Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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KRISTIE NORTON

KRISTIE NORTON

Summary

Highly motivated Business Development Manager skilled in growing sales and improving stakeholder relations. Strategically-minded in capturing new business and leveraging dynamic market opportunities. Accomplished in exceeding targets with results-driven approach.

Over 10 years' experience working within the Medical Aesthetics industry with a proven track record of increasing sales and an exceptional ability to forge new and maintain profitable relationships and team leadership.

Overview

11
11
years of professional experience

Work History

Business Development Manager

Solta Medical, BAUSCH HEALTH
02.2022 - Current
  • · Responsible for generating territory growth and expanding market share by farming new business, executing lead enquiries and upselling both capitol and consumables with existing accounts.
  • · Building strong partnerships with new and existing accounts to generate profitability. Helping customers achieve business success through marketing, education and affective business strategies.
  • Generated new business with marketing initiatives and strategic plans.
  • · Working towards sales targets and KPI's individually and as a team to ensure territory and national targets are met.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Established key performance indicators to track and analyze business progress and adjust strategies accordingly.
  • · Hunt for business partnerships with prospects, leverage industry resources and networking opportunities to construct new partnerships with medical professionals.
  • · Negotiate and manage contracts & purchase agreements to maximise profit and business development.
  • · Operating regular thorough analysis of the market, keeping my finger on the pulse with latest competitor technology and trends.
  • · Performing device demonstrations for new leads and prospecting customers where needed to get them over the line.
  • · Responsible for ongoing education, working closely with the education department to ensure confidence across our portfolio and growth is accomplished.

National Training Manager

Cutera
01.2021 - 11.2021
  • Evaluated success of training programs and recommended improvements to upper management to enhance effectiveness.
  • Trained staff during demonstrations, meetings, conferences, and workshops.
  • Conducted orientation sessions and organized on-the-job training for new hires.
  • Communicated all learning and performance objectives, schedules, and training assessments to upper management.

• Providing comprehensive and tailored training nationally on all Cutera products to new and existing accounts.

· Working towards sales targets and KPI's individually and as a team to ensure Cutera AUS / NZ remain the top performing sales team globally.

• Building strong relationships and trust with new and existing accounts. Working closely with the commercial team to up-sell

additional products to existing accounts.

• Effective team leadership and management to ensure educational training days were met in a timely and operative manner.

• Managing customer satisfaction through feedback implementation, clinical workshops on-going customer support and ensuring high standards of training are met. Train the trainer events and working closely with HQ in Brisbane, USA.

• Providing device demonstrations with potential customers and successfully closing deals.

• Managing budgets and implementing marketing strategies such as monthly Clinical Newsletter columns, to drive success.

Regional Clinical Educator

Cynosure
08.2016 - 01.2020

• Providing comprehensive training nationally, on all Cynosure products including Aesthetics & Women's health portfolio to new and existing accounts.

• Working within a strong and focused team to ensure targets are met, standards are high and our reputation is

• consistent.

• Building strong relationships and trust with new and existing accounts. Working closely with the Sales team to up-sell

• additional devices to existing accounts.

• Using my wealth of experience within the industry to teach with a passionate, dedicated and patient manner.

• Working closely with the Sales team to provide device demonstrations to prospecting customers.

Assistant Clinic Manager

Lucia Aesthetic And Dermatology Clinic
03.2013 - 07.2015
  • Hired, trained and supervised employees to maintain team of high performers.
  • Coordinated with healthcare professionals to verify proper implementation of patient treatment plans.

• Assisting in managing a team of Dermal Clinicians and Nurses within a fast paced, high-end clinic.

• Executing selling strategies at consultation stage to cross sell and upsell across other treatments, skin care, and treatment plans.

  • Enforced maintenance of clean and organized work environment in compliance with safety and sanitation regulations.
  • Budgeted for resources to control expenditure and maximize profits.

• Assistance in day-to-day management of the client including management of budgets, costings and payroll.

  • Analyzed and reported patient data to identify areas of improvement and facilitate decision-making.

• Responsible for in house training of new staff members across all treatments and procedures.

Education

Strategic Selling With Perspective

Korn Ferry
Sydney
01.2023

Dermal Therapy

Trafford College
Manchester UK
2012

Skills

  • Growth Management
  • Profitability Assessments
  • Cost Management
  • Strategic Business Planning
  • Time Management
  • Lead Qualification
  • Account Development
  • New Business Development
  • Networking Strength
  • Team Leadership
  • Sales Tracking

Accomplishments

  • Solta Medical 2022 – Winner ‘Most Sales Capital Sold' 2022 Award.
  • August 2021 – Clinical Publication for Body Aesthetic Magazine ‘True Body Transformation Technologies'
  • March 2017 - World Spa & Wellness magazine: Published Article on “Adult acne & why it is on the rise”
  • September 2016 – CNN news: Interview and Laser demonstration following client's transgender story.
  • – Alma Lasers: Starred in a Soprano Ice Laser Hair training advert for a Global Training Video.

Timeline

Business Development Manager

Solta Medical, BAUSCH HEALTH
02.2022 - Current

National Training Manager

Cutera
01.2021 - 11.2021

Regional Clinical Educator

Cynosure
08.2016 - 01.2020

Assistant Clinic Manager

Lucia Aesthetic And Dermatology Clinic
03.2013 - 07.2015

Strategic Selling With Perspective

Korn Ferry

Dermal Therapy

Trafford College
KRISTIE NORTON