Summary
Overview
Work History
Education
Skills
Certification
Work Availability
Timeline
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Kelly Heffernan

Kelly Heffernan

Summary

Dynamic Enablement Director with 15yrs in the IT industry and a background in Sales. Strategic-thinking individual experienced in turning low-performing organizations into top revenue producers. Dedicated to ensuring that the sales force is well-prepared, informed, and capable of achieving their sales targets,

thereby driving business growth and success on a global scale.

Overall mission is to ensures that the global sales force is well-prepared, informed, and capable of achieving their sales targets, thereby driving business growth and success on a global scale. Focus areas to develop and implement enablement strategies and programs that support the global sales team. Also ensuring they are well-equipped with the necessary tools, resources, training, and support to maximise their effectiveness and drive revenue growth.

Overview

19
19
years of professional experience
1
1
Certification

Work History

Director, Global Enablement

Trellix
01.2024 - Current
  • Create and execute a roadmap for enablement initiatives, ensuring they support the goals of the sales organization and drive revenue growth.
  • Lead, mentor, and develop a team of enablement professionals, fostering a culture of continuous improvement, collaboration, and high performance.
  • Implement diverse training methodologies, such as in-person sessions, virtual training, e-learning modules, and workshops.
  • Collaborate with key stakeholders, including sales, marketing, product management, and customer success teams, to ensure alignment and integration of enablement efforts.
  • Plan and execute global sales events, such as sales kickoffs, training sessions, and workshops.

Sr. Manager, Global Sales Enablement

Trellix
03.2023 - 12.2023
  • Oversee the design and delivery of effective training programs for the global sales team, including onboarding for new hires and ongoing education for existing team members.
  • Implement a variety of training methodologies, such as in-person sessions, e-learning modules, and virtual training.
  • Oversee the creation, curation, and management of enablement content, including sales playbooks, product guides, competitive analyses, case studies, and sales scripts.
  • Ensure the sales team is trained on and effectively using these tools to enhance productivity and efficiency.
  • Develop and track key performance indicators (KPIs) to measure the effectiveness of sales enablement initiatives.

Team Lead, Global Sales Enablement

McAfee/ Trellix
08.2021 - 03.2023
  • Ensure that content is relevant, up-to-date, and easily accessible to the global sales team.
  • Produce and manage sales enablement content, including playbooks, product guides, competitive analyses, case studies, and sales scripts.
  • Analyse data to assess the impact of enablement programs on sales performance and identify areas for improvement.
  • Ensure the execution of the enablement plan across different regions, tailoring programs to meet local market needs.

APJ Sales Enablement

McAfee
04.2016 - 08.2021
  • Assist in developing and implementing global sales enablement strategies and initiatives that align with the company's overall business objectives
  • Develop, curate, and maintain a repository of sales enablement content, such as sales playbooks, presentations, case studies, competitive analysis, and FAQs.
  • Designed skills workshops that addressed common challenges faced by the sales team, leading to increased closing rates.
  • Collaborated with department managers to identify skill gaps and develop targeted training interventions.

Enterprise Inside Sales Representative, Australia

McAfee
09.2011 - 04.2016

Inside Sales Representative UK/IRE

McAfee
01.2010 - 09.2011

Telesales Account Manager

Canon Ireland
05.2005 - 12.2009

Education

Bachelor of Arts - Business Management

Waterford Institute of Technology
Waterford, Ireland
06.2001

Skills

  • Strategic Planning
  • Verbal and written communication
  • People Management
  • Operations Management
  • Project Management
  • Team Management
  • Creativity and Innovation
  • Project Coordination
  • Organizational Development
  • Program Management

Certification

Command of the Message Certified

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Director, Global Enablement

Trellix
01.2024 - Current

Sr. Manager, Global Sales Enablement

Trellix
03.2023 - 12.2023

Team Lead, Global Sales Enablement

McAfee/ Trellix
08.2021 - 03.2023

APJ Sales Enablement

McAfee
04.2016 - 08.2021

Enterprise Inside Sales Representative, Australia

McAfee
09.2011 - 04.2016

Inside Sales Representative UK/IRE

McAfee
01.2010 - 09.2011

Telesales Account Manager

Canon Ireland
05.2005 - 12.2009

Bachelor of Arts - Business Management

Waterford Institute of Technology

Command of the Message Certified

Kelly Heffernan