Kehan Yang
Melbourne,Australia
Summary
A highly proficient English speaker with TEM-8, TEM-4, and an IELTS speaking score of 7.0, capable of using English as a working language. Strong cross-cultural communication and interpersonal skills, with the ability to build and maintain relationships. Self-motivated with excellent planning, execution, and problem-solving abilities. Demonstrates high efficiency, resilience under pressure, and clear logical thinking. Adaptable to handling unexpected situations with strong emotional stability.
Overview
3
3
years of professional experience
Work History
Self-media Account Operation
/
12.2021 - Current
- Douyin (Tiktok Chinese Version): the account has 2,000+ followers, 366,000 likes and over 8.9 million views, mainly about sharing my study/traveling vlogs, and deep talks.
Digital Marketing Intern
Three Gorges Museum
10.2023 - 02.2024
- Team Collaboration: Gained insights into daily museum operations, including artifacts management and exhibition curation
- Website Optimization: Improved the museum's website visibility through keyword research and search engine optimization techniques
- Marketing and Outreach: Conducted market research to better understand target audiences, and actively promoted museum content on official websites, social media, and public channels
Marketing Intern
CHANEL
07.2022 - 12.2022
- Event Planning: Assisted in organizing CHANEL’s Perceiving Chanel perfume exhibition in Shanghai, showcasing seven perfume series and contributing to the aesthetic design and setup.
- Activity Promotion & Execution: Led the planning and execution of promotional activities, including internal/external publicity, brand building, and core culture promotion. Managed information collection, content creation, program implementation, and coordinated all aspects of events to ensure successful execution. Conducted quantitative assessments of activity outcomes for optimization.
Marketing Intern
Oxford University Press
10.2021 - 03.2022
- Content planning: daily browsing of popular works, competitors’ data strengths and weaknesses of the analysis, for the daily selection of creative topics, diversion of content creation to provide potential explosive inspiration clues; participate in the Xiao Niu loves reading.
- Contributed 6 original short video content to the Douyin account Xiao Niu Loves Reading. As of July 1, 2022, the accumulated clicks of the original released works exceeded 1.2 million, of which the best-performing video is the science-themed story The Wonderful Trick to Remove the Taste of Garlic. As of July 1, 2022, the accumulated clicks reached 1.006 million times.
Education
Master of Arts (M.A.) - Global Media Communication
University of Melbourne
08.2025
Bachelor of Arts (B.A.) - Spanish And Spanish Literature/Minor in Journalism
Shanghai International Studies University
06.2023
Skills
- Office Skills: Word, Excel, PowerPoint, Tableau, SQL, SPSS
- Languages Skills: English TEM-4,TEM-8, IELTS 70; Spanish TEM-8, DELE B2
Timeline
Digital Marketing Intern
Three Gorges Museum
10.2023 - 02.2024
Marketing Intern
CHANEL
07.2022 - 12.2022
Self-media Account Operation
/
12.2021 - Current
Marketing Intern
Oxford University Press
10.2021 - 03.2022
Master of Arts (M.A.) - Global Media Communication
University of Melbourne
Bachelor of Arts (B.A.) - Spanish And Spanish Literature/Minor in Journalism
Shanghai International Studies University
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