Overview
Work History
Education
Timeline
Generic

Lili Nel

Melbourne,VIC

Overview

12
12
years of professional experience

Work History

International Business Development Manager

Fernwood Fitness
08.2023 - 12.2023

In my role as a consultant spearheading the Fernwood model in the Middle East, I successfully forged key partnerships and elevated stakeholder collaboration, achieving notable increases in adoption rates and operational efficiency. While external circumstances led to the project not advancing as planned, the accomplishments during this period uniquely position me for diverse opportunities and successes in future ventures.

  • Developed strategic partnerships with foreign companies for mutually beneficial growth and expansion.
  • Expanded international market presence by identifying and pursuing new business opportunities.
  • Developed strong stakeholder management with an ability to build and maintain positive relationships with a variety of personalities and internal/external stakeholders.
  • Improved efficiency of global operations by streamlining processes and implementing best practices across all departments.
  • Conducted comprehensive market research to identify emerging trends and potential areas for business growth.
  • Supported company executives in developing long-term strategies for international expansion and growth.
  • Collaborated with internal teams to develop customized solutions meeting the unique needs of each client or market segment.
  • Developed training programs tailored to the specific requirements of each region, ensuring staff members possessed the necessary skills and knowledge to excel in their roles.
  • Developed comprehensive project plans with clear timelines, milestones, and budget requirements, ensuring timely delivery of high-quality results.

Master trainer/ Manager

Melbourne Yoga and Pilates
01.2020 - 01.2023

From an enthusiastic Instructor to a accomplished Master Trainer/Manager, my fitness journey is marked by a passion for excellence. Early on, I crafted impactful training programs, exceeding expectations. In a managerial role, I streamlined operations, led effective in-house training, and contributed strategically to successful product launches, significantly boosting revenue.


  • Collaborated with fellow trainers to develop comprehensive curriculums for various programs, resulting in higher trainee satisfaction rates.
  • Created and scheduled content for online video platform and app.
  • Further developed knowledge of anatomy, biomechanics, rehabilitation and human movement.
  • Provided virtual training and online presentations.
  • Provided in-house training to new employees concerning maintenance of standardized training approaches.
  • Delivered fun and motivating group fitness classes designed to improve overall health and fitness levels.
  • Implemented new and creative exercise routines to keep participants motivated.
  • Assisted individuals in setting achievable fitness goals, monitoring progress for success.
  • Launched new products and services with thorough market research, leading to increased revenue growth.
  • Served as a mentor to junior trainers, sharing best practices and providing guidance in their professional development journeys.
  • Oversaw day-to-day functions of training department.


Part Owner

Blum Corporate Health
01.2020 - 01.2022


In response to the challenges of COVID, I co-founded an online corporate fitness business. From strategic market research to hands-on financial management, we built the business from the ground up, fostering a loyal clientele. Navigating initial challenges, we focused on hiring staff and building corporate relationships, contributing to the overall success of our budding enterprise.

  • Conducted comprehensive market research to identify new opportunities for expansion or diversification within the industry.
  • Oversaw financial management by creating budgets, monitoring expenditures, and ensuring fiscal responsibility across all departments.
  • Built a loyal clientele base through personalized attention to client needs and consistently delivering outstanding results on every project undertaken.

Digital Marketing Coordinator/Assistant Online manager

Taking Shape
07.2015 - 07.2018


  • Managed multiple PPC advertising campaigns, ensuring proper budget allocation and targeting.
  • Created visually appealing landing pages to improve user experience and conversion rates.
  • Implemented A/B testing on various channels to identify best-performing tactics and optimize campaign performance.
  • Managed relationships with external vendors, ensuring timely delivery of services while maintaining budgetary goals.
  • Streamlined lead generation process by implementing CRM tools, improving database accuracy, and reducing manual tasks.


Receptionist/ Account coordinator

McCann Australia
01.2015 - 01.2017


  • Assisted in the planning of office events and meetings, ensuring smooth execution and positive outcomes.
  • Provided administrative support to staff members by handling correspondence, filing documents, and managing office supplies inventory.
  • Demonstrated strong multitasking abilities while managing numerous tasks simultaneously under tight deadlines.
  • Supported office efficiency by performing clerical tasks such as data entry, photocopying, scanning, and faxing
  • Developed and maintained strong relationships with assigned accounts.


Corporate Secretary/ EA to CEO and director

Meyden Group
01.2014 - 01.2016


  • Calendaring meetings, deadlines, and many other matters for the board and its committees
  • Preparing agendas for board and committee meetings
  • Preparing minutes of meetings of the board and its committees
  • Organized board meetings effectively, preparing detailed agendas and coordinating logistics for maximum productivity.
  • Established strong working relationships with internal departments to facilitate smooth operations within the organization.
  • Developed comprehensive record-keeping systems to maintain organized corporate files easily accessible by management.
  • Collaborated closely with senior executives to develop annual budgets that aligned with the company''s overall strategy.

Consultant, Researcher

Meta Textiles
01.2014 - 10.2014


  • Provided ongoing support to clients post-implementation, ensuring long-term success of implemented solutions.
  • Delivered high-quality presentations to stakeholders, effectively communicating project objectives and results.
  • Evaluated client needs and expectations, establishing clear goals for each consulting engagement.
  • Managed client relationships through regular check-ins and updates on project progress.

Receptionist, Assistant to executive team

Elenberg Fraser
01.2012 - 01.2014


  • Supported administrative staff with daily tasks, resulting in increased productivity and a well-organized work environment.
  • Provided exceptional customer service by addressing client concerns professionally and courteously, contributing to a welcoming atmosphere.
  • Facilitated smooth workflow by accurately handling data entry tasks and updating client records in a timely manner.
  • Collaborated with team members on various projects, fostering a cooperative work environment with improved efficiency.
  • Handled sensitive information discreetly while performing administrative duties such as filing paperwork and processing payments.


Education

Bachelor of Exercise Science -

Deakin University
Melbourne, VIC
01.2021

Diploma of Movement Therapy -

APMA
06.2020

Certificate IV in Pilates -

Breathe Edcation
2016

Master of Fashion and Textiles -

Royal Melbourne Institute of Tech
Melbourne, VIC
01.2014

Timeline

International Business Development Manager

Fernwood Fitness
08.2023 - 12.2023

Master trainer/ Manager

Melbourne Yoga and Pilates
01.2020 - 01.2023

Part Owner

Blum Corporate Health
01.2020 - 01.2022

Digital Marketing Coordinator/Assistant Online manager

Taking Shape
07.2015 - 07.2018

Receptionist/ Account coordinator

McCann Australia
01.2015 - 01.2017

Corporate Secretary/ EA to CEO and director

Meyden Group
01.2014 - 01.2016

Consultant, Researcher

Meta Textiles
01.2014 - 10.2014

Receptionist, Assistant to executive team

Elenberg Fraser
01.2012 - 01.2014

Bachelor of Exercise Science -

Deakin University

Diploma of Movement Therapy -

APMA

Certificate IV in Pilates -

Breathe Edcation

Master of Fashion and Textiles -

Royal Melbourne Institute of Tech
Lili Nel