Laura Anderson
Leichhardt,NSW
Summary
Enthusiastic, hardworking and driven Senior Account Manager with 14 years working within the customer service sector, including people Management and Store Management exposure. Effective listener and communicator with a driven passion in overcoming challenges. I make great effort to achieve Team and Office morale while working under a constructive and positive feedback framework.
Overview
16
16
years of professional experience
Work History
Senior Account Manager
Retailworld Resourcing
Sydney, NSW
05.2021 - Current
- Increased YOY sales targets by up to 172%.
- Achieved 80% fill rate for all positions within 25 days to place.
- Negotiated contracts and closed deals, focusing on long-term benefits for both the company and the client.
- Oversaw multiple accounts, and worked diligently to meet and exceed performance goals.
- Pitched to new clients by leveraging the client base and targeting strategic partnerships.
- Developed sales strategies and comprehensive understanding of clients' business models.
- Provided clear business insight and market knowledge to drive solutions to meet customers' business objectives.
- Utilised sales data to evaluate sales performance and make proper adjustments.
Sales Consultant
Smile Direct Club
Sydney, NSW
03.2020 - 05.2021
- Applied consultative sales strategy to assess client needs and propose turnkey solutions to align with business objectives.
- Maintained professionality and efficiency while working closely with leadership.
- Built and maintained effective relationships with peers and upper management to drive team success toward common sales, service and operational goals.
- Answered incoming telephone calls to provide information about products, services, store hours, policies and promotions.
Store Manager
Aesop Pty. Ltd
Sydney, NSW
06.2017 - 03.2020
- Trained and Managed a team of 6 Consultants through developing key performance areas.
- Annual turnover of $850,000.
- Increased Conversion rate by 8% while staying on target for UPT and ATV.
- Achieved December 2018 company incentive by minimising the store's YTD deficit and was able to achieve profit.
- Managing store's P&L with a focus on minimising expenditure through wage costs (effective rostering through Deputy based on Sales %), as well as training and development of my team to increase Sales.
Regional Business Manager
04.2015 - 06.2017
- Evaluating store and individual performances.
- Creating store and individual action plans to increase profitability.
- Supporting Store Managers with day to day store operations.
- Identify hiring needs, select and train new team members.
- Managed a team of 2 Store Managers and 6 team members.
- Annual turnover of 1.2 million (average) Co-Manager at Vans Shoes , Sydney April 2014 — April 2015.
- Support Store Manager with day to day tasks.
- Report to Store Manager on training and development needs of team and support management with team's individual action plans.
- Support Store Manager through completion of deliveries and Operational and HR tasks such as stoctake, minimising stock loss (inventory), inbound and outbound transfers from store to stores and training and development - upholding company policies.
- Visual Merchandising of store.
Senior Store Manager
General Pants Co
02.2009 - 05.2014
- Annual turnover of $800,000+.
- In 2013 Broadway was elected as the Store of the Year as we had overcome our deficit to YTD budget and profited most out of all stores.
- Trained and Managed 12-15 team members.
- Succession planning and providing feedback to store staff.
- Recognised for my training and development of my Co-Managers working alongside me.
- One having the opportunity to work at the first International location in L.A.
- Ensured high levels of customer satisfaction through excellent service.
- P&L focus - Initial training and insight into Managing a business and profiting.
Education
Accounting and Bookkeeping Cert. 4 -
TAFE Digital
2020
Diploma - Counselling
TAFE
2017
Diploma - Business Management
OTEN
2013
Skills
- CRM Software
- Business Development
- Talent Management
- Strategy development
- Problem-Solving
- Building client relationships
- Revenue Growth
- Employee Mentoring
Timeline
Senior Account Manager
Retailworld Resourcing
05.2021 - Current
Sales Consultant
Smile Direct Club
03.2020 - 05.2021
Store Manager
Aesop Pty. Ltd
06.2017 - 03.2020
Regional Business Manager
04.2015 - 06.2017
Senior Store Manager
General Pants Co
02.2009 - 05.2014
Accounting and Bookkeeping Cert. 4 -
TAFE Digital
Diploma - Counselling
TAFE
Diploma - Business Management
OTEN
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