Lauren Williams
Richmond,Australia
Summary
Dynamic House and Land Coordinator at Stockland Development Pty Ltd, skilled in procurement management and data analysis. Successfully enhanced builder relations and executed impactful marketing campaigns, driving sales support and customer engagement. Known for attention to detail and problem-solving abilities, I thrive in collaborative environments to achieve business goals.
Overview
6
6
years of professional experience
Work History
House and Land Coordinator
Stockland Development Pty Ltd
04.2022 - 09.2024
- Procurement and Management: Sourcing and managing house and land packages for eleven Victorian Masterplanned Communities. This includes working closely with builders and ensuring that all packages are accurately represented on various online marketing platforms (website, realestate.com, domain.com and other key channels) whilst maintaining brand consistency.
- Management of Builder Program: Oversee the Victorian Builder Exclusive House and Land Program, working closely with the development team on providing exclusive lot allocations.
- Marketing Campaigns: Support Regional Campaign Manager in the implementation and execution of the national and local campaigns.
- Contract Management: Conduct annual contract renewals with builder partners, ensuring that terms are favourable and supportive of business goals while maintaining long-term relationships.
- Data Collection and Analysis: Accurately collect and manage package information, and conduct thorough analysis to extract insights on market trends, consumer preferences, and competitor activities, to support product development and marketing strategies.
- Stakeholder Relations: Build and maintain strong relationships with both internal stakeholders and builder partners, to effectively leverage the brand reputation, generate new inquiries, and support sales targets and conversion rates.
- Sales Support: Actively contribute to supporting sales team by providing updated package information, marketing materials, and insights that can assist in their effort to close sales.
Customer Relations Specialist
Stockland Development Pty Ltd
03.2019 - 04.2022
- Customer Inquiry Management: Efficiently manage and resolve customer inquiries related to Victorian Masterplanned Communities, ensuring high levels of satisfaction.
- Data Entry and Management: Accurately capture and maintain customer data in Salesforce, ensuring up-to-date and reliable information for future reference.
- Electronic Direct Mail (eDM) Campaigns: Plan, draft, and schedule electronic direct mail campaigns aimed at educating and engaging customers about community offerings and events.
- Customer Insights Monitoring: Analyze customer insights and trends to identify opportunities for process improvements and enhance the customer experience.
- Collaboration with Stakeholders: Work closely with internal teams to plan and execute customer engagement sessions and events that foster community involvement and knowledge sharing.
- Defect Inspection Management: Oversee customer pre-settlement defect inspections for townhomes, and prepare detailed defect reports to assist in the resolution process.
- Settlement Documentation Preparation: Draft, format, and prepare comprehensive settlement documentation for handover to ensure a smooth transition for customers.
- Coordination of Settlement Handover: Effectively manage and coordinate townhome settlement handovers, ensuring all processes are executed efficiently and professionally.
Education
National Diploma - Fashion and Textiles
Norwich City College
01.2007
Certificate III - Customer Engagement
National Vocational Qualification (NVQ) - Front Desk Reception
General Certificate of Secondary Education (GCSE) - Maths, English Language, English Literature, French, Geography, Business Studies, Food Technology, Science
Skills
- Data management skills
- Contract management
- Sales support
- Procurement management
- Builder relations
- Customer engagement
- Campaign execution
- Problem-solving abilities
- Communication skills
- Data analysis
- Creative and adaptable
- Sales and marketing
- Stakeholder collaboration
- Market research
- Process improvement
- Attention to detail
Citizenship
- New Zealand
- British
Crm Software Proficiency
- Marketing Cloud/ EDM's
- SiteCore
- Salesforce
- CTS
- DocuSign
- Google Analytics
- Dimensions
- Outlook
- Word
- Excel
- PowerPoint
- Siebel
- ICare
- CDR
- Kronos
- Sunsoft Front Office
References
References available upon request.
Timeline
House and Land Coordinator
Stockland Development Pty Ltd
04.2022 - 09.2024
Customer Relations Specialist
Stockland Development Pty Ltd
03.2019 - 04.2022
National Diploma - Fashion and Textiles
Norwich City College
Certificate III - Customer Engagement
National Vocational Qualification (NVQ) - Front Desk Reception
General Certificate of Secondary Education (GCSE) - Maths, English Language, English Literature, French, Geography, Business Studies, Food Technology, Science
Similar Profiles
Guylain BotaGuylain Bota
Électricien at Bhunga Development Pty LTD, Lumen Reticulation PtyÉlectricien at Bhunga Development Pty LTD, Lumen Reticulation Pty
Emma MagnerEmma Magner
Personal Assistant at StocklandPersonal Assistant at Stockland
BHAKTAVASTALA REDDY CHENNURUBHAKTAVASTALA REDDY CHENNURU
Data Analyst at StocklandData Analyst at Stockland
DEEPALI DHAWANDEEPALI DHAWAN
Team member at Domino'sTeam member at Domino's
JOAO NETOJOAO NETO
Early Childhood Teacher – 3–5-Year-Old Kindergarten Program at Only About ChildrenEarly Childhood Teacher – 3–5-Year-Old Kindergarten Program at Only About Children