying Assistant
OTHER clothing
- I oversee managing budgets, the sourcing of models, accommodation, travel, props, building sets and managing photoshoots
- I set up and run campaigns, manage the affiliates programme, liaise with influencers, and content creators, run social media platforms, uploading content, creating campaigns and supply analytics
- I must be aware of current trends and styles, propose ideas and designs to the directors
- I also manage our B2B business with online platforms, measuring analytics and growth
- Coordinated with suppliers to resolve issues related to product quality, deliveries, or invoicing disputes.
- Contributed to increased sales through effective merchandise presentation and display management.
- Provided administrative support such as managing calendars, scheduling meetings, preparing presentations, which contributed to an organized work environment.
- Proactively identified slow-moving items, proposing markdowns or promotions to optimize inventory turnover rates.
- Maintained accurate records of purchases, invoices, and payments to facilitate smooth financial operations.
- Assisted in negotiating contracts for better pricing, resulting in cost savings for the company.
- Managed sample requests from vendors ensuring timely receipt of samples for buyer evaluations.
- Streamlined purchase order processes by implementing efficient systems and procedures.
- Assisted the buying team during trade shows by meeting with vendors, gathering information on new products, and evaluating potential partnerships.
- Managed multiple tasks simultaneously, ensuring timely completion of all assignments.
- Participated in regular team meetings, contributing valuable insights toward process enhancements.
- Managed logistics for successful events, including venue selection, contract negotiation, and coordinating with vendors.
- Adapted quickly to unforeseen circumstances or changes in the event landscape, implementing contingency plans as needed.
- Managed event logistics and operations.
- Performed event coordination for larger parties and gatherings.
- Managed budgets effectively, monitoring expenses closely to ensure events were delivered within financial constraints.
- Organized studio by putting away equipment and filing paperwork.
- Set up lighting, prepared sweeps and organized area for photography sessions.
- Selected and set up appropriate props, backdrops, and lighting.
- Supported photography and video shoots by helping with equipment setup.
- Enhanced photo quality by adjusting lighting and camera settings for optimal results.
- Supported photographers in capturing high-quality images through precise positioning of subjects, props, and backgrounds.
- Planned and prepared for on-location and studio shoots.
- Collaborated with photographer and art director to assist with daily tasks.
- Edited, toned, captioned, and uploaded photographs for publication.
Part Time Brand Manager
Coyote Ugly Saloon
08.2022 - Current
- I help manage and train the team, plan rotas, manage stock levels, place food and alcohol stock orders, create menus, set up events and promotions to help generate sales, help serve on busy days, run social media accounts and website bookings.
- I plan and create EDMs
- Arrange photoshoots and branding shoots
- I work with canva, Klavio, Shopify, Wix and Design my night
Assistant Resident Manager
Vita Student
01.2021 - 12.2021
- Company Overview: Most of which are European
- I deal with general enquiries, Raising PO's, Building maintenance, painting, cleaning, bookings, setting up of continental breakfast, contractors, obtaining quotes, emails and other admin duties
- I also support with the training and development of the team
- Most of which are European
Acting Store Manager
Bershka
02.2019 - 12.2020
- I was the Store Manager / Assistant store manager at Bershka in Cabot Circus, as a new store i had the opportunity to recruit and train all new starters
- I also helped set up the new store, including floor and department layouts, as well as product placement
- I manage a team of 25, following up with any reviews, training and development for progression
Assistant Manager
Kurt Geiger
05.2018 - 01.2019
- I support the store manager with driving sales, providing training for the team, dealing with customer issues, stock management, delivering KPI's and admin operations
- I am also the menswear specialist for the store which has given me great opportunities to improve the growth in the percentage our store now takes
Make up Artist/Sales Supervisor
Kiko Milano
11.2017 - 05.2018
- I am responsible for opening and closing of the store, checking off deliveries, stock replen on the shop floor and back of house, rotation and merchandising
- I was in charge of driving the sales team and helping the store reach its targets
Visual Merchandiser Manager
Outfit
07.2017 - 11.2017
- I am in charge of making sure each brand within the store is merchandised to brand guidelines
- I work closely with our stores weekly and daily reports ensuring we react to what we need to do to improve sales
Visual Merchandiser
H&M
08.2012 - 07.2017
- I have worked my way up from Sales Advisor to being chosen to be put forward for training to be a Visual Merchandiser within the company
- I keep on top of sales activities and promotions, and keep anything I do visually inviting and exciting to the customer both in-store and window displays
Education
High School Diploma -
Brynteg Comprehensive School
South Wales07-2005
Skills
- Team Building
- Scheduling
- Retail Management
- Sales
- Canva
- Klavio
- Mail Chimp
- Meta Business
- Shopify
- Wix
- Design my night
- Procreate
- Lightroom
- Merchandising
- Customer Service
- Retail
- Management
- Operations
- Training
- Inventory
- Receptionist
- PO's
- Experience working with students
- Building management
- Selling
- Sales administration
- Marketing
- Microsoft Outlook
- Operations Management
- Microsoft Office
- Project Management
- Microsoft Word
- Microsoft Excel
- IT
- Human resources
- E-commerce
- Teamwork and collaboration
- Customer service
- Writing and verbal communication
- Multitasking Abilities
- Reliability
- Purchase order creation
- Excellent communication
- Organizational skills
- Team collaboration
- Telephone and email etiquette
- Adaptability and flexibility
- Decision-making
- Relationship building
- Paperwork management
- Task prioritization
- Product knowledge
- Written communication
- Project management
- Purchasing
- Market research
- Content creation and photography
- Website design
Industry
- Administrative Assistance
- Analytics
- Business Operations
- Customer Service
- Hospitality & Tourism
- Human Resources
- Management
- Marketing
- Media & Communications
- Retail
- Fashion
- PR
- Creative
- Social Media Platforms
- Bar management
- Stock management
- Website management
- Animal care and management
- Horse riding
Original Location
South Wales, UK
Personal Information
- Willing To Relocate: Anywhere
- Date of Birth: 08/23/89
Timeline
Media Manager
Lucknow Skin Shop and Boot Barn
06.2024 - Current
Part Time Brand Manager
Coyote Ugly Saloon
08.2022 - Current
Assistant Resident Manager
Vita Student
01.2021 - 12.2021
Acting Store Manager
Bershka
02.2019 - 12.2020
Assistant Manager
Kurt Geiger
05.2018 - 01.2019
Make up Artist/Sales Supervisor
Kiko Milano
11.2017 - 05.2018
Visual Merchandiser Manager
Outfit
07.2017 - 11.2017
Visual Merchandiser
H&M
08.2012 - 07.2017
PR/Creative and Buying Assistant
OTHER clothing
High School Diploma -
Brynteg Comprehensive School
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