Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Kimberley Wright

Palm Beach,QLD

Summary

A Project Marketing & Events Specialist with 12+ years experience, passionate about turning innovative ideas into tangible results. Skilled in formulating & executing strategic plans, effective communication and project management, with a strong work ethic & collaborative approach.

Overview

20
20
years of professional experience
1
1
Certification

Work History

Founder

Glow Tea
02.2023 - Current
  • Developed strong partnerships with other businesses to allow for collaboration and opportunities for growth.
  • Created organization's mission and vision statements.
  • Conducted target market research to scope out industry competition and identify advantageous trends.
  • Tracking expenses and budgeting accurately.
  • Created and managed social media campaigns to increase brand engagement.
  • Delivered on-brand email flows & campaigns in Klaviyo

Clinical Nutritionist

Kimberley Wright Health
01.2018 - 02.2023
  • Educated clients about long-term health benefits of balanced diets and exercise programs.
  • Crafted nutritionally balanced & personalised meal plans, shopping lists & nutrition guides as part of an online health & wellness program.
  • Collaborated with physicians and other healthcare professionals to determine nutritional needs and diet restrictions of clients.
  • Assessed clients' nutritional and health statuses to prescribe appropriate eating, supplementation and exercise plans during 1:1 consultations

Project Marketing Manager

Investa Land
12.2012 - 07.2015
  • Created project brand messaging, collateral materials, customer events, promotional strategies, to meet business goals.
  • Boosted brand awareness, and implemented marketing campaigns that drove enquiry, then used data analytics to track these lead generation campaigns and improve quality.
  • Researched developing trends to stay updated with new ideas and marketing practices.
  • Monthly reporting to PCG for 3 assets
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.
  • Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets and sales plans for 3 business segments.
  • Managed various events, including the annual Georges Fair Spring Fair, which in 2013 attracted over 4,000 visitors & raised over $10,00 for local charities.

Corporate Marketing Executive

Charter Hall
11.2010 - 08.2012
  • Managed the Corporate Marketing Team to ensure all objectives were met for the team, within deadline & within budget.
  • Prepared Internal Communications disseminated to all employees across all teams and divisions.
  • Managed the process of collating, designing & distributing investor communications across 3 listed entities.
  • Managed 3 annual events for each of the 3 listed REITs, from liaising with venue teams, to compiling presentations & all printed materials.

Business Development & Marketing Manager

Levitch Design Associates
11.2009 - 11.2010
  • Managed the relationship with existing & potential clients, including gathering information on potential sites (dependant on zoning & LEP), preparing fee proposals & adding on design related add-on sales
  • Writing marketing articles promoting the company for health industry publications on the importance of quality design, marketing and branding. Interviewing clients for testimonials and coordinating associated advertising.
  • Co-ordinated attendance at 2 industry exhibitions per year, promoting company services & driving quality leads.
  • Creation & execution of marketing strategy across the marketing funnel.

Marketing Executive

Ashington
11.2007 - 10.2009
  • Planned and executed events and marketing programs to increase qualified leads across 5 assets.
  • Marketing and communications plan and budgets set and adhered to for five projects (three mixed-use, one residential and one commercial) following project marketing strategy formulation.
  • Event management of launch, sponsorship & corporate entertainment events.
  • Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets.

Marketing Executive

Colliers CRE
07.2007 - 10.2007
  • Planned and executed events and marketing programs to increase qualified leads for 5 service line teams.
  • Instigated a telemarketing campaign engaging specific high value clients, with a 15% conversion rate.
  • Organised industry roadshow across England, plus exhibitor stands & corporate entertainment for 5 service line teams.
  • Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets.

Marketing Manager

AMR International
11.2006 - 06.2007
  • Management of all publications to four key sectors within the UK, as well as country specific lists for four countries. Publications included bulletins, case studies, deal announcements, sector reports.
  • Sales support for the directors, crafting proposals & providing pre-meeting notes & key information.
  • Managed the principal Directory & search industry conference for 150 delegates from the UK, Europe & the US.
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.

Events & Sponsorship Executive

Taylor Wessing
02.2006 - 11.2006
  • Managed internal & external stakeholders through the execution of events that delivered on a desired goal - be it exposure, deepening existing relationships, generating new leads.
  • Crafting ideas for new events which included monthly seminars of up to 100 people, monthly client entertainment events of up to 200 people, and the MIPIM rally through France.

Assistant Marketing Manager

Stockland
01.2004 - 01.2006
  • Produced internal & external communications that strengthened relationships between the national shopping centre team, national & local retailers, shopping centre customers & local media.
  • Researched industry and marketplace trends to develop marketing solutions at the national & local level.
  • Managed company events including workshops & conferences for over 100 delegates.
  • Met and exceeded sales and growth goals by maintaining strong relationships with both customers and retailers.

Education

Bachelor of Health Science - Nutritional Medicine

Endeavour College
Sydney
06.2016

Bachelor of Commerce - Marketing

University of Wollongong
Wollongong, NSW
01.2005

Associate of Arts - Communication & Cultural Studies

University of Wollongong
Wollongong, NSW
01.2005

Skills

  • Project Management
  • Strategy Development & Execution
  • Event Management
  • Team Leadership
  • Business Development and Planning
  • Build strong relationships through effective collaboration
  • Corporate Communications
  • Business Administration
  • Adaptable and flexible
  • Strong business ethics
  • Ability to prioritise tasks across multiple projects & stakeholders

Proficient in the following technology:

  • Various CMS
  • Various Email Management Systems
  • Social Media Platforms including Paid Ads
  • Google Suite including Paid Ads
  • CRM tools
  • Clickfunnels

Certification

Current First Aid

Current WWC

Timeline

Founder

Glow Tea
02.2023 - Current

Clinical Nutritionist

Kimberley Wright Health
01.2018 - 02.2023

Project Marketing Manager

Investa Land
12.2012 - 07.2015

Corporate Marketing Executive

Charter Hall
11.2010 - 08.2012

Business Development & Marketing Manager

Levitch Design Associates
11.2009 - 11.2010

Marketing Executive

Ashington
11.2007 - 10.2009

Marketing Executive

Colliers CRE
07.2007 - 10.2007

Marketing Manager

AMR International
11.2006 - 06.2007

Events & Sponsorship Executive

Taylor Wessing
02.2006 - 11.2006

Assistant Marketing Manager

Stockland
01.2004 - 01.2006

Bachelor of Health Science - Nutritional Medicine

Endeavour College

Bachelor of Commerce - Marketing

University of Wollongong

Associate of Arts - Communication & Cultural Studies

University of Wollongong
Kimberley Wright