Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Laura Edwards

Sydney,NSW

Summary

Resourceful Account Manager offering expertise in building partnerships, retaining key accounts and enhancing profit channels. Strong leader with proficiency in growing professional network, influencing decision-makers and devising successful strategies. Collaborative and strategic team leader with robust background in customer relationship management.

Overview

8
8
years of professional experience

Work History

Senior Account Manager

Rainmaker Information
05.2017 - Current
  • Cultivated productive relationships with business representatives and consulted closely to uncover needs and match to available solutions across 130 accounts.
  • Contributed to annual revenue goals by selling new services and developing new accounts, while managing personal renewal budget of $3.3m.
  • Mentored fellow colleagues to develop skills and increase company revenue.
  • Collaborated with managers to provide client feedback and recommend operational changes to meet emerging trends.
  • Maintained current knowledge of evolving changes in marketplace.
  • Facilitated client satisfaction and renewed customer relations to drive growth.
  • Educated clients on new products or services to increase client engagement with brand.
  • Liaised with marketing and sales teams to develop targeted campaigns.
  • Coordinated with internal teams to facilitate prompt delivery of client projects.
  • Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
  • Delivered presentations to clients.
  • Recorded accurate and efficient records in CRM.

Account Executive

Isentia
02.2016 - 04.2017
  • Delivered timely, relevant and accurate media intelligence briefs for clients.
  • Resolved issues promptly to drive satisfaction and enhance customer service.
  • Developed new revenue opportunities through upselling broadcast content, social media and media analysis.
  • Retained and developed a portfolio of clients while delivering insights, advice, and industry intelligence to help clients achieve their communications objectives.
  • Qualified leads, built relationships and executed sales strategies to drive new business.
  • Collaborated with the social media, broadcast, and editorial teams to ensure daily media coverage was accurately delivered.

Education

Bachelor of Communications, Public Relations -

Charles Stuart University
2015

Skills

  • Key Account Management
  • Account Retention
  • Strategic Planning
  • Database Management
  • Goals and Performance
  • Client Needs Assessment
  • Systems and Software Expertise
  • Customer Rapport

Accomplishments

    Co-hosted Financial Standard's Best of Breed Global Research & Investment program for Research Managers and Analysts in Singapore, Paris, and Uk during 2022.

Timeline

Senior Account Manager

Rainmaker Information
05.2017 - Current

Account Executive

Isentia
02.2016 - 04.2017

Bachelor of Communications, Public Relations -

Charles Stuart University

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